Cleaning Up the Category: Maker of Top-Selling Shower Cleaner Now Operating as Clean Shower Limited Partnership.JACKSONVILLE Jacksonville. 1 City (1990 pop. 29,101), Pulaski co., central Ark., inc. 1941. The city has varied industries, including printing and publishing and the manufacture of electronic equipment, ordnance, and plastic and metal products. , Fla.--(BUSINESS WIRE)--June 1, 1998--The manufacturer and distributor of CLEAN SHOWER(r), the number one selling shower cleaner in the U.S. will operate as Clean Shower Limited Partnership ("Clean Shower L.P." or simply "Clean Shower"), effective immediately. The announcement was made Monday Monday: see week. by company president and chief executive officer, Paul C. Porter. "We felt our previous name, Automation Inc., did not reflect who we are and what we do," said Porter. He added that while the company will operate under a different name: "Our values and goals remain the same: to produce effective, user-friendly, environmentally safe products that improve the consumer's quality of life. We really care about our customers." Clearly, CLEAN SHOWER's approach has been successful. Data from Information Resources (1) The data and information assets of an organization, department or unit. See data administration. (2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT. Inc. for the 4-week period ending April 26, 1998 shows the product enjoying a commanding lead over category competitors, with a 17.5 percent share in Food stores, a 29.8 percent share in Mass Merchandisers and a 30.9 percent share in Drug outlets. A recent independent consumer survey indicates that 34 percent of all CLEAN SHOWER users heard about the product through word-of-mouth, and 94 percent are satisfied with its performance. So, what's next for the company with the new name? Business as usual. Which, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Porter, means building existing brands and introducing new ones. "As Clean Shower L.P.," he commented, "We're ready to attack the next rung of the consumer products company ladder." CLEAN SHOWER was invented in 1993 by chemist (jargon) chemist - (Cambridge) Someone who wastes computer time on number crunching when you'd far rather the computer were working out anagrams of your name or printing Snoopy calendars or running life patterns. May or may not refer to someone who actually studies chemistry. Bob Black. When asked by his wife, Harriet, to clean the shower, Black quickly realized the amount of scrubbing See data scrubbing, memory scrubbing and audio scrubbing. required by all existing products on the market, and he was determined to find an alternative solution. In his garage-based laboratory, he invented CLEAN SHOWER, which eliminates the need for scrubbing, rinsing and wiping See wipe. in order to keep the shower clean. Thanks to Black's patented technology, consumers spray a light mist of the product on all wet shower surfaces, and it cleans itself. Clean Shower L.P. is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. headquartered in Jacksonville, Fla. For further details about the products and the company, visit CLEAN SHOWER's web site at http://www.cleanshower.com.
CONTACT: Clean Shower L.P.
Jane Inouye, APR, 904/608-9888
Leela Damm, 904/998-9888
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