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CinemaStar Announces Chula Vista Expansion; Eight Stadium Seat Auditoriums Will Be Added to Existing Ten-Plex.


SAN DIEGO--(BUSINESS WIRE)--Oct. 8, 1998--CinemaStar Luxury Theaters Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:LUXY) which owns and operates eight first run motion picture theaters in southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region,  (seven theaters with 69 screens) and Tijuana, Mexico (one theater with 10 screens), announced today that it has entered into a preliminary Letter of Intent with General Growth Properties General Growth Properties (NYSE: GGP) is a publicly traded real estate investment trust in the United States. It is based in Chicago, Illinois. History
The company was founded by two brothers, Martin and Matthew Bucksbaum, in 1954.
 Inc. to expand its existing Chula Vista Chula Vista (ch`lə), city (1990 pop. 135,163), San Diego co., S Calif., on San Diego Bay; inc. 1911.  multiplex into an 18 screen Ultraplex entertainment center.

The new megaplex expansion is intended to solidify CinemaStar's position as the premiere theater operator in Chula Vista. The existing ten-plex will be expanded by eight screens comprising approximately 40,000 square feet. The expansion will feature a spectacular two-level lobby with additional concession and video entertainment areas, all accessed via "Escalators to the Stars."

"Chula Vista Center is the foremost shopping center shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into  in the area and this expansion will enable us to further satisfy the strong demand for filmed entertainment at this popular location," said Jack R. Crosby, chairman and chief executive officer of CinemaStar.

Frank Moreno, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
, elaborated on the new entertainment center, "We are dedicated to providing our patrons with a premium moviegoing experience, and this expansion will set the standard for quality in this market. We will feature luxury stadium seating, digital sound and state-of-the-art projection equipment. Our new lobby and concession area will feature a video arcade This article is about video arcades. For other uses of the term arcade, see Arcade.

A video arcade (also known as an amusement arcade in the United Kingdom or a game center in Japan) is a place where people play arcade video games.
 and decor that will give our customers the hollywood experience they have come to expect from CinemaStar."

Crosby concluded, "We are very optimistic about the future of CinemaStar. Operations have improved, new management is in place, and we are actively negotiating lease and construction agreements on several exciting new theaters under consideration. Our goal is to capitalize on positive demographic trends through the development of new megaplex theater complexes in underserved markets. The Chula Vista expansion represents a positive step towards the fulfillment of this goal."

CinemaStar theaters feature high-quality projection and sound capabilities, including LucasFilm THX A design system that provides realistic sound playback for movie and home theater from THX, Ltd., San Rafael, CA (www.thx.com), an independent spin-off from Lucasfilm, Ltd. The THX Sound System was developed during the production of the Return of the Jedi in 1982 and named after George  Stereo Surround Sound environment systems, along with luxury amenities such as high-back reclining seats and extra-wide aisles between seat rows. Further information may be obtained from the Company's Web site: http://www.cinemastar.com.

The information contained in this press release contains certain forward-looking statements that involve risk and uncertainties, such as the statements of the Company's plan, objectives, expectations and intentions. The Company's actual results could differ materially from those indicated by such statements as a result of various factors, including those discussed in the Company's Form 10-KSB and Form 10-QSB on file with the SEC.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 8, 1998
Words:419
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