Cirrus Logic Merges Host Interface Products Group Into Personal Systems Division.FREMONT, Calif.--(BUSINESS WIRE)--May 31, 1996--As part of its ongoing restructuring program, Cirrus Logic (company) Cirrus Logic - A manufacturer of integrated circuits including the Advanced RISC Machine and display interface processors and cards for use as Windows accelerators (requiring dedicated driver software). http://cirrus.com/. Inc. (Nasdaq: CRUS crus (krus) pl. cru´ra [L.] 1. leg (1). 2. a leglike part. crus ce´rebri ) announced today that it has merged its Host Interface Products Group into its Personal Systems Division. The company's host interface products include advanced chip solutions that comply with the PC Card (formerly PCMCIA (Personal Computer Memory Card International Association, San Jose, CA, www.pcmcia.org) An international standards body and trade association that was founded in 1989 to establish a standard for connecting peripherals to portable computers. PCMCIA created the PC Card. See PC Card. ) standard. "As we continue to streamline operations and focus on core competencies, it is clear that our host interface products strategically map to current efforts in the Personal Systems Division which address the mobile and Internet communications markets," said Michael L. Hackworth, president and chief executive officer of Cirrus Logic. "We are committed to bringing value to these markets with the most technically innovative host interface solutions available." Cirrus Logic reports that it currently holds more than 50 percent of the worldwide market for PC Card host adapters. Moreover, the company continues to lead the industry in technology advances. For example, Cirrus Logic initially set the standard for mixed-voltage host adapters. More recently, the company pioneered and won industry acceptance for the Zoomed Video Port See ZV Port. (ZV Port) and Video Port Manager (VPM VPM Vibrations Per Minute (engineering) VPM Vampire Princess Miyu (anime) VPM Video Port Manager VPM Virtual Product Management VPM Ventroposteromedial VPM Voice Processing Module ) specifications, open hardware and software standards, respectively, that allow digital video from any multimedia source to be merged into the computer graphics display. ZV Port was ratified as a PC Card standard earlier this year by PCMCIA. Commenting on the integration of the host adapter business into his operation. Dr. Kenyon Mei, senior vice president and general manager of Cirrus Logic's Personal Systems Division, said, "We look forward to expanding further the range of our robust host interface solutions for PC manufacturers. At the same time we see exciting opportunities to extend the convenience of expandable transport beyond the PC, most notably in Internet appliances, set-top boxes and Digital Video Disc See DVD. Digital Video Disc - Digital Versatile Disc as well as a variety of handheld and consumer applications." Headquartered in Fremont, Calif., Cirrus Logic Inc. is a leading manufacturer of advanced integrated circuits Integrated circuits Miniature electronic circuits produced within and upon a single semiconductor crystal, usually silicon. Integrated circuits range in complexity from simple logic circuits and amplifiers, about 1/20 in. (1. for the desktop and portable computing, telecommunications, and consumer electronics markets. Additional information about Cirrus Logic and its subsidiaries can be accessed on the World Wide Web at http://www.cirrus.com/ or via fax-on-demand at 800/359-6414 (dial 510/249-4200 from outside the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. ). CONTACT: Cirrus Logic Corporate Communications Tom Rigoli, 510/226-2259 trigoli@corp.cirrus.com |
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