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Clarkston-Potomac, Inc. Primed To Launch Wireless Service Offering.


Business Editors/High Tech Writers

DURHAM, N.C.--(BUSINESS WIRE)--July 20, 2000

E-business consultant strategy to help clients make seamless

integration from e-Commerce to m-Commerce

Clarkston-Potomac--a high technology and e-business consulting firm--has initiated the first phase of an aggressive business strategy to further expand its Wireless Service Offering.

The plan calls for the extensive training of more than 150 members of the company's Emerging Technology Group (eTG) on wireless application development by year's end. In addition, Clarkston-Potomac's Wireless Service Offerings will continue to be tightly integrated with its e-Business front and back-office practice areas. The firm has supplied business oriented o·ri·ent  
n.
1. Orient The countries of Asia, especially of eastern Asia.

2.
a. The luster characteristic of a pearl of high quality.

b. A pearl having exceptional luster.

3.
 end-to-end technology solutions for its clients for the past 10 years and has continuously integrated the latest emerging technologies into its multiple service offering.

Clarkston-Potomac is a global leader in providing a mix of emerging business and technology solutions such as e-business strategy and implementation, customer relationship management, digital marketplaces, enterprise application integration, and hosting. The firm deploys these solutions via various platforms, including Internet, client-server and wireless.

"Technology advances enabling companies to transact An earlier e-commerce system for the Web from Open Market that included order capture and secure order fulfillment using credit cards, ecash and other payment systems. It included customer service and subscription administration capabilities as well as an integrated database for reporting  business in revolutionary ways are occurring with blinding speed," said Clarkston-Potomac CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Tom Finegan. "Traditional means to manage business become obsolete nearly overnight. But when managed with coherent speed, business-driven investments in technology can reap accelerated returns. To help our clients seize the value of their technology initiatives, Clarkston-Potomac has assembled an elite team of technology specialists: the Emerging Technology Group."

Clarkston-Potomac's eTG is comprised of the industry's foremost technology consultants who each must be trained in at least two emerging technology disciplines. Their skills are continuously refined through ongoing training for their primary and secondary skill sets.

Clarkston-Potomac's approach to mobile application development, implementation and integration is a further commitment to its total end-to-end integrated solution. The company has also evolved its e-Business Value-Path Methodology to help reduce the development cycle time of the implementation and integration of these mobile solutions. Within six months, Clarkston-Potomac will develop e-Business strategies and lead the implementation of these strategies for a number of its pharmaceutical and high technology clients.

"We are confident that at least 50 percent of these new business models will incorporate a wireless element," said Bruce Weber Bruce Weber may refer to:
  • Bruce Weber (photographer) (b. 1946)
  • Bruce Weber (coach) (b. 1956)
  • Bruce Weber (administrator) (1951-2006)
, Clarkston-Potomac's director of Mobile Strategies and Solutions. "For the pharmaceutical, high technology, telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications.  and manufacturing industries manufacturing industries nplindustrias fpl manufactureras

manufacturing industries nplindustries fpl de transformation

, the emerging wireless technologies, along with the Internet, are extending or creating new channels while reducing overhead costs overhead costs

see fixed costs.
."

Clarkston-Potomac recently joined the Wireless Application Protocol (WAP (1) (Wireless Access Point) See access point.

(2) (Wireless Application Protocol) A standard for providing cellular phones, pagers and other handheld devices with secure access to e-mail and text-based Web pages.
) Forum. The association was a move to further extend its clients' e-business models to their mobile workforce and customer base. WAP Forum (Wireless Application Protocol Forum, Mountain View, CA, www.wapforum.org) An organization founded in 1997 to promote a wireless standard for smartphones and mobile terminals. In 2002, it merged into the Open Mobile Alliance. See OMA and WAP.  is the world's largest organization dedicated to developing wireless information and telephony Meaning "sound over distance," it refers to electronically transmitting the human voice. In the beginning, telephony dealt only with analog signals in the circuit-switched networks of the telephone companies.  services for digital mobile phones and other wireless terminals. Clarkston-Potomac Launches Wireless Service Business Plan Page Three About Clarkston-Potomac

Clarkston-Potomac helps its clients Seize the Advantage by providing comprehensive, strategic business solutions driven by e-business. The company harnesses the power of the Internet to unleash its clients' business potential by providing a full range of services including strategy, implementation and application support. Through a client partnership approach, Clarkston-Potomac collaborates with its clients to articulate a competitive business vision and assemble a high-energy deployment team to build business models with Coherent Speed. Clarkston-Potomac guides clients in the pharmaceutical, high tech, telecommunications, and manufacturing markets. The company, with headquarters in Durham, N.C., has locations in Atlanta, Boston, Chicago, Detroit, San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  and India.

For more information, visit the Clarkston-Potomac's Web site at http://www.clarkstonpotomac.com .
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 20, 2000
Words:574
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