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CinemaNow Taps Customer Satisfaction Management Services from ForeSee Results to Boost Conversion.


ANN ARBOR, Mich. -- ForeSee Results has been engaged by CinemaNow, the global leader in broadband video-on-demand, to measure and manage online customer satisfaction. CinemaNow offers more than 4,000 movies, concerts, television shows and other downloadable content to members via its website: www.cinemanow.com.

Using the proven, scientific methodology of the University of Michigan's American Customer Satisfaction Index The American Customer Satisfaction Index (ACSI) is a leading indicator of consumer behavior, measuring the satisfaction of consumers across the U.S. economy. The ACSI interviews approximately 80,000 Americans annually and asks about their satisfaction with the goods and  (ACSI ACSI Association of Christian Schools International
ACSI American Customer Satisfaction Index
ACSI Association Canadienne des Sciences de l'Information (French)
ACSI American Communications Services, Inc.
) will help CinemaNow better understand who is coming to the site and what is driving satisfaction with their online experience. CinemaNow will also gain valuable insight into how current satisfaction ties to desired future behaviors, such as the likelihood of visitors to return to the site and recommend it to others.

"Our ultimate goal is to convert the casual website visitor into a repeat CinemaNow customer. We're counting on ForeSee Results to help us pinpoint who's coming to the site, what drove them to visit, what they expect from the online experience and what will have the greatest impact on conversion and retention," said Robert Talbot, CinemaNow's Vice President of Sales & Marketing.

"CinemaNow is a pioneer in the evolving field of downloadable content on demand. This innovative company should be commended for using the voice of customer input as guidance into its ongoing strategy," said Larry Freed, President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of ForeSee Results.

About ForeSee Results

ForeSee Results is the market leader in online customer satisfaction management and converting satisfaction data into user-driven web development strategies. Using the methodology of the University of Michigan's American Customer Satisfaction Index (ACSI), ForeSee Results scientifically quantifies the elements that drive online customer satisfaction and predicts future behaviors such as purchase, return site visits or referrals. Clients include Ask Jeeves, CBS (Cell Broadcast Service) See cell broadcast.  Sportsline and Forbes.com, among many others. ForeSee Results, a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
, is located in Ann Arbor, Michigan

“Ann Arbor” redirects here. For other uses, see Ann Arbor (disambiguation).
Ann Arbor is a city in the U.S. state of Michigan and the county seat of Washtenaw County.
 and on the web at www.ForeSeeResults.com.

About CinemaNow

CinemaNow, Inc. (www.cinemanow.com) is the global leader in broadband video-on-demand. CinemaNow legally offers content from a library of more than 7,500 new and classic movies, television programs, music concerts and music videos from 20th Century Fox, ABC News, Disney, HDNet, Lions Gate, MGM MGM
 in full Metro-Goldwyn-Mayer, Inc.

U.S. corporation and film studio. It was formed when the film distributor Marcus Loew, who bought Metro Pictures in 1920, merged it with the Goldwyn production company in 1924 and with Louis B. Mayer Pictures in 1925.
, Miramax, NBC Universal, Sony, Sundance Channel, Warner Bros. and more than 250 other licensors via downloading or streaming. Founded in 1999, CinemaNow continues to be an innovator in the video-on-demand industry with the introduction of high-definition content and support for portable media devices. CinemaNow counts Menlo Ventures, Lions Gate Entertainment
Lions Gate redirects here, for other meanings see Lions' Gate (disambiguation)‎.
Lions Gate Entertainment Corporation, (usually renderred as Lionsgate
, Microsoft, Cisco Systems and Blockbuster as investors.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 6, 2005
Words:408
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