Clear Channel Outdoor Launches Third Installment of Its Digital Billboard Network in Albuquerque.ALBUQUERQUE, N.M. -- Clear Channel Outdoor (NYSE NYSE See: New York Stock Exchange :CCO (Chief or Corporate Compliance Officer) The executive person in charge of compliance issues, regulatory requirements, internal controls and managing audits within an enterprise or organization. ): --Messages to be Displayed 1,250 Times Per Day Reaching Over 280,000 Consumers Clear Channel Outdoor (NYSE:CCO) today announced the launch of a new network of digital LED outdoor displays in Albuquerque. The digital boards are the third installment of the company's digital billboard network, which also operates in Cleveland and Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. . The Albuquerque digital billboard network will display eight advertising spots, each eight seconds in length, over a 24-hour rotation, guaranteeing exposure 1,250 times for each client. The ten 12 x 24 boards are strategically placed throughout the Albuquerque market, providing maximum visibility. Each unit is located in an area that experiences heavy daily traffic. The total network reach over the course of the day will exceed 280,000 Adults 18+. "As our first poster-size digital network, Albuquerque will be an important step in furthering our knowledge of how best to deploy our digital networks," said Paul Meyer
Marie-Paul-Hyacinthe Meyer (January 17, 1840 - September 7, 1917), was a French philologist. , Global President of Clear Channel Outdoor. "We are convinced that this new technology will enable our advertisers to reach their customers with dynamic displays that have unprecedented flexibility to change messages." The Albuquerque digital billboard network is set to launch on August 30. Clear Channel Outdoor is on target to launch fully networked digital signage Digital signage is a form of out-of-home advertising in which content and messages displayed on an electronic screen, or digital sign, can be changed without modification to the physical sign, typically with the goal of delivering targeted messages to specific locations at products in a total of four to six markets before the end of 2006. About Clear Channel Outdoor Clear Channel Outdoor, based in Phoenix, Arizona Phoenix /ˈfiːˌnɪks/ (English: Phoenix, Navajo: Hoozdo, lit. "the place is hot", Western Apache: Fiinigis) is the capital and the most populous city of the U.S. , is the world's largest outdoor advertising company with over 881,000 displays in more than 60 countries across six continents. In the United States, the company operates over 155,000 advertising displays and has a presence in 45 of the top 50 Designated Market Areas. It also operates airport, rail, taxi and mall advertising businesses worldwide. Its Spectacolor (U.S.) and DEFI Defi Deutsche Filmografie (German Filmography) DEFI Dehors Enormes Filles Informes (French edition Calvin & Hobbes) DEFI Data Entry File Inquiry DEFI Digital Electronic Fuel Injection (international) divisions are the global market leaders in spectacular sign displays, including in New York's Times Square. Adshel(TM) is the company's international street furniture division, which operates more than 3,500 municipal advertising contracts worldwide. More information may be found by visiting www.clearchanneloutdoor.com. Certain statements in this release constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. |
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