Classified Concepts Now Available for Television.SANTA BARBARA Santa Barbara (săn'tə bär`brə, –bərə), city (1990 pop. 85,571), seat of Santa Barbara co., S Calif., on the Pacific Ocean; inc. 1850. , Calif. -- Classified Concepts, a division of Maps.com, today announced the launch of Broadcast Edition for Television, an innovative system allowing audiences to post ads for yard sales, open houses, community events and more on a station's website with the listings organized on an interactive map. The program was launched with WPDE-TV (http://www.wpde.com), an ABC ABC in full American Broadcasting Co. Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928. affiliate and part of Barrington Broadcasting Barrington Broadcasting Company, LLC (best known as Barrington Broadcasting), headquartered in Hoffman Estates, Illinois is an entity wholly focused on broadcast television. The company's assets mainly consist of television stations in middle and small sized markets. , which serves the Myrtle Beach-Florence, South Carolina South Carolina, state of the SE United States. It is bordered by North Carolina (N), the Atlantic Ocean (SE), and Georgia (SW). Facts and Figures Area, 31,055 sq mi (80,432 sq km). Pop. (2000) 4,012,012, a 15. area. WPDE will pioneer the program for Barrington's eighteen other stations. "Classified Concepts Broadcast Edition provides a great service to our viewers," says Billy Huggins, VP & General Manager of WPDE. "Every television station is striving to best utilize its website. Classified Concepts has a proven model that will not only drive viewers to our station's website, but will also generate significant new revenue for WPDE. And it's a turnkey See turnkey system. solution." Classified Concepts is a turnkey product that allows stations to capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. classified ad dollars without using up valuable spot revenue. Instead, it creates a new revenue stream that draws from viewers rather than advertisers. With Classified Concepts Broadcast Edition there is no need for added manpower -- Classified Concepts handles the posting, mapping, and credit card transactions for all of the ads posted to the station's website. Classified Concepts has been successful in the newspaper industry with their locator map programs, annually producing over $8 million in new revenue for more than 30 publications. The company is confident its Broadcast Edition will have the same exciting results, adding between $200 and $400 thousand dollars to a station's annual revenue. For more information about Classified Concepts Broadcast Edition, please contact Carl Schulhof, Broadcast Sales Manager sales manager n → gerente m/f de ventas sales manager n → directeur commercial sales manager sale n → , carl@maps.com or 805-969-0893, or visit http://www.classifiedconcepts.com. About Classified Concepts Formed in 2003, Classified Concepts is the New Media division of Maps.com. Classified Concepts was formed to help newspaper and television stations generate revenue with innovative new programs. About Maps.com Founded in 1991, Santa Barbara based Maps.com is the industry's most comprehensive mapping services company with offerings in the business, consumer, and education marketplaces. Whether it's creating a regional wall map or planning a multi-stop travel route online, Maps.com strives to meet the mapping needs of today's digital era. Today, over 2 million monthly visitors, 8,500 U.S. schools, and both small and large companies such as Lowe's Home Improvement, Nextel, and AAA AAA: see American Automobile Association. (Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied. currently benefit from Maps.com's vast service offerings. For more information, visit http://www.maps.com. |
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