ClearBlue Chooses InvisibleHand's Merkato to Create IP Bandwidth-on-Demand Marketplace; Europe's First 'Liquid' IP Market Drives Optimal Pricing and Flexibility for All Participants.Business/Technology Editors BURLINGTON, Mass.--(BUSINESS WIRE)--Aug. 06, 2002 InvisibleHand Networks, Inc. today announced that ClearBlue Technologies, Ltd. will use the Merkato(TM) software platform to introduce Europe's first bandwidth-on-demand marketplace for IP service providers, content providers and enterprises to buy and sell IP capacity. IP bandwidth users will be able to acquire capacity based on need, real-time demand, and dynamic market pricing, thus avoiding long-term committed rate contracts and 95th percentile percentile, n the number in a frequency distribution below which a certain percentage of fees will fall. E.g., the ninetieth percentile is the number that divides the distribution of fees into the lower 90% and the upper 10%, or that fee level billing. ClearBlue Technologies, an emerging global managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality provider, will use InvisibleHand's Merkato(TM) software platform to create a dynamic marketplace, giving their customers the ability to purchase IP bandwidth with complete flexibility and granularity by purchasing bandwidth in as little as 5 minute increments, creating significant advantages in a highly competitive market. Select content providers and enterprises will participate in the first phase of implementation now underway. The second phase will include Tier-1 IP bandwidth service providers as seller participants and will increase the number of buying participants. This will enable both service provider-to-service provider and service provider-to-enterprise transactions. The marketplace will deliver significant and immediate benefits for both buyers and sellers: -- Buyers will purchase IP capacity as they need it at an optimal price that is dictated by the dynamics of supply and demand. As a result, buyers reduce overall transit costs by being able to buy on a granular granular /gran·u·lar/ (gran´u-lar) made up of or marked by presence of granules or grains. gran·u·lar adj. 1. Composed or appearing to be composed of granules or grains. 2. basis while gaining the flexibility to meet unanticipated bandwidth needs due to sudden spikes in user demand. -- Bandwidth providers will be able to sell IP capacity at dynamic market prices within minutes, increasing revenues by squeezing efficiency from under-utilized capacity. ClearBlue expects to leverage the offering to increase its market share by providing attractive bandwidth pricing to its enterprise customers and efficient delivery for its carrier clients, while maintaining its carrier-neutral stance. "We are dramatically changing how bandwidth is bought and sold by creating a real-time market that's more profitable for carriers and more economical for customers," said Gabriel Ruhan, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of ClearBlue. "The demand-based pricing model immediately makes all transactions more efficient and flexible- both carrier-to-carrier, and carrier-to-enterprise. With Merkato, ClearBlue customers get more choice and control." InvisibleHand's Merkato software enables a demand-based marketplace that automates price discovery and negotiation, leveraging economic theory and patented market mechanisms. Transactions can be made manually or automatically through intelligent software agents, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. each customer's needs. IP capacity is allocated in real-time in as little as 5-minute increments. The software is easily integrated with major network elements and billing systems. Implementation begins immediately in London, England where ClearBlue's European operations are based. The company also operates carrier-neutral data center facilities in 20 cities throughout the US. ClearBlue's customers include large Tier-1 carriers, regional ISPs, technology-based businesses, corporate enterprises and investment banks The following is a list of investment banks Financial conglomerates Large financial-services conglomerates combine commercial banking and investment banking, and sometimes insurance. and financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. companies, which count on ClearBlue to manage and support a broad range of data services. "Customers are demanding flexible solutions for bandwidth needs that are rapidly growing, but remain highly unpredictable and bursty Refers to data that is transferred or transmitted in short, uneven spurts. LAN traffic is typically bursty. Contrast with streaming data. ," said Jim Brown
James Nathaniel Brown (born February 17, 1936) is an American former professional football player who has also made his mark as an actor and social activist. , president and CEO of InvisibleHand Networks. "At the same time, service providers are seeking new ways to drive revenue using the networks they've spent billions of dollars constructing. This new liquid IP exchange meets both groups' needs for revenue, cost-effectiveness and flexibility, and positions ClearBlue at the forefront of an emerging market." InvisibleHand Networks, the InvisibleHand Networks logo and Merkato, are registered trademarks of InvisibleHand Networks, Inc. All other trademarks are property of their respective owners. About InvisibleHand Networks, Inc. Founded in 1998, InvisibleHand Networks is changing the way bandwidth is bought and sold. InvisibleHand's innovative software platform, Merkato, enables customers to dynamically price, sell and allocate bandwidth, creating "bandwidth-on-demand" services coupled with real-time market pricing and instant delivery. InvisibleHand participates in the Cisco sponsored Service Provider Solutions Ecosystem Program, which helps speed time-to-market of service providers and their solutions. The company is backed by Polaris Venture Partners and the Community Technology Fund at Boston University Boston University, at Boston, Mass.; coeducational; founded 1839, chartered 1869, first baccalaureate granted 1871. It is composed of 16 schools and colleges. . InvisibleHand Networks, Inc. is based in Burlington, Massachusetts Burlington is a town in Middlesex County, Massachusetts, United States. The population was 22,876 at the 2000 census. History Burlington was first settled in 1641 and was officially incorporated on February 28, 1799. . For more information, please visit http://www.invisiblehand.net/ About ClearBlue Technologies, Inc. ClearBlue Technologies Inc. is a privately-held managed services provider based in San Francisco, California “San Francisco” redirects here. For other uses, see San Francisco (disambiguation). The City and County of San Francisco (EN IPA: [sænfrənˈsɪskoʊ] . Through its broad portfolio of carrier-neutral data centers in the US and UK, the company provides a comprehensive and fully integrated suite of hosting, IT security and professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. . For additional information about the company, visit www.clearblue.com. |
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