ClickThings, Inc. And Affinity Internet Holdings, plc. Form Distribution Agreement To Serve Europe and Africa.

Business Editors, Hi-Tech Writers

NEW YORK--(BUSINESS WIRE)--Feb. 13, 2001

ClickThings, Inc., (www.clickthings.com) a New York City-based software technology provider that specializes in server-based collaborative commerce and content management solutions, and U. K. based Affinity Internet Holdings plc., a leading provider of branded internet and telecoms services, today announced a strategic distribution agreement across the UK, Europe and Africa.

Under the agreement, Affinity will be ClickThings' launch client in Europe and will distribute ClickThings' products to clients in Europe and Africa.

"Our products enable clients to build and manage online content through a unique, distributed system of multiple Web sites. This allows them to profitably scale their businesses while strengthening their relationships with their business and consumer audiences. We are excited about our agreement with Affinity which will bring ClickThings solutions to Affinity customers in Europe and Africa. They are an ideal partner for ClickThings," says ClickThings Chairman and CEO, Wayne Ruting.

"Affinity's multi-country presence in Europe, Australia and Africa clearly fit ClickThings' distribution and strategic development plans," he added. The relationship with Affinity furthers ClickThings' global distribution strategy by expanding its current distribution platform currently serving North America and Greater China.

ClickThings products include:

-- The Business Web site Solution(TM) which allows users to build a
professional web site with full e-commerce capability quickly, easily and
without the need for costly design services

-- The Universal Content Manager(TM) which allows clients to provide their
customers with server-based, distributed content management solutions

-- The QuickForge Product Suite(TM) which enables companies to create and
distribute content, whether it be text, images or applications to an Intranet
or the Internet with ease

-- The QuickForge Web Integration Kit(TM) which enables corporations,
developers, and Application Service Providers to rapidly bundle and deploy
browser-based applications.

Wayne Lochner, CEO and co-founder of Affinity said "The agreement with ClickThings has augmented Affinity's SME offering and will enable major corporations to provide a complete portal solution for their small business clients. ClickThings fits in well with our core strategy of enabling corporate brands to make money out of the net."

ClickThings joins Affinity's portfolio of "best of breed" suppliers to its branded Internet, telecoms and convergent billing services, and now integrated business solutions to major companies in Europe and Africa.

About ClickThings, Inc. (www.clickthings.com)

ClickThings, Inc. is a New York-based Internet software technology company that provides server-based content management and publishing products. ClickThings software enables clients and professional service providers to build, manage and distribute online content via multiple Web sites with unmatched ease, speed, functionality, scalability, and low-cost of delivery. ClickThings licenses its technology to consultancies and large corporate clients, allowing them to increase revenues and enhance web-based collaborative business relationships in a scalable and economically executable fashion.

The company's patent-pending "One-to-Many Publishing" technology accelerates the Web site building process and dramatically decreases the cost of building and maintaining distributed online content. These solutions are particularly powerful in applications designed to rapidly and economically strengthen client retention, execute on collaborative commerce relationships and deliver vertically oriented content.

The company's products are architected using Java, DHTML and XML. Its solutions are engineered through Extreme Programming, allowing ClickThings to add new features and functionality in weeks rather than months. ClickThings partners include MasterCard International, BusinessWeek, CardService International and Sun Microsystems.

About Affinity Internet Holdings, plc. (www.affinity.uk.com)

Affinity is a leading Internet and telecoms company providing an increasingly integrated offering to corporates, consumer brands and special interest groups. It has four wholly owned subsidiaries and one jointly owned subsidiary:

-- Virtual Internet Provider Ltd, the branded Internet services

provider

-- Hurricaneseye Ltd, the convergent billing company (co-owned

with Powergen)

-- EGO Maniacs.net Ltd, the online entertainment company

-- mytaxi Ltd, the content and commerce company

-- Sonnet Internet Ltd, the bespoke ISP specialists for the SME

and SoHo markets

Clients include Tiny Computers, Compaq, PowerGen, Royal Bank of Scotland, Chrysalis and Toys R Us.

Affinity is providing a best of breed solution by utilizing the services of its strategic partners: ICL - the e-Business services company, Cisco Systems, and ClientLogic. Other key relationships include Cable & Wireless, British Telecom, Vodafone UK, Synigence plc and erecruitment.com.