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Claris Announces New Volume Licensing for Claris and Apple Brand Software; ClarisPLUS program offers broader line of software for volume-license customers; Claris is primary source of Apple brand software in U.S.


SANTA CLARA, Calif.--(BUSINESS WIRE)--Oct. 2, 1995--Claris (Claris Corporation, Santa Clara, CA) A software subsidiary of Apple that was separated from the corporation (although mostly owned by it) in 1988 and then bought back in 1990. In 1998, Apple turned Claris Corporation into FileMaker, Inc., to focus on database and Web software. FileMaker Pro and Claris Home Page were the products retained by FileMaker. Corporation announced that the highly regarded ClarisPLUS volume licensing program has expanded, and starting today new U.S. ClarisPLUS agreements will include the Apple Computer Inc. brand software titles formerly sold through the Apple Software Volume Licensing (ASVL) program. The ASVL program will no longer be offered to new customers.

In addition, Claris will be the primary channel marketing, sales and distribution organization for all Apple brand software sold through distributors and resellers in the U.S.

"Claris and Apple software customers and resellers will have a better solution for buying both software lines," said David R. Larson, Claris vice president of worldwide customer marketing. "And one inclusive ClarisPLUS program means a broader, more consistent and easier to manage program of licensing and maintaining Apple and Claris software."

ClarisPLUS serves two main customer segments: Corporations (including government), and education sites. With one program for volume purchasing of Apple and Claris brand software, corporate and education customers now have a single source for their Apple and Claris volume software purchases. Resellers also benefit from having one source for products, marketing and licensing programs to support their sales efforts, with fewer programs to learn and a simplified purchasing structure.

Apple Brand Software Now Sold By Claris

Some of the more popular Apple brand software titles that are now part of the ClarisPLUS program include:

o MacOS (shrink-wrapped version only); currently, System 7.5 (operating system) System 7.5 - A version of Mac OS, the latest release as of Oct 1996 was 7.5.5. Superseded by Mac OS 7.6 around March 1997.

Mac OS home.
, 7.1

o HyperCard A Macintosh application development system from Apple that was one of the first visual tools for building hyperlinked applications. "Stacks" of "cards" are built that hold text, graphics, sound and video with links between them. Complex routines can be embedded in the cards using the HyperTalk programming language.

Until HyperCard 2.1, the HyperCard program had to be resident in the computer to run the stack.
 (application development tool)

o Apple Remote Access (remote connectivity)

o At Ease for Workgroups (desktop security application)

o MAE, MacX MacX - A package allowing the Macintosh to be used as an X server. (UNIX-to-Mac, Mac-to-UNIX connectivity products)

o Apple Media Tool (multimedia authoring tool)

o Chinese and Japanese Language Kits (language conversion kits)

o PowerShare Earlier software from Apple that resided in a Macintosh server and provided messaging store and forward, authentication of network users, encryption of messages and other workgroup/enterprise services. See PowerTalk. Collaboration Server (for workgroup computing)

o TCP/IP Connection Kit (high performance networking)

(For a complete list, contact Claris public relations at 408/987-3888.)

Apple Computer continues to develop and support all of these products. The new ClarisPLUS adds the Apple brand software to an impressive line-up of leading Macintosh and Windows applications that include such award-winning products as the FileMaker Pro family, ClarisWorks See AppleWorks., ClarisImpact, ClarisDraw, Claris Emailer and Claris Organizer.

ClarisPLUS Program Summary

ClarisPLUS is designed to address how institutional customers want to buy and use Apple and Claris software. ClarisPLUS offers aggressive pricing, flexible volume licensing programs and maintenance options.

Flexibility is highlighted by the different programs that fit different customer needs, including a transactional "one time buy" program that allows customers to "mix and match" products; A "pay as you go" program with a two year term, and a set number of products forecasted for purchase at a set price; Two year, pre-paid maintenance contracts so customers receive all product updates and upgrades for products purchased; And three year "enterprise" licenses based on 100% attach rate for all CPUs at a site.

Over the past year, Claris Corporation has shipped over four million units of software for Macintosh and Windows users, including one million units for Windows. Claris is the leading provider of Macintosh software, worldwide, as measured in units sold.

Editors can refer interested readers to 1-800/3CLARIS for information about ClarisPLUS.

Claris Corporation, a leading worldwide vendor of Macintosh and Windows applications for business, education and home, is a subsidiary of Apple Computer Inc., with headquarters in Santa Clara, Calif. -0-

Note to Editors: (c)1995 Claris Corporation. All Rights Reserved. Claris, ClarisDraw, ClarisImpact, ClarisWorks and FileMaker are registered trademarks, and Claris Organizer and Claris Emailer are trademarks of Claris Corporation. Apple, HyperCard, Macintosh and MacX are registered trademarks, and At Ease and PowerShare are trademarks of Apple Computer Inc. All other trademarks are property of their respective owners.

CONTACT: Claris Corp.

Greg Cornelison, 408/987-7542

greg_cornelison@claris.com

Steve Ruddock, 408/987-7202

steve_ruddock@claris.com
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 2, 1995
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