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Circuit City Selects MarketMAX for Enterprise-Wide Merchandise Planning.


DANVERS, Mass.--(BUSINESS WIRE)--July 6, 1999--

MarketMAX(TM), Inc., the leading provider of integrated enterprise merchandise planning Merchandise Planning is a strategic and systematic approach used by retailers, particularly in fashion and non-food areas. It is aimed at maximising return on investment, through planning and monitoring sales, margins and inventory in order to increase profitability.  software for the retail supply chain, today announced that Circuit City Stores, Inc. of Richmond, Va., which includes Circuit City Group (NYSE NYSE

See: New York Stock Exchange
:CC) and the CarMax Group (NYSE:KMX KMX Kyocera Mexico
KMX Knowledge Management Experts
), has selected MarketMAX IMS/Enterprise(TM), MarketMAX's flagship merchandise planning software solution, for implementation across the Circuit City Group.

"We are very pleased to develop this business relationship with Circuit City," commented Lori J. Schafer, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of MarketMAX. "And we look forward to working closely with Circuit City management as they implement MarketMAX IMS/Enterprise, the only system to seamlessly integrate all aspects of merchandise planning, including financial planning Financial planning

Evaluating the investing and financing options available to a firm. Planning includes attempting to make optimal decisions, projecting the consequences of these decisions for the firm in the form of a financial plan, and then comparing future performance against
, assortment planning, store floor and space planning with category and performance analysis."

About MarketMAX

MarketMAX, Inc. is the leading provider of integrated enterprise merchandise planning software for the retail supply chain. MarketMAX products enable retailers and suppliers to fully integrate merchandise financial planning, assortment planning, cluster analysis Cluster analysis

A statistical technique that identifies clusters of stocks whose returns are highly correlated within each cluster and relatively uncorrelated across clusters. Cluster analysis has identified groupings such as growth, cyclical, stable, and energy stocks.
, store floor planning Floor planning

Arrangement used to finance inventory. A finance company buys the inventory, which is then held in trust for the user.
, space planning and category analysis into one seamless, decision support system. The products support graphical and dynamic report-based analysis at all levels of the corporate and product hierarchies and uniquely maximize retail productivity by linking all aspects of the merchandise planning process. MarketMAX can be reached at 978/777-0057 ext. 242 or http://www.marketmax.com.

About Circuit City

Founded in 1949, Circuit City is a leading national retailer of brand-name consumer electronics, personal computers, major appliances and entertainment software. With headquarters in Richmond, Va., Circuit City Stores, Inc. operated at the end of May 546 Superstores, two consumer electronics-only stores and 46 mall-based Circuit City Express stores. For more information, access the Circuit City web site at www.circuitcity.com.

NOTE TO EDITORS: MarketMAX and MarketMAX IMS/Enterprise are trademarks of MarketMAX, Inc. All other trademarks are the property of their respective owners.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 6, 1999
Words:312
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