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Clear Channel Entertainment's Instant Live Joins Forces with moe. and Coca-Cola.


Entertainment Editors/Business Editors

BOSTON--(BUSINESS WIRE)--Sept. 24, 2003

Instant Live, Clear Channel Entertainment's innovative music program, will offer fans a new concert experience through an exclusive collaboration with popular jam band moe. and Coca-Cola. Instant Live will record and duplicate the majority of live shows on moe.'s U.S. tour this fall, which will include stops in clubs and theatres across the U.S. After each concert, fans will have the opportunity to buy high quality CD sets of the entire performance, available just minutes after the show.

After a successful test run involving recording, duplication and sales with the Allman Brothers Band this summer, Instant Live is expanding their program to include a full-scale national tour. The moe. Coca-Cola Instant Live Tour promises to provide music fans with an original new way to enjoy live music.

"We are thrilled to be working with Coca-Cola to present Instant Live for the upcoming moe. tour," said Steve Simon, Executive Vice President of Clear Channel Entertainment, Music Division and Director of Instant Live. "moe. is an exceptional act and perfect for Instant Live. Their distinctive sound, set list variation, improvisation improvisation

Creation of music in real time. Improvisation usually involves some preparation beforehand, particularly when there is more than one performer. Despite the central place of notated music in the Western tradition, improvisation has often played a role, from the
 and special guest performers will ensure unique Instant Live recordings every night. We will be breaking new ground; presenting the first tour ever to offer band produced contemporaneous con·tem·po·ra·ne·ous  
adj.
Originating, existing, or happening during the same period of time: the contemporaneous reigns of two monarchs. See Synonyms at contemporary.
 high quality recordings of the show that fans can bring home each night. The band, their agents at Monterey and Top Artist Management have been spectacular to work with, and we look forward to doing something special for the moe. fans."

"Music is a significant part of life for Coca-Cola consumers and there is nothing more real than live music," said Geoff Cottrill, group director, music for the Coca-Cola North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  Entertainment. "Offering concert-goers an instant recording of a performance they just experienced is a distinctive, immediate way to give fans access to the music they love."

Instant Live, previously tested in clubs in Boston and in amphitheatres with the Allman Brothers Band tour over the summer, offers fans the opportunity to purchase and walk away with a CD of the concert they just attended before they leave the venue. Instant Live concerts are recorded using a combination of ambient Surrounding. For example, ambient temperature and humidity are atmospheric conditions that exist at the moment. See ambient lighting.  microphones and feeds from the soundboard. The program employs state-of-the-art technology to duplicate, package and deliver CDs in as few as five minutes after a show. Fans will soon be given the option of pre-ordering the CD when they purchase concert tickets or purchasing the CD immediately following the performance.

"We have embraced live concert taping for years and that will not change," says Jon Topper Topper

house he purchases is haunted by the young couple who owned it previously and their dog. [Am. Lit., Cin., TV: Topper in Halliwell, 718]

See : Ghost


Topper

Hopalong Cassidy’s faithful horse.
 manager of moe. "What will change is that fans will now be able to get soundboard recordings, which are of much higher quality. moe. fans have asked us to make more shows available to them. The logistics and cost were prohibitive pro·hib·i·tive   also pro·hib·i·to·ry
adj.
1. Prohibiting; forbidding: took prohibitive measures.

2.
. Now with Coca-Cola and Clear Channel getting involved we can provide our fans with the recordings they want at an affordable price."

Rising from college bars in upstate New York Upstate New York is the region of New York State north of the core of the New York metropolitan area. It has a population of 7,121,911 out of New York State's total 18,976,457. Were it an independent state, it would be ranked 13th by population. , moe. carved carve  
v. carved, carv·ing, carves

v.tr.
1.
a. To divide into pieces by cutting; slice: carved a roast.

b.
 a niche for themselves with a distinct blend of Americana, playful play·ful  
adj.
1. Full of fun and high spirits; frolicsome or sportive: a playful kitten.

2.
 melodic me·lod·ic  
adj.
Of, relating to, or containing melody.



me·lodi·cal·ly adv.
 turns, exceptional songwriting, and diverse arrangements. Formed in Buffalo, NY, in 1991, the band has spent the past twelve years amassing a large and devoted following through relentless touring and the release of several acclaimed studio recordings, both on Sony 550 Music and on their own label, Fatboy Records. Their most recent release, Wormwood wormwood, Mediterranean perennial herb or shrubby plant (Artemisia absinthium) of the family Asteraceae (aster family), often cultivated in gardens and found as an escape in North America. It has silvery gray, deeply incised leaves and tiny yellow flower heads. , is a tour de force that combines basic tracks recorded at live shows in the summer of 2002 with studio jams and overdubs. The result is a continuous piece of music that captures the excitement of their performance with the high quality sound and editing of a studio album. The tradition will continue this fall with a new vision for the future - Instant Live, Coca-Cola and moe., all together providing fans with high quality recordings of dynamic live performances!
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Publication:Business Wire
Geographic Code:1USA
Date:Sep 24, 2003
Words:653
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