Cirrus Logic and Aureal Semiconductor team to bring PC users "mind-blowing" 3D audio; licensing agreement combines Cirrus Logic's SoundFusion accelerator with Aureal's A3D audio technologies.FREMONT, Calif.--(BUSINESS WIRE)--June 18, 1997--Cirrus Logic Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :CRUS crus (krus) pl. cru´ra [L.] 1. leg (1). 2. a leglike part. crus ce´rebri ) and Aureal Semiconductor (OTC Bulletin Board OTC Bulletin Board An electronic quotation listing of the bid and asked prices of OTC stocks that do not meet the requirements to be listed on the NASDAQ stock-listing system. :AURL) today announced a licensing agreement integrating Aureal's 3D audio technologies -- A3D (hardware) A3D - (Aureal 3-Dimensional?) A technology developed by Aureal that delivers sound with a three-dimensional effect through two speakers. Many modern sound cards and PC games now support this feature. Interactive(tm) and A3D Surround(tm) -- with Cirrus Logic's recently announced SoundFusion(tm) PCI (1) (Payment Card Industry) See PCI DSS. (2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus). audio accelerator (CS4610). The SoundFusion accelerator, with its innovative system architecture, is the first single-chip audio solution to integrate Dolby Digital (AC-3(tm)) hardware acceleration with support for the Microsoft (tm), DirectSound3D(tm) and DirectShow(tm) (ActiveMovie(tm)) APIs. With this partnership, the SoundFusion accelerator now becomes the first solution to combine support for Dolby Digital with Aureal's industry leading A3D Interactive and A3D Surround technologies. "With the addition of A3D Interactive and A3D Surround to Cirrus Logic's SoundFusion CS4610, we provide PC users with highly immersive and realistic sound from two standard speakers or headphones Head-mounted speakers. Headphones have a strap that rests on top of the head, positioning a pair of speakers over both ears. For listening to music or monitoring live performances and audio tracks, both left and right channels are required. ," said Art Swift, vice president of marketing of Cirrus Logic's PC Products Division. "This agreement, along with our support of Dolby Digital and the Microsoft audio APIs, offers an unbeatable combination of performance and features for high-quality 3D sound." "Cirrus Logic is a key partner in making Aureal's A3D the standard for true 3D audio on the PC platform," said Toni Schneider, vice president of marketing for computer products at Aureal. "Their SoundFusion solution is capable of delivering the full benefits of A3D audio." Aureal 3D allows sound to be positioned on X, Y and Z coordinates (left/right, up/down and front/back) creating positional 3D sound in real-time. A3D Interactive provides on-the-fly 3D positioning of sounds in interactive environments such as video games for a highly immersive and realistic 3D listening experience. Moreover, A3D Surround technology produces Dolby certifiable cer·ti·fi·a·ble adj. 1. That can or must be certified. Used of infectious, industrial, and other diseases that are required by law to be reported to health authorities. 2. playback of pre- recorded, surround-sound audio tracks over a single pair of speakers or headphones. A complete list of A3D enabled games can be found on Aureal's web site at www.a3d.com . High Performance, Efficient Architecture, Great Sound Designed to work in conjunction with existing legacy hardware and software support, as well as Intel's AC'97(tm) standard for PC audio solutions, the CS4610 enables an unmatched multimedia audio experience for PC users. In addition to its innovative programmable DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive core, the CS4610 integrates a highly-efficient PCI design and sophisticated DMA (1) (Digital Media Adapter) See digital media hub. (2) (Document Management Alliance) A specification that provides a common interface for accessing and searching document databases. engine that minimizes host CPU CPU in full central processing unit Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. overhead and system bus-bandwidth requirements while providing unrivaled sound quality. Aureal Semiconductor Aureal is focused on the development of advanced audio OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and semiconductor and software solutions that increase functionality and features for the PC and consumer electronics markets. Together with its subsidiary, Crystal River Engineering, a recognized pioneer of 3D audio technology, Aureal provides products designed to raise audio standards and lead audio quality into the third dimension with its line of A3D technologies. For more information on Aureal and A3D, please visit www.aureal.com . Cirrus Logic Cirrus Logic is a leading manufacturer of advanced integrated circuits for personal computing, communications, mass storage, consumer and industrial markets. The company's "systems in silicon" add high value and software richness to major brands worldwide. With a focus on innovating microperipheral chip solutions that make the human interface with electronics more natural and exciting, Cirrus Logic is committed to technology leadership in the Interactive Age. -0- Note to Editors: "Dolby" and "AC-3" are registered trademarks of Dolby Laboratories. This Dolby Digital implementation has not yet completed the evaluation process by Dolby Laboratories and is offered subject to obtaining approval. Cirrus Logic news releases may be obtained by fax by dialing 800/ 359-6414, or by dialing 510/249-4200 from outside the United States, or via the Internet on the world wide web at http://www.cirrus.com/ . CONTACT: Tsantes & Associates Christian Bateman, 408/452-8700 (Cirrus editorial) chris@tsantes.com or Rourke & Company Lisa Downey, 408/453-9194 (Aureal editorial) or Cirrus Logic, Austin Tom Lasiter, 512/912-3140 (reader contact) tlasiter@crystal.cirrus.com or Aureal Semiconductor David Domeier, 510/252-4582 (investor relations Investor relations The process by which the corporation communicates with its investors. contact) |
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