CipherLab Products Achieve BizTracker Certification; Bundled Point of Sale Solutions Now Distributed By BlueStar.

BizTracker's Infinity POS with CipherLab's Handhelds Streamline Retail Data Scanning, Inventory Management, Price Checking and Bar Code Printing

PLANO, Texas -- CipherLab (www.cipherlab.com), a leading innovator in Automated Identification and Data Capture (AIDC) for the retail, warehouse and distribution markets, has been certified as a preferred vendor by BizTracker, a point of sale software provider. The CipherLab 1266, 1500, 1660, 8001 and 9471 handheld scanners and mobile computers, preloaded with BizTracker Infinity Point of Sale software, are now available to retailers through BlueStar, a leader in solutions-based distribution for Auto ID, Point-of-Sale, Mobility and RFID products. This bundled solution eases point of sale, logistics and ordering for retailers by conducting critical operations such as scanning data, inventory cycle counts, re-ordering, receiving goods, price checking and bar code printing.

BizTracker specifically selected CipherLab as a partner because of the versatility, affordability and reliability of the CipherLab 9471 Industrial Mobile Computer.

"Our retailers stressed how important it was to make sure they didn't lose a customer due to long lines," said BizTracker president Jim Eldred. "Now, as an example, our queue-busting technology enabled by the CipherLab 9471 brings transactions to customers, enabling them to bypass a line to complete purchases. This enhances a customer's experience and hopefully ensures that the customer won't choose another retailer in the future."

Eldred cites recent research by M/A/R/C Research that found customers are not willing to wait in line longer than four minutes at most stores. Forty-three percent of shoppers indicated that long lines will affect their decision to shop at a particular store in the future, and 10 percent of shoppers would become frustrated enough to leave a check-out line if the wait time was more than four minutes.

"The partnership between CipherLab and BizTracker, coupled with the strong distribution network within the BlueStar family, exemplifies how to best develop and deliver the most creative products aimed specifically at solving difficult problems within the retail market," said CipherLab vice president of technology Al Crawford.

CipherLab products are now available through BlueStar. For more information, go to http://www.cipherlab.com/catalog.asp.

About CipherLab

CipherLab is a global leader in the design, manufacture and marketing of AIDC (Automatic Identification and Data Capture/Collection) products and systems. The company's award-winning mobile computers and scanners are integrated into the networks of some of the world's best known government and logistics, grocery, manufacturing, retail, distribution, agricultural and healthcare companies, helping them run more efficiently and effectively via "anywhere mobility," onsite and on the road. CipherLab Solutions Certified value-added resellers and integrators further extend the company's expertise, particularly within the small- to medium-size business market. Headquartered in Taipei, Taiwan with North American offices in Plano, TX and operations in EMEA, the Americas, Asia Pacific and China, CipherLab is publicly traded on the Taiwan stock exchange (TWO:6160). More can be found on the web at http://www.cipherlab.com.