Citrix Keynote Address at CIPTUG to Highlight Innovations in IP Telephony Applications.FORT LAUDERDALE Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. , Fla. -- Citrix Systems Citrix Systems' (NASDAQ: CTXS) is an American technology company, based in Fort Lauderdale, Florida, with subsidiary operations in California and Massachusetts, with additional development centers in Australia, India and the UK. , Inc. (Nasdaq:CTXS CTXS Citrix Systems (NASDAQ stock ticker symbol) ), the global leader in access infrastructure solutions, today announced that Murli Thirumale, vice president and general manager at Citrix, will be a featured keynote speaker at the upcoming Cisco IP Telecommunications Users Group (CIPTUG CIPTUG Cisco IP Telecommunications User Group CIPTUG Cisco Internet Protocol Telephony Users Group CIPTUG Cisco Ip Telecommunications Users Group ) conference. CIPTUG is an independent, non-profit association addressing the needs of Cisco IP telecommunications users around the globe. Although telephones and telephone switches have been around since the late 1800s, besides the change from rotary to push-button (electronics) push-button - A roughly fingertip-sized plastic cover attached to a spring-loaded, normally-open switch, which, when pressed, closes the switch. Typical examples are the keys on a computer or calculator keyboard and mouse buttons. , there has been little innovation made to improve the telephone's user interface. With the emergence of IP Telephony The two-way transmission of voice over a packet-switched IP network, which is part of the TCP/IP protocol suite. The terms "IP telephony" and "voice over IP" (VoIP) are synonymous. and converged applications, there is often discussion about new, 'killer' applications that were not possible with traditional telephones but those that will now be realized with IP Telephony. In reality, the real value of converged IP Telephony applications is not in new 'killer' applications, but rather in the usability of such applications. Existing phone applications and call control functions just need to be redesigned to take advantage of the fact that voice functions do not necessarily have to be limited to an audio phone interface but can be accessible through the screens of IP Phones, computers and PDAs. In his keynote titled, "Dragging the phone, kicking and screaming, into the 21st century," Thirumale will discuss the real value of how IP telephony is delivering existing applications and call control functions with vastly improved usability across a range of devices whether telephone, computer, or wireless.
What: Keynote on "Dragging the phone, kicking and screaming, into
the 21st century"
Who: Murli Thirumale, vice president and general manager for
Citrix
Where: Cisco IP Telecommunications Users Group (CIPTUG) conference,
November 28 - December 1, 2005, Las Vegas, NV
(http://www.ciptug.org/news_events/2005conference/)
When: November 30, 2005 at 8:30 a.m. - 9:30 a.m. PT
About Murli Thirumale As group vice president and general manager of the Gateways Group at Citrix, Murli Thirumale is responsible for driving revenue growth, for marketing and product management, and alliances for the Citrix Access Gateway(TM) and Citrix Application Gateway(TM) product lines. Thirumale is one of the co-founders and former CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Net6, which Citrix acquired in 2004. Prior to establishing Net6, he served as executive vice president and general manager of Symmetricom, and also spent seven years as a general manager of HP, where he built a telecom synchronization business and a wireless OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and business from the ground up. Thirumale received an MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration from Northwestern University's Kellogg Graduate School of Management, and a bachelor's degree in electrical engineering electrical engineering: see engineering. electrical engineering Branch of engineering concerned with the practical applications of electricity in all its forms, including those of electronics. from the Institute of Technology - BHU BHU Baltimore Hebrew University BHU Benares Hindu University (India) BHU Behavioral Health Unit BHU Bacon and Hughes Ltd (Canada) in India. Citrix Presence at CIPTUG: Citrix is a platinum sponsor of the CIPTUG annual conference and will be demonstrating the Citrix Application Gateway and Citrix(R) Voice Office suite of applications in booth number 63. Additionally, Citrix will unveil its recently announced Smart Agent technology. See release, http://www.citrix.com/English/NE/news/news.asp?newsID=22582. About Citrix Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader and most trusted name in on-demand access. More than 160,000 organizations around the world use the Citrix Access Platform to provide the best possible access experience to any application for any user. Citrix customers include 100% of the Fortune 100 companies and 98% of the Fortune Global 500, as well as hundreds of thousands of small businesses and individuals. Citrix has approximately 6,200 channel and alliance partners in more than 100 countries. Citrix annual revenues in 2004 were $741 million. Learn more at http://www.citrix.com. Citrix(R), Citrix Application Gateway(TM) and Citrix Access Gateway(TM) are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners. |
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