Cirrus Logic Powers SONICblue's Award-Winning Rio Riot; SONICblue Leverages World's Fastest ARM-7 For Its First Hard Drive-Based Portable Music Player.Business Editors & High-Tech Writers AUSTIN, Texas--(BUSINESS WIRE)--May 2, 2002 Cirrus Logic (company) Cirrus Logic - A manufacturer of integrated circuits including the Advanced RISC Machine and display interface processors and cards for use as Windows accelerators (requiring dedicated driver software). http://cirrus.com/. (Nasdaq:CRUS crus (krus) pl. cru´ra [L.] 1. leg (1). 2. a leglike part. crus ce´rebri ) today announced that its Cirrus' EP7312-90 microprocessor powers SONICblue's (Nasdaq:SBLU) Rio Riot(tm) hard drive-based portable music player See digital music player and Portable Media Center. . The Cirrus EP7312-90 integration enables Rio Riot consumers to enjoy more high quality music with even longer battery life. Worldwide portable compressed audio player shipments are forecasted to rise to 63.5 million units by 2006, up from 4 million units in 2001, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. IDC's "MP3 Players Move Into the Mainstream: Forecast and Analysis of the Worldwide Compressed Audio Player Market, 2001 - 2006" market forecast. IDC contends that the worldwide market value for portable compressed audio players will rise from $747 million in 2001 to $8.1 billion in 2006. The Rio Riot is a portable music player that can store an entire music collection (more than 5,000 songs or 400 CDs) on its 20GB hard drive. Making that music collection accessible and easy to manage, the Rio Riot player integrates SONICblue's newly developed Rio LogicTrack(tm) user interface, the category's largest backlit An LCD screen that has its own light source from the back of the screen, making the background brighter and characters appear sharper. display and a sleek, ergonomic design. The Rio Riot player also includes an integrated FM tuner, long-life rechargeable batteries and MoodLogic's innovative new music management software. "SONICblue was a driving factor for us in developing the faster speed grade for the EP7312 family. They needed additional horsepower to run their advanced user interface software while maintaining a low power portable system that would offer long battery life," says Lew Paceley, vice president of marketing for the Crystal Products Division at Cirrus Logic. "With our balance of speed and on-chip integration, we have created a powerful System-on-Chip that is perfect for portable digital entertainment devices." The EP7312-90 is the fastest ARM-720T embedded processor A CPU chip used in a system other than a general purpose workstation, desktop or laptop computer. Such chips are used by the billions every year in a myriad of products. See embedded system. on the market. The superior speed and low power architecture of the EP7312-90 allows customers to differentiate their product offerings while improving overall system performance and maintaining long battery life. The highly integrated System on Chip (SoC) reduces system cost and allows SONICblue to offer a vast storage media on a portable device at an attractive consumer price point. "Working with Cirrus Logic, we delivered a powerful, portable music player that can hold an entire music collection," said David Huffman, vice president of audio products, SONICblue. "We value Cirrus Logic's contribution to the Rio Riot project as they quickly responded to our need for a high-performance, low-power embedded processor." The Rio Riot portable player received the highly coveted cov·et v. cov·et·ed, cov·et·ing, cov·ets v.tr. 1. To feel blameworthy desire for (that which is another's). See Synonyms at envy. 2. To wish for longingly. See Synonyms at desire. "Best of CES Tech TV" Award for Portable Audio and Video at the Consumer Electronics Show in January 2002. SONICblue Incorporated SONICblue is a leader in the converging Internet, digital media, entertainment and consumer electronics markets. Working with partners that include some of the biggest brands in consumer electronics, SONICblue creates and markets products that let consumers enjoy all the benefits of a digital home and connected lifestyle. SONICblue holds significant financial assets Financial assets Claims on real assets. , global marketing capabilities and a focused technology portfolio that includes Rio(R) digital audio players; ReplayTV(R) personal television technology and software solutions; and Go-Video(R) integrated DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. +VCRs, Dual-Deck(tm) VCRs, and digital home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers. systems. Cirrus Logic Inc. Cirrus Logic is a premier supplier of high-performance analog and DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive chip solutions for consumer entertainment electronics that allow people to see, hear, connect and enjoy digital entertainment. Building on its global market share leadership in audio integrated circuits and its rich mixed-signal patent portfolio, the company targets mainstream audio, video and Internet entertainment applications in the consumer entertainment market. Cirrus Logic operates from headquarters in Austin, Texas and major sites located in Fremont and El Dorado Hills, Calif., Broomfield and Boulder, Colo., as well as offices in Europe, Japan and Asia. More information about Cirrus Logic is available at www.cirrus.com. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Provision Except for historical information contained herein, the matters set forth in this news release are forward-looking statements that are dependent on certain risks and uncertainties including such factors, among others, as the ability of the EP7312-90 to perform as expected and the risk factors listed in the company's Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the year ended March 31, 2001, and in other filings with the Securities and Exchange Commission. The foregoing information concerning Cirrus Logic's business outlook represents our outlook as of the date of this news release, and Cirrus Logic undertakes no obligation to update or revise any forward-looking statements, whether as a result of new developments or otherwise, except as required by law. Note to editors: Cirrus Logic is a registered trademark of Cirrus Logic Inc. All other product names noted herein may be trademarks of their respective holders. |
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