Cirrus Logic's Maverick Processor Chosen for Turtle Beach AudioTron Internet Audio Appliance.Business Editors/High-Tech Writers E3Expo 2000 AUSTIN, Texas--(BUSINESS WIRE)--May 11, 2000 Maverick Internet Technology Delivers Advanced Processing and Security Features for One of the First Mass-Market PC Appliances Cirrus Logic Inc.(Nasdaq:CRUS), the market leader in audio chips worldwide, today announced that its Maverick(TM) system-on-chip (SOC) Internet audio solution will be featured in the new Turtle Beach(TM) AudioTron(TM) Internet audio appliance being featured at this week's E3 conference in Los Angeles in Turtle Beach's booth, number 6415. The AudioTron device, which was recently highlighted by Bill Gates in his keynote presentation at the Windows Hardware Engineering Conference The Windows Hardware Engineering Conference (WinHEC) is the annual software developer-oriented trade show and business conference where Microsoft elaborates on its hardware plans for Microsoft Windows-compatible PCs. (WinHEC), incorporates home networking technology to remotely play digital music stored on a user's personal computer, as well as audio originating from the Internet. For instance, an AudioTron in the living room can play Microsoft's Windows Media Audio See Windows Media formats. (WMA (Windows Media Audio) An audio compression method from Microsoft. Known originally as MSAudio, this proprietary format competes with the MP3 and AAC methods. WMA encodes rapidly and is known to be especially effective at low bit rates. ) and MP3 files saved on a PC located in another part of the house. AudioTron is expected to ship this fall for the U.S. and Canadian holiday buying season. "Cirrus Logic's Maverick processor offers an excellent solution for our first mass-market PC appliance," says Carmine carmine /car·mine/ (kahr´min) a red coloring matter used as a histologic stain. indigo carmine indigotindisulfonate sodium. car·mine n. J. Bonanno, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Voyetra Turtle Beach. "We are excited to be working with Cirrus Logic to help broaden the scope of how consumers interact with the Internet through entertainment devices." AudioTron consists of four components -- the PC song capture and management software (Voyetra(R)'s AudioStation(R) 4.0), an HPNA-compliant phone networking card, the AudioTron base unit, and a remote control. Since the digital files are transmitted over home phone wires using the HPNA See HomePNA. 2.0 standard, and decompressed on the fly by the base unit (up to a CD-like sample quality of 48KHz), users will experience no interference with normal phone calls or DSL DSL in full Digital Subscriber Line Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary Internet connections. An add-on board providing Ethernet and USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. connections will be available for use in homes or offices wired with a dedicated network. "The strength of our Maverick solution is that it is form factor independent and capable of powering a wide range of Internet devices, from portable audio players to complicated home stereo systems," says Matthew Perry, vice president and general manager of Cirrus Logic's Embedded Processors Division. "The selection of our Maverick processor by Turtle Beach reinforces our position as the optimal solution for Internet audio devices." The Maverick processor provides the AudioTron with high-quality, multi-standard audio decoding; Home PNA PNA Palestinian National Authority PNA Phoneline Networking Alliance PNA Peptide Nucleic Acid PNA Personal Navigation Assistant PNA Pacific/North American PNA Polish National Alliance (established 1880 in Chicago, Illinois) , Ethernet and USB network connectivity; and the ability to include digital rights management protection for music content. The Maverick processor provides high-quality audio decoding for the most popular Internet audio coding standards. With the Maverick processors' ability to decode not only MP3, but also Windows Media Audio and other popular decoding standards, the AudioTron device will be capable of handling any audio compression format demanded by the market. The Maverick processor can be quickly modified to support other audio compression standards (codecs) as they emerge, or add valuable features such as equalization In communications, techniques used to reduce distortion and compensate for signal loss (attenuation) over long distances. without redesigning the players. As an off-the-shelf market-specific processor (MSP (1) (Management Service Provider or Managed Service Provider) An organization that manages a customer's computer systems and networks which are either located on the customer's premises or at a third-party datacenter. ), the Maverick processor features a programmable ARM(R) processor core that allows not only decoding of audio in real time but also provides the ability to run multiple popular operating systems. The AudioTron, which uses Microsoft's WindowsCE, provides consumers with out of the box connectivity to manage and transfer files from their PC. The Maverick solution is also capable of addressing the digital rights management concerns that have fueled the music content providers' recent concerns over companies like Napster and MP3.com. The Maverick processor is the first chip to support both the Windows(R) Media Format and InterTrust(R) digital rights management solutions for securing digital rights for artists and music content providers. About Voyetra Turtle Beach Voyetra Turtle Beach, one of the world's leading PC audio solutions providers, has worked with more than 150 leading manufacturers, distributors, and retailers. In addition to its OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and and retail sales, Voyetra Turtle Beach offers its entire line of products directly to consumers via its e-commerce Web site (http://www.voyetra-turtle-beach.com). About Cirrus Logic Cirrus Logic is a premier supplier of high-performance analog and DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive chip solutions for Internet entertainment electronics. Building on its global market share leadership in audio integrated circuits and its rich mixed-signal patent portfolio, the company targets high-volume audio, storage and communications applications. Cirrus Logic sells its products under the Crystal(R), Maverick(TM) and 3Ci(TM) brands as well as its own name. Founded in 1984 in Silicon Valley, Cirrus Logic operates from headquarters in Austin and major sites located in Fremont, Calif. and Broomfield, Colo. as well as offices in Europe, Japan and Asia. More information about Cirrus Logic is available at www.cirrus.com. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Provision This press release contains forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. These statements involve known and unknown risks and uncertainties that may cause Cirrus Logic's actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by such forward- looking statements. Important risk factors affecting Cirrus Logic's business generally may be found in Cirrus Logic's prospectus and in periodic reports and registration statements filed with the Securities and Exchange Commission. Risk factors related to the subject matter of this press release include the possibility of unrealistic customer expectations; and the costs and risks associated with intellectual property infringement and litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute. When a person begins a civil lawsuit, the person enters into a process called litigation. . Cirrus Logic undertakes no obligation to update any of the forward-looking statements after the date of this press release. Note to Editors: Cirrus Logic and Maverick are registered trademarks of Cirrus Logic Inc. AudioTron and Turtle Beach are trademarks of Voyetra Turtle Beach, Inc. AudioStation and Voyetra are registered trademarks of Voyetra Turtle Beach, Inc. All other product names noted herein may be trademarks of their respective holders. |
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