CirTran Introduces 'Real Deal Grill' with National TV Infomercial Blitz.30-Minute Infomercial in·fo·mer·cial also in·for·mer·cial n. A relatively long commercial in the format of a television program. [info(rmation) + (com)mercial.] Noun 1. Features 4-Time Heavyweight Champion Evander Holyfield Evander "The Real Deal" Holyfield (born October 19, 1962 in Atmore, Alabama) is a professional boxer from the United States and a multiple world champion in both the cruiserweight and heavyweight divisions. SALT LAKE CITY -- CirTran Corporation (OTCBB OTCBB See OTC Bulletin Board (OTCBB). : CIRC) said today that it has introduced "The Real Deal Grill(TM)," the new electric indoor/outdoor cooking appliance it manufactures and markets, carrying the name and endorsement of Evander Holyfield, the former heavyweight champion of the world. A new 30-minute infomercial featuring Holyfield made its debut last week in a nationwide TV blitz, airing from coast-to-coast and drawing what CirTran founder and president Iehab J. Hawatmeh called "great interest for a product shown to the public for the very first time." The introduction of The Real Deal Grill began Saturday, Sept. 22, Mr. Hawatmeh said, with airings of the infomercial on "highly targeted regional and national stations." The infomercial aired more than 40 times over a five-day period "in virtually all major markets in the U.S.," he said. CirTran, an international full-service contract manufacturer of IT, consumer and electronics products, said initial sales of the grill "were very promising." "We were pleased by the reaction, and orders," Mr. Hawatmeh said, noting that the basic Real Deal Grill is also available for $99.00 online (www.realdealgrill.com) and toll-free at (800) 901-5310, X3. The grill includes multiple interchangeable cooking surfaces, with numerous add-on items available, making it what Mr. Hawatmeh called "a versatile must-have cooking appliance for any occasion . . . camping in the mountains, tailgating Tailgating The action of a broker or advisor purchasing or selling a security for his or her client(s) and then immediately making the same transaction in his or her own account. at a game, or grilling at home." Holyfield: A Knockout of a Product Taking a break from preparations for his WBO WBO World Boxing Organization WBO Western Buddhist Order WBO Wehrbeschwerdeordnung WBO World Bamboo Organization (formerly International Bamboo Association) WBO Won by One (Malibu, California; a cappella group) world heavyweight championship The World Heavyweight Championship is the name given to a number of unrelated titles, meant to emphasize the top championship of boxing, professional wrestling, mixed martial arts, or other similar sports and performance arts. fight scheduled for October 13 in Moscow with Sultan Ibragimov Sultan Ibragimov (born March 8 1975, Tlyarata, Dagestan) is a Russian heavyweight boxer of Avar origin. Ibragimov, full name Sultanahmed Ibzagimov is currently the WBO Heavyweight Champion, and as of April 23, 2006 he is ranked #5 in the IBF and #9 in the WBA. , Mr. Holyfield said he was "very enthusiastic about the creation and promotion of The Real Deal Grill." Now seeking an unprecedented fifth world heavyweight championship, Holyfield said he was "excited about bringing this great new product to his fans - and fans of great food everywhere. You must connect with a product like you connect with a punch," he said, "and I am behind The Real Deal Grill all the way. It's a real knockout of a product, and I am committed to making The Real Deal Grill a true champion of a product that everyone will want to own." "We had hoped to introduce The Real Deal Grill sooner, but with refinements to make the grill really special and with Evander's busy schedule, it took longer than expected," said Mr. Hawatmeh. "But now, with the grill out in the market and the infomercial on the air, we are all very, very excited." The Real Deal Grill was built by CirTran-Asia, which specializes in the direct response, sold-on-TV marketplace, and is the first proprietary product to be engineered, manufactured and marketed by CirTran. About CirTran Corporation Founded in 1993, CirTran Corporation (OTCBB: CIRC, www.CirTran.com) is a premier international full-service contract manufacturer. Headquartered in Salt Lake City, its ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. 9001:2000-certified, non-captive 40,000-square-foot manufacturing facility is the largest in the Intermountain in·ter·moun·tain adj. Located between mountains or mountain systems, especially lying between the Rocky Mountains and the Sierra Nevada or Cascade Range in the western United States. Region, providing "just-in-time" inventory management techniques designed to minimize an OEM's investment in component inventories, personnel and related facilities while reducing costs and ensuring speedy time-to-market. In 1998, CirTran acquired Racore Technology (www.racore.com), founded in 1983 and reorganized re·or·gan·ize v. re·or·gan·ized, re·or·gan·iz·ing, re·or·gan·iz·es v.tr. To organize again or anew. v.intr. To undergo or effect changes in organization. as Racore Technology Corporation in 1997. Continuing to grow, in 2004 CirTran formed CirTran-Asia as a high-volume manufacturing arm and wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. with its principal office in ShenZhen, China. Today, CirTran-Asia operates in three primary business segments: high-volume electronics, fitness equipment, and household products manufacturing, focusing on the multi-billion-dollar direct response industry. This press release contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. within the meaning of section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. With the exception of historical information contained herein, the matters discussed in this press release involve risk and uncertainties. Actual results could differ materially from those expressed in any forward-looking statement. The Company disclaims any obligation or intention to update any forward-looking statements. All trademarks are properties of their respective owners. |
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