Claris Expands Volume Licensing to Include Education Resellers; Customers to have more purchasing options from education resellers nationwide.SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--April 16, 1996--Claris Corporation today announced that K-12 customers can now purchase Education Site Licenses (ESLs) for Claris software, along with single units, from Claris Authorized au·thor·ize tr.v. au·thor·ized, au·thor·iz·ing, au·thor·iz·es 1. To grant authority or power to. 2. To give permission for; sanction: Education Resellers (CAERs) nationwide. In addition, higher education higher education Study beyond the level of secondary education. Institutions of higher education include not only colleges and universities but also professional schools in such fields as law, theology, medicine, business, music, and art. customers can now purchase ESLs for Claris and Apple-branded software, along with single units, from CAERs. National computer products distributors such as Ingram Micro Ingram Micro, Inc. NYSE: IM a Fortune 100 company founded in 1979 and based in Santa Ana, California. It is the world’s largest technology distributor and a leading technology sales, marketing and logistics company. , Merisel and Tech Data now carry Claris-branded products for resellers that serve the K-12 market and offer ESL (1) An earlier family of client/server development tools for Windows and OS/2 from Ardent Software (formerly VMARK). It was originally developed by Easel Corporation, which was acquired by VMARK. for volume purchasing. Two leading higher education distributors, The Douglas Stewart
Douglas Stewart Company and NACSCORP, now sell both Apple-branded and Claris-branded products to higher education resellers, and these resellers are now also able to offer ESLs for their volume purchasing customers. "We're responding to the diverse buying preferences of our customers in education," said Marvin Zauderer, director of education markets for Claris Corp. "A large percentage of our education customers buy in volume, which saves them time and money. And whether customers buy in volume or a few copies at a time, many want to buy from familiar resellers. With the expanded distribution of our products, it's now even easier for Claris customers to get the education solutions they need." The Education Site License (ESL) program includes deep discounts for volume purchases, maintenance programs and premium technical support offerings for products purchased under the ESL. This program was previously only available direct from Claris. For additional information on Claris volume licensing programs, higher education customers can call 1-800-7CLARIS. Customers in K-12 can call 1-800-747-7483. Broad range of products for K-12, higher education Claris software sold through distribution to both K-12 and higher education markets includes award-winning cross-platform applications like ClarisWorks, ClarisDraw, ClarisImpact and FileMaker Pro. Popular Apple-branded products for higher education resellers now available through distributors include Mac OS (System 7.5), HyperCard, At Ease for Workgroups, and the Apple Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the Connection Kit. Claris as primary distributor for Apple-branded software Since October 1 of 1995, Claris has taken on the role as the primary channel marketing, sales and distribution organization for all Apple brand software sold through distributors and resellers in the U.S. Claris expertise in software manufacturing Software manufacturing is the process of producing software in ways similar to the manufacturing of tangible goods. In this way of conducting business, each copy of the software is priced and sold as though it was a tangible product. , marketing and sales means an easier way for customers to purchase both brands of software from one vendor. Claris Corporation, a leading worldwide vendor of Macintosh and Windows applications A program that is written to run under Microsoft's Windows operating system. Such applications typically run under all 32-bit versions of Windows, but earlier applications might also run under the 16-bit versions (Windows 3.x) as well. See Windows. for business, education and home, is a subsidiary of Apple Computer, Inc., with headquarters in Santa Clara. Visit ClarisWeb, the Claris Internet home page at http://www.claris.com. -0- Note to Editors: Claris, ClarisImpact, ClarisDraw, ClarisWorks and FileMaker are registered trademarks of Claris Corporation. Apple, Macintosh, and HyperCard are registered trademarks, and At Ease and Mac are trademarks of Apple Computer, Inc. All other trademarks are property of their respective owners. CONTACT: Claris Corp. Greg Cornelison, 408/987-7542 greg_cornelison@claris.com Ines Anderson, 408/987-7154 ines_anderson@claris.com |
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