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Circuit Assembly Unveils New Ultra ATAS Cable Assembly for Reduced System Failures and Enhanced PC Performance!


IRVINE, Calif.--(BUSINESS WIRE)--Nov. 13, 1997--Circuit Assembly Corp. unveils its revolutionary line of Ultra ATAS(TM) Cable Assemblies for desktop PCs and workstations.

The advanced design of the new line boasts enhanced system performance by increasing READ/WRITE data transfer speeds by 95% and 56% respectively and eliminating signal crosstalk (1) Electromagnetic interference that comes from an adjacent wire. "Alien" crosstalk is interference that comes from a wire in an adjacent cable, for example, when two or more twisted wire pair cables are bundled together.  at transfer speeds of 33 MB/s and higher. Designed specifically for mainstream computer users with Ultra DMA Same as Ultra ATA.

Ultra DMA - ATA-4
 or Ultra ATA drives, the new Ultra ATAS(TM) Cable Assembly is essential for those who want to achieve optimum system performance.

"CA can identify with those computer users who are continually frustrated frus·trate  
tr.v. frus·trat·ed, frus·trat·ing, frus·trates
1.
a. To prevent from accomplishing a purpose or fulfilling a desire; thwart:
 by inexplicable system failures familiar to those running software programs in a Windows 95 environment. ATAS ATAS Academy of Television Arts & Sciences
ATAS Aboriginal Tutorial Assistance Scheme
ATAS Air-to-Air Stinger
ATAS Advanced Tank Armament System
ATAS Active Towed Array Sonar
ATAS Australian Tsunami Alert System
ATAS Association of Turkish American Scientists
(TM) is an inexpensive and easily installed solution to eliminate those problems," said Ian Morrell, director of Design Development at Circuit Assembly Corp.

"With the Ultra ATAS(TM) Cable Assembly, computer users can now upgrade their existing PCs to an Ultra system and achieve the advantages of enhanced computer performance without buying a new system!"

The 18" Ultra ATAS(TM) Cable Assembly features a superior 80-conductor cable configuration with three connectors for systems board, master and slave device attachments. The patented design of the internal bus bar within the connector significantly reduces signal error rates at high transmission speeds by eliminating the need for data to be resent, which ultimately increases READ/WRITE speeds and prevents system lock-ups.

The advanced design of Ultra ATAS(TM) Cable Assembly allows for backward compatibility See backward compatible.

(jargon) backward compatibility - Able to share data or commands with older versions of itself, or sometimes other older systems, particularly systems it intends to supplant.
 and heightens system performance over existing 40-pin/40-conductor IDE assemblies. ATAS(TM) is the latest technology to hit the computer industry and brings with it a new standard in performance for today's 33 MB/s drives as well as for the 66 MB/s drives of the future.

The Ultra ATAS(TM) Cable Assembly is currently available for a suggested retail price of $19.99 and will be offered exclusively through our website at http://www.UltraCable.com .

Headquartered in Irvine, Circuit Assembly Corp. is a leading manufacturer of disk drive interface connectors and has over 28 years experience in the connector industry. The company delivers a host of leading edge interconnect products for SCSI SCSI
 in full Small Computer System Interface

Once common standard for connecting peripheral devices (disks, modems, printers, etc.) to small and medium-sized computers. SCSI has given way to faster standards, such as Firewire and USB.
, IDE, SCA (Single Connector Attachment) An 80-pin plug and socket used to connect peripherals. With a SCSI drive, it rolls three cables (power, data channel and ID configuration) into one connector for fast installation and removal.  and ATA (1) (AT Attachment) The specification for IDE drives. See IDE.

(2) See analog telephone adapter.

ATA - Advanced Technology Attachment
 applications.

CONTACT: Circuit Assembly corp.

Jennifer Meyhoefer, 714/855-7887

jennifer@ca-online.com

http://www.circuitassembly.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 13, 1997
Words:384
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