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Citizen Watch Shortens Product Design Processes with Dassault Systemes.


ENOVIA SmarTeam and SolidWorks Solutions Accelerate Time to Market and Cut Development Time

SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , Calif. -- Dassault Syst[c]mes (DS) (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:DASTY) (Paris:DSY DSY Drum Storage Yard ), a world leader in 3D and Product Lifecycle Product lifecycle or product life cycle is the course of a product's sales and profits over time. The five stages of each product lifecycle are product development, introduction, growth, maturity and decline.  Management (PLM (Product Life cycle Management) A comprehensive information system that coordinates all aspects of a product from initial concept to its eventual retirement. Sometimes called the "digital backbone" of a product, it includes the requirements phase, analysis and design ) solutions, today announced that Citizen Watch Co. Ltd. has implemented ENOVIA SmarTeam's product lifecycle management software and SolidWorks 3D CAD software as part of a company-wide transition from 2D to 3D product design.

"We aim to reduce costs and development time by 30 percent using SolidWorks for product design and ENOVIA SmarTeam for data collaboration See data conferencing. ," said Masayuki Watanabe, assistant manager section 2, business process management dept, watch business control center, Citizen Watch Co., Ltd. "We're very satisfied with the usability and direction of SolidWorks 3D CAD." A faster design process that encouraged innovation was a key goal for Citizen in choosing a PLM system as it sought an effective way of maintaining a steady stream of new products while staying ahead of the heavy competition in the watch industry.

Citizen Watch Co., Ltd uses ENOVIA SmarTeam as the central repository for product information created in SolidWorks 3D CAD software. Consolidating all product information in ENOVIA SmarTeam enabled Citizen to institute collaborative design processes that shorten the design process. Using ENOVIA SmarTeam's concurrent engineering processes, multiple designers can now work on the same project at the same time without risk of conflict or error because they are referring to the same product information files.

ENOVIA SmarTeam users at Citizen Watch Co., Ltd. share product data in real-time across processes such as design, production engineering and manufacturing. Collaboration throughout the process enables the design teams to create products that are easy to manufacture. Designers spot and correct problems virtually, rather than in prototyping or production.

"We are proud to have enabled a high-end customer such as Citizen Watch Co., Ltd. to produce high quality products that are quick and affordable to develop," said Alex Zeltcer, general manager, ENOVIA SmarTeam, Dassault Syst[c]mes. "Citizen Watch has taken a phased approach to PLM, gradually and cost-effectively deploying a PLM program over time, with real business benefits at every phase. With flexible and robust PLM functionality, we offer customers an opportunity to achieve a substantially low total cost of ownership."

"It's rewarding that a company like Citizen Watch Co., Ltd., so focused on precision and advancing the quality of its products, has standardized standardized

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 on SolidWorks as the foundation of its PLM strategy," said Rainer Gawlick, vice president of worldwide marketing for SolidWorks Corporation. "We are committed to helping companies like Citizen embrace 3D design in way that leverages the considerable expertise they've developed in the 2D world."

ENOVIA SmarTeam and Citizen Watch will be speaking and presenting at SolidWorks World 2008, San Diego, January 20-23, booth # 719. For further details, visit http://www.solidworks.com/pages/swworld08

About Dassault Syst[c]mes:

As a world leader in 3D and Product Lifecycle Management (PLM) solutions, Dassault Syst[c]mes brings value to more than 100,000 customers in 80 countries. A pioneer in the 3D software market since 1981, Dassault Syst[c]mes develops and markets PLM application software and services that support industrial processes and provide a 3D vision of the entire lifecycle of products from conception to maintenance to recycling recycling, the process of recovering and reusing waste products—from household use, manufacturing, agriculture, and business—and thereby reducing their burden on the environment. . The Dassault Syst[c]mes portfolio consists of CATIA A family of 2D and 3D CAD programs from IBM. CATIA was one of the first CAD programs to provide 3D solid modeling. The program was developed by Dassault Systems, a French aerospace company.  for designing the virtual product - SolidWorks for 3D mechanical design - DELMIA DELMIA Digital Enterprise Lean Manufacturing Interactive Application  for virtual production - SIMULIA for virtual testing - ENOVIA for global collaborative lifecycle management, and 3DVIA DVIA Dvi Analog  for online 3D lifelike experiences. Dassault Syst[c]mes is listed on the Nasdaq (DASTY) and Eurolist (#13065, DSY.PA) stock exchanges. For more information, visit http://www.3ds.com.

CATIA, DELMIA, ENOVIA, SIMULIA, SolidWorks and 3D VIA are registered trademarks of Dassault Syst[c]mes or its subsidiaries in the US and/or other countries.
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Publication:Business Wire
Date:Jan 22, 2008
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