Citibank's Online Banking Takes Top Honors in Worth Magazine's 1999 Readers Choice and SmartMoney.com Surveys.NEW YORK--(BUSINESS WIRE)--July 1, 1999-- Citibank has been chosen as 1999's best online bank by Worth Magazine in its first annual Readers' Choice Survey of financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. . The award was based on responses from over 4,000 of Worth's subscribers, who according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the magazine, tend to be heavy users of financial services. Citibank's online banking service also took top honors this month among traditional, full-service consumer banks in SmartMoney.com's survey of online banking. Worth notes that Citibank's proprietary online banking service, Direct Access(R), allows clients to easily link investment and banking services. The magazine states "Direct Access's investment services, which Citi strategists believe will pull in younger more active customers, are among the best in the online world. Direct Access users can check out business and company news via links to Standard & Poors News and purchase research from a host of sources, and they can use Citi's brokerage services to trade stock or invest in about 4,500 mutual funds." Worth notes that the basic commission rate is $19.95 per trade. Investment services are available through Direct Access for clients who have a Citicorp Investment Securities brokerage account Brokerage Account An arrangement between an investor and a licensed brokerage firm that allows the investor to deposit funds with the firm and place investment orders through the brokerage, which then carries out the transactions on the investor's behalf. linked to their banking account. The Readers Choice award ranks Citibank's online banking service above Chase Manhattan, Wells Fargo Wells Fargo armored carriers of bullion. [Am. Hist.: Brewer Dictionary, 1147] See : Protectiveness Wells Fargo company that handled express service to western states; often robbed. [Am. Hist. , Bank of America
Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world. , and Bank of Boston among others. Among traditional, full-service consumer banks, Citibank scored tops in SmartMoney.com's ranking of online bankers. SmartMoney.com notes that Citibank earned a perfect score for security due to its "top notch security." SmartMoney.com also rated Citibank number one in the category of on-line customer service, stating "Our winner, Citibank, shined...." In 1996 and 1998, the two occasions when SmartMoney, the print magazine, has ranked online banking, Citibank has ranked number one overall. Currently, over 750,000 Citibank clients use some version of Direct Access in 12 countries. Outside the U.S., Citibank's online user base grew by almost 10% during the month of May alone. Although Citibank only launched online banking in Japan at the end of last year, it now serves the largest number of online banking clients in the country. Citibank has offered PC banking services to its clients for over 16 years and debuted the Internet version of its banking service in October, 1997. The Internet-based format of the service enables Citibank to continually add upgrades and enhancements to Direct Access at the web site, without requiring clients to load new software onto their computers. Clients can use Direct Access to quickly and conveniently access their bank accounts, pay bills to virtually anyone in the U.S., transfer funds and place orders to buy and sell securities through Citicorp Investment Services. Direct Access, including its bill payment service, is offered free of charge to U.S. clients. The service employs 128-bit encryption to provide an extremely high level of security. It may be accessed using Netscape Navigator An earlier Web browser for Windows, Macintosh and X Windows from Netscape that provided secure transmission over the Internet. Soon after its introduction in 1994, Navigator, or just "Netscape," as it was commonly called, quickly became the leading browser on the Web. , Microsoft's Internet Explorer Microsoft's Web browser, which comes with Windows starting with Windows 98. Commonly called "IE," versions for Mac and Unix are also available. Internet Explorer is the most widely used Web browser on the market. It has also been the browser engine in AOL's Internet access software. , or America Online See AOL. and is compatible with Microsoft Money Microsoft Money is Microsoft's personal finance software for computers using the Microsoft Windows operating system. A version is also available for Windows Mobile (available for Money versions 2000-2006, and up to, but not including Windows Mobile 5.0). and Quicken financial software. In addition to recognition from Worth's Readers' Choice award and SmartMoney.com, Citibank and Direct Access have won numerous online distinctions. Earlier this month, Citibank was named the world's top online bank in a global survey sponsored by IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) Finance working with the brand consultancy Interbrand Newell and Sorrell. And Citibank recently scored number one in customer care in an online banking study sponsored by Octane Software and SupportZone.com in conjunction with Vanderbilt University's Owen Graduate School of Management. Citibank is part of Citigroup, the world's most global financial services organization. Citigroup's consumer businesses cover a broad range of financial services in 57 countries - retail and private banking, credit and charge cards, mortgage lending, consumer lending, personal financial planning Financial planning Evaluating the investing and financing options available to a firm. Planning includes attempting to make optimal decisions, projecting the consequences of these decisions for the firm in the form of a financial plan, and then comparing future performance against , personal insurance and investment brokerage and counseling. These services are marketed through Citibank, Salomon Smith Barney, Commercial Credit, Primerica, Travelers Life & Annuity and Travelers Property Casualty. Today, Citigroup serves more than 100 million customers - including consumers, businesses, governments and financial institutions - in 100 countries and territories. Securities transactions are through Citicorp Investment Services, member NASD/SIPC, and an affiliate of Citibank Investments: o Not FDIC FDIC See: Federal Deposit Insurance Corporation FDIC See Federal Deposit Insurance Corporation (FDIC). Insured o No Bank Guarantee o May Lose Value |
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