Citibank leading financial institution in Asia for third year.NEW YORK--(BUSINESS WIRE)--Dec. 21, 1995--For the third consecutive year, Citibank is the leading multinational financial institution in Asia according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Review 200: Asia's Leading Companies, a survey published in the year-end issue (Dec 28 - Jan 4) of the Far Eastern Economic Review. Citibank ranked first in leadership among 29 financial institutions. (See Appendix I.) Citibank is the only financial institution ranked among the top 10 multinational companies (MNCs). The others (in order) were: Microsoft, Coca-Cola, McDonald's, Motorola, Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966) Disney, Walter Elias Disney , IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Kodak, (Citibank), Nestle and Xerox. (See Appendix II.) "We're honored to be included among some of the very best global consumer companies," said Pei-Yuan Chia Chia was Vice Chairman of Citicorp and Citibank, N.A., its principal subsidiary, from 1994 to 1996 when he retired. From 1993 to 1996, he served as a Director of Citicorp and Citibank, N.A., and assumed responsibility for their global consumer business in 1992. Between 1974 and 1992, Mr. , Citibank Vice Chairman, Global Consumer Bank. "And we're extremely pleased to maintain our leadership position among financial institutions in Asia. We've been in the region for nearly a century, and our 15,000 employees have dedicated themselves to making Citibank a brand name that stands for innovation, quality and service." Survey Methodology The Review 200, an annual survey conducted by Survey Research Singapore on behalf of the Far Eastern Economic Review, asks business decision-makers from 11 Asia Pacific countries (Australia, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , India, Indonesia, Japan, South Korea, Malaysia, Philippines, Singapore, Taiwan, and Thailand) to rank MNCs based outside of Asia as well as their own local-based companies on five leadership qualities: high quality of products and services, innovativeness in responding to customer needs, long-term vision, financial soundness and companies others try to emulate. More than 4,000 Review and local business magazine subscribers participated. Citibank: Industry Leader Citibank again topped the financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. industry in the Review 200 ranking. It led the industry in three of the five leadership qualities (see Appendix I) and was the only financial services company included as a top MNC MNC See: Multinational corporation in two of the five leadership qualities (see Appendix II.) Although Citibank dropped slightly, from six to eight, in the overall MNC ranking due to the strong upsurge of technology companies like IBM and Microsoft See Microsoft and IBM. , the company's leadership mean score registered an overall increase. More than two-thirds of all respondents in financial services, government and education named Citibank the leading multinational financial institution, as did respondents from Hong Kong, India, Indonesia, Korea, Malaysia, Philippines, Singapore, Taiwan, and Thailand. As the first US bank to establish operations in Asia in 1902, Citibank has the most extensive presence in the region of any financial institution, with more than 260 branches and offices across 26 countries. Citibank provides a full range of innovative banking products and services, and is the largest issuer of credit cards in Asia. -0- FAR EASTERN ECONOMIC REVIEW 200 ASIA'S LEADING COMPANIES APPENDIX I Leading Multinational Financial Institutions in Asia '95 ('94) 1 (1) Citibank 2 (2) American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. 3 (4) Bank of America
Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world. 4 (3) Chase Manhattan Bank The Chase Manhattan Bank, now part of JPMorgan Chase, was formed by the merger of the Chase National Bank and the Bank of the Manhattan Company in 1955. The bank is headquartered in New York City. 5 (5) Merrill Lynch 6 (6) Standard Chartered Bank Standard Chartered Bank (LSE: STAN, HKSE: 2888 ) is a British bank headquartered in London with operations in more than fifty countries. It operates a network of over 1,600 branches (including subsidiaries, associates and joint ventures) and employs almost 60,000 7 (7) Swiss Bank Corp. 8 (8) JP Morgan 9 (11) Union Bank of Switzerland 10 (9) Morgan Stanley Note: Rank order among 29 financial services companies included in the Review 200 research. LEADERSHIP QUALITIES OF MULTINATIONAL FINANCIAL INSTITUTIONS IN RANK ORDER -- High Quality Services/Products: American Express Citibank Merrill Lynch JP Morgan Standard Chartered Swiss Bank Corp. Bank of America Goldman Sachs Chase Manhattan Bank Credit Suisse Innovative in Responding to Customer Needs: Citibank American Express Merrill Lynch Chase Manhattan Bank Standard Chartered Bank of America JP Morgan Morgan Stanley Fidelity Investments Goldman Sachs Long-Term Vision: Citibank American Express Merrill Lynch JP Morgan Morgan Stanley Standard Chartered Bank of America Deutsche Bank Credit Suisse Swiss Bank Corp. Financial Soundness: Union Bank of Switzerland Citibank Deutsche Bank Bank of America Credit Suisse Chase Manhattan Bank Standard Chartered Swiss Bank Corp. Barclays Bank American Express Companies That Others Try To Emulate: Citibank American Express Merrill Lynch JP Morgan Morgan Stanley Chase Manhattan Bank Fidelity Investments Bank of America Standard Chartered Deutsche Bank Note: Citibank leads the financial service industry in three of five leadership qualities. APPENDIX II Leading Multinational Companies in Asia '95 ('94) 1 (4) Microsoft 2 (1) Coca-Cola 3 (3) McDonald's 4 (2) Motorola 5 (9) Walt Disney 6 (14) IBM 7 (7) Kodak 8 (6) Citibank 9 (5) Nestle 10 (8) Xerox REVIEW 200 LEADERSHIP QUALITIES -- High Quality Services/Products: '95 ('94) 1 (3) BMW BMW in full Bayerische Motoren Werke AG German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s. 2 (1) Rolex 3 (5) Rolls-Royce 4 (9) Volvo 5 (2) Kodak 6 (6) Motorola 7 (4) Daimler-Benz 8 (12) Microsoft 9 (7) Nestle 10 (8) IBM Innovative in Responding to Customer Needs: 1 (1) McDonald's 2 (3) Microsoft 3 (6) Apple Computer 4 (4) Walt Disney 5 (27) Federal Express 6 (7) Motorola 7 (8) Benetton 8 (19) Hewlett-Packard 9 (12) DHL DHL abbr. 1. Doctor of Hebrew Letters 2. Doctor of Hebrew Literature 10 (13) Toys 'R' Us Long-Term Vision: 1 (1) Microsoft 2 (4) Coca-Cola 3 (9) General Electric 4 (6) Walt Disney 5 (2) Motorola 6 (3) Boeing 7 (5) McDonald's 8 (7) Royal Dutch/Shell 9 (19) Hewlett-Packard 10 (14) Esso/Exxon Financial Soundness 1 (5) UBS UBS Union Bank of Switzerland UBS United Bible Societies UBS United Blood Services UBS United Buying Service UBS Used Bookstore UBS University Business Services UBS Universal Building Society (UK) UBS Ulaanbaatar Broadcasting System 2 (3) Citibank 3 (2) Deutsche Bank 4 (1) Bank of America 5 (12) Credit Suisse 6 (8) Royal Dutch/Shell 7 (4) Chase Manhattan 8 (6) Standard Chartered 9 (7) Swiss Bank Corp. 10 (10) Coca-Cola Companies That Others Try To Emulate 1 (2) Coca-Cola 2 (3) Microsoft 3 (1) McDonald's 4 (6) Walt Disney 5 (5) Motorola 6 (10) Daimler-Benz 7 (4) IBM 8 (9) Boeing 9 (8) Citibank 10 (13) Intel Note: Citibank is the only financial services company included as a top MNC in two of the five leadership qualities. -0- CONTACT: Citibank Ken Campbell, 212/559-0048 |
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