Ckrush Announces New Management Team as Company Accelerates Strategic Initiatives; Changes Further Expansion of Entertainment and Digital Content Production, Acquisition and Distribution.

NEW YORK -- CKRUSH, Inc. (Pink Sheets:CKRH), a creator and distributor of innovative digital entertainment content, feature films and sports programming, announced today the appointment of a new team of corporate officers and directors. The management restructuring furthers the Company's initiatives in the entertainment production and distribution businesses. Newly appointed as President of Ckrush is Jeremy Dallow, a veteran entertainment and sports industry entrepreneur with a proven track record in film production and sports management. Named as CEO is Roy Roberts, who brings experience in executive positions in a range of businesses, with notable background in entertainment and sports. Jan E. Chason, a longtime senior financial executive with extensive financial background in the sports and entertainment industry, will step into the position of Executive Vice President and Chief Financial Officer for the Company.

"The digital marketplace is growing rapidly and we are excited to have assembled this group of experienced and talented entertainment industry executives," said Ckrush President Jeremy Dallow. "We believe it is a powerful endorsement of Ckrush's strategic vision that we could bring on board proven entertainment industry professionals such as Mr. Chason, who with the rest of the management team, has demonstrated a record of leadership and accomplishment in this fast-growing industry."

Among the initial film and entertainment content projects Ckrush has produced for later release is the feature film comedy "Beer League," starring Artie Lange, the popular comedian/actor who is a regular on the Howard Stern Show, and "TV the Movie", starring Steve O, Preston Lacy and Wee-Man of "Jackass" fame. Ckrush also co-produced the sorority comedy, "National Lampoon's Pledge This," starring Paris Hilton. Ckrush distributes content to the full range of media platforms and channels, including theatrical film release, DVD retail, the digital online industry, television and pay-per-view.

Additional details of the new management team include the following:

--In addition to serving as the Company's CEO, Mr. Roberts will also serve as a Director of Ckrush. Most recently he served as the CEO of Sparkle Industries, a manufacturing company. His entertainment background includes positions as CFO of Worldwide Entertainment & Sports, a publicly traded sports & entertainment company and CFO of Palisades Entertainment, one of the nation's leading independent film distribution companies.

--In addition to serving as the Company's President, Mr. Dallow will join Ckrush as a member of its Board of Directors. Prior to joining Ckrush, Mr. Dallow co-founded Bulldog Boxing Management and Bulldog Entertainment, providers of management and consulting services to athletes and entertainers. While with Bulldog, he served as executive producer of several motion pictures, including the upcoming Ckrush Entertainment film releases, "Beer League," "TV The Movie," and the Ckrush co-production, National Lampoon's "Pledge This."

--Mr. Chason, a Certified Public Accountant, brings more than 36 years of experience in financial management and control, strategic planning and financing. Prior to joining Ckrush he served as the Chief Financial Officer and/or other senior financial executive roles for Majesco Entertainment Company and 3 other public companies including SFX Entertainment Inc., the world's largest promoter and producer of live entertainment events, where he served in several senior corporate positions, directing M&A, financing, and other matters. Prior to these roles, Mr. Chason was a Partner with Ernst & Young LLP.

--Jim DiLorenzo has resigned his positions as CFO, Executive Vice President and Board member. He will remain at Ckrush in a senior consulting capacity.

--Cedric Kushner resigned as President and Director of the Company.

About Ckrush, Inc.

Ckrush, Inc., formed in 2004, consists of three divisions that create entertainment and sports-related digital and filmed content for global distribution to all media platforms, including the film, online, and mobile device markets. .The Ckrush Entertainment division produces and distributes feature films and television programming, and has a robust pipeline of film and television projects either completed or in development. Ckrush Entertainment recently produced the feature film "Beer League," starring Artie Lange, and "TV the Movie" starring Steve O, Wee Man and Preston Lacy of "Jackass" fame. Additionally, the Company co-produced National Lampoon's "Pledge This," starring Paris Hilton. These films are slated for release in 2006. Ckrush Sports, Inc. focuses on professional sports, including the promotion of professional boxers, televised boxing events and other sports ventures. Recently, Ckrush Sports entered into consulting agreements with legendary boxing trainer Lou Duva as well as highly regarded promoter Dino Duva. Ckrush Direct produces and distributes programs and products for pay-per-view video-on-demand, and retail and direct response DVD and video channels. For more information, please visit http://www.ckrush.net.

Forward Looking Statements

This release contains forward-looking statements within the meaning of Section 27A of the Securities Exchange Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements relate to future events or our future financial performance. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "expect," plan," "anticipate," "believe," "estimate," "predict," "potential," or "continue," the negative of such terms, or other comparable terminology. These statements are only predictions. Actual events or results may differ materially from those forward-looking statements as a result of various important factors, including those described in the Company's most recent filings with the SEC. Although we believe that the expectations reflected in the forward-looking statements are reasonable, such statements should not be regarded as a representation by the Company, or any other person, that such forward-looking statements will be achieved. The business and operations of the Company are subject to substantial risks which increase the uncertainty inherent in forward-looking statements. We undertake no duty to update any of the forward-looking statements, whether as a result of new information, future events or otherwise. In light of the foregoing, readers are cautioned not to place undue reliance on such forward-looking statements.