Printer Friendly
The Free Library
19,573,962 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Citibank Says 'ThankYou' with New Industry-Leading Customer Appreciation Program; Bank to Expand ThankYou Network to Include Rewards Points for Everyday Banking.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Citibank, the world's leading brand in financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, today unveiled a new program to demonstrate its appreciation to its customers, becoming the first major U.S. bank to say "thank you" in a unique way. Building on the strengths of its highly successful ThankYou Network(R), which was launched by Citi's market-leading cards business last year, Citibank customers can now enjoy receiving points, redeemable Redeemable

Eligible for redemption under the terms of an indenture.
 for rewards, for many of the same banking services they use every day. The new program offers customers comprehensive benefits for using a variety of products available from Citi's expansive suite of financial services. Customers may combine ThankYou Points(R) for banking with ThankYou Points they acquire when using a variety of Citi credit cards.

Like Citi's innovative Identity Theft Solutions program, ThankYou Network aims to acknowledge customers in a highly meaningful way and encourage them to deepen deep·en  
tr. & intr.v. deep·ened, deep·en·ing, deep·ens
To make or become deep or deeper.


deepen
Verb

to make or become deeper or more intense

Verb 1.
 their relationship with Citi. ThankYou Network supports Citibank's ongoing commitment to be a provider of innovative products and services to a wide spectrum of customers, thereby reinforcing Citibank's position as a market leader in the financial services industry.

"The most valuable asset any business can have is a satisfied and loyal customer, and we want to reward our customers for their loyalty," said Marge Magner, Chairman and Chief Executive Officer of Citigroup's Global Consumer Group. "We respond to customers' aspirations aspirations nplaspiraciones fpl (= ambition); ambición f

aspirations npl (= hopes, ambition) → aspirations fpl 
 by developing and providing creative solutions to meet their increasingly diverse needs. It's our singular focus on the customer that allows us to enhance these vital relationships. Now we are expanding ThankYou Network, which provides compelling, tangible value to customer relationships, as another way of expressing our appreciation. And we won't stop there; we will continue to look for ways to extend our customer recognition programs across our businesses and geographies around the globe," Ms. Magner added.

ThankYou Network offers consumers the opportunity to receive points and redeem them for a host of rewards, many from brand-name merchants. The unique recognition program enables customers who hold a Citibank checking account in the U.S. or Puerto Rico Puerto Rico (pwār`tō rē`kō), island (2005 est. pop. 3,917,000), 3,508 sq mi (9,086 sq km), West Indies, c.1,000 mi (1,610 km) SE of Miami, Fla.  to receive points every month for checking and savings accounts Savings Account

A deposit account intended for funds that are expected to stay in for the short term. A savings account offers lower returns than the market rates.

Notes:
, loans and lines of credit, CDs, mortgages, online bill payments, direct deposit, and debit and credit card purchases.

The more products and services customers have and use, the more points they receive. ThankYou Points can be redeemed for an ever-growing variety of rewards including movie tickets, flat-screen televisions, round-trip airline tickets on any airline with no blackout A complete loss of power. See brownout.  dates and many others.

"At Citibank, we constantly look for new and exciting ways to expand customer relationships. We're proud to be the first major bank to offer customers such a dynamic program that rewards the relationship and trust they've placed in us with truly meaningful awards," said Maura Markus, President of Citibank's U.S. branch banking system. "Now consumers can get valuable benefits, not just from their transactions, but from the number and types of accounts they have with us. By combining points from various accounts, they'll be able to redeem rewards faster. And since ThankYou Network offers brand-name rewards with as few as 1,000 points, we're not only making it easier to get more points, but easier to enjoy them."

There is no cost to participate in ThankYou Network. A checking account with a debit card debit card, card that allows the cost of goods or services that are purchased to be deducted directly from the purchaser's checking account. They can also be used at automated teller machines for withdrawing cash from the user's checking account.  is required for banking customers to participate and receive points in the program. Customers who enroll will receive points according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the type of checking account and the number of products they have. Every month, customers will receive points for linked Citibank saving and money market accounts, CDs, Ready Credit(R) and Checking Plus(R) accounts, mortgages, personal and home equity loans and lines of credit, and for using direct deposit, free online bill payments, and debit card purchases. ThankYou Points for banking and credit card products are combined so that Citi is servicing the customer on one rewards platform.

Citi launched the market-leading ThankYou Network in July 2004. ThankYou Network has now become one of the largest card rewards programs in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , with over 8.8 million accounts enrolled. Customers who have a Citi(R) Diamond Preferred(R) Rewards Card, Citi PremierPass Card, or an eligible Citi(R) Platinum Select Card or AT&T Universal Card are automatically enrolled in ThankYou Network.

ThankYou Points can be redeemed via phone or online for a wide range of rewards, including concert tickets, golf passes, dining, travel getaways, movie tickets, electronics, special offers, and much more.

To apply for a Citibank checking account, consumers can go to a Citibank Financial Center, call 1-800-374-9700 or visit www.citibank.com. Information about ThankYou Network is available at http://www.thankyouredemptions.com/.

About Citibank

Citibank is a member of Citigroup (NYSE NYSE

See: New York Stock Exchange
: C). Citigroup, the preeminent pre·em·i·nent or pre-em·i·nent  
adj.
Superior to or notable above all others; outstanding. See Synonyms at dominant, noted.



[Middle English, from Latin prae
 global financial services company, has some 200 million customer accounts and does business in more than 100 countries, providing consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, insurance, securities brokerage, and asset management. Major brand names under Citigroup's trademark red umbrella include Citibank, CitiFinancial, Primerica, Smith Barney Smith Barney is a division of Citigroup Global Capital Markets Inc., a global, full-service financial firm, that provides brokerage, investment banking and asset management services to corporations, governments and individuals around the world. , Banamex, and Travelers Life and Annuity. Additional information may be found at www.citigroup.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Apr 20, 2005
Words:866
Previous Article:SJI Reports Record First Quarter 2005 Results; Income from Continuing Operations Jumps 10%; Earnings Per Share from Continuing Operations Rises 5.5%.
Next Article:HMS Sussex Project Update.



Related Articles
Orders issued under Bank Holding Company Act. (Legal Developments).
Citi Introduces a Revolutionary Loyalty Program, Launches ThankYou Redemptions NetworkSM.
Citi Introduces ThankYou Merchants, Making Holiday Shopping More Rewarding for Cardmembers.
Buy now, pay later: greening credit cards.
Cynthia Nixon, Ed Koch and Phil Simms ``Tap & Go'' Through New York City; Celebrities Demonstrate Speed and Convenience of New Citibank Debit Key...
Citi(R) Launches New Line of Credit Cards on the American Express(R) Network; Introduces Suite of Products, Providing Credit Card Essentials,...
Citibank Expands Distribution and Customer Reach with Internet Bank; Citibank Direct to Offer Full Menu of Products and Services, Expanding...
Showcasing nurses on international nurses' day.
Expedia.com(R) and Citigroup Join Forces to Transform Rewards Programs.
Citi(R) Upgrades The Home Depot Rewards MasterCard(R) To ThankYou NetworkSM.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles