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Cindy Crawford Signs With IMG For Worldwide Representation in Marketing and Fashion; IMG to Leverage Integrated Global Resources to Explore a Broad Range of New Opportunities.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- IMG IMG International medical graduate, see there , the world's premier sports, entertainment and media company, announced today that it has signed Cindy Crawford For the porn star of the same name, see .

Cynthia Ann Crawford (born February 20, 1966, in Dekalb, Illinois) is an American supermodel, MTV television personality, celebrity endorser, cover girl, and actress.
, the fashion icon and entrepreneur who has appeared on countless magazine covers worldwide. IMG will exclusively represent Crawford in all areas of fashion and marketing including licensing, corporate sponsorships, endorsements, speaking engagements and other areas to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 her international appeal in entertainment and fashion and her business successes.

Crawford, one of the world's most successful models, is known as both a smart and savvy businesswoman who has excelled in many different areas. Her name and face have been responsible for launching numerous new brands, as well as repositioning such classic staples as Revlon and Pepsi. She has experienced unparalleled opportunities in the worlds of fashion, beauty, licensing, publishing and television. As a result, Crawford currently maintains an exceptionally successful career off the runway as an entrepreneur and spokesperson for various companies and charitable organizations.

"I appreciate the way IMG combines its many global resources to present options to clients," Crawford said. "I'm looking forward to exploring new opportunities in corporate and fashion areas."

George Pyne, President of IMG Sports & Entertainment, said, "We're delighted to partner with fashion icon and respected entrepreneur Cindy Crawford. IMG will leverage its worldwide network of relationships and expertise to capitalize on Cindy's global popularity and appeal across a broad spectrum of fashion and corporate areas."

Ivan Bart, Senior Vice President, IMG Models IMG Models is an international modelling agency with offices in New York, Paris, London, Milan and Singapore. It is a division of IMG. Models represented by IMG (past and present)

  • Michelle Alves
  • Naomi Campbell
  • Lara Stone
  • Mini Anden
, commented, "Cindy is a remarkable woman who is truly both a fashion and business trendsetter trend·set·ter  
n.
One that initiates or popularizes a trend: "The Golden State, ever the trendsetter, reformed its property tax" New York.
. We look forward to bringing IMG's breadth and depth of domestic and international resources to our relationship with Cindy."

In the fall of 2005, Crawford launched "Cindy Crawford Home", exclusively with southeast furniture giant Rooms to Go Rooms To Go Incorporated is a chain of furniture stores based in the South East and Puerto Rico. It is the top-selling furniture store in the US with more than 150 showrooms. In September 2005 Cindy Crawford launched the "Cindy Crawford Home" furniture line exclusively with Rooms to Go. . The licensing program has been extremely successful, and plans to take the brand wholesale nationally with additional licensee programs in the home category are currently being developed. In addition, Crawford's long term licensing programs for her skincare line "Meaningful Beauty" and signature fragrances with Cosmopolitan Cosmetics continue to thrive. Crawford also remains a highly sought after corporate spokesperson as she continues her ten-year relationship as a global spokesperson for Omega watches and was most recently the face of Liz Claiborne's 2006 spring campaign.

Neal Seidman, Senior Vice President of IMG Licensing, said, "Given our strong relationships with the world's biggest corporations, IMG is the ideal partner to identify the numerous licensing opportunities available to someone with Cindy's broad recognition and outstanding personal qualities. We will work with her to evaluate and pursue these opportunities in a broad range of industries, and are excited by the prospects this partnership offers."

Born and raised in DeKalb, Illinois DeKalb is a city in DeKalb County, Illinois, United States. The population was 39,018 at the 2000 census. The city's name (as well as the name of DeKalb County, IL where it is located) is pronounced "dee-KALB" (di-kalb') (IPA]/di:'kaelb/) (the L sound is present), not as "dee-KABB" , Crawford competed in Elite Model Management's Look of the Year competition in 1983 and placed among the top 15 finalists. From there, she re-wrote modeling history, becoming the world's most-recognizable model during her career.

About IMG

IMG is the world's premier Sports, Entertainment and Media Company. IMG is a diversified global business with two major business segments: IMG Sports & Entertainment, and IMG Media. IMG employs over 2,300 people in 30 countries. Forstmann Little & Co. purchased IMG in 2004.

IMG Sports & Entertainment includes: consulting services; event ownership and management; fashion events and models representation; licensing; golf course design; client representation in golf, tennis, broadcasting, hockey, European football, rugby, cricket, motorsports, coaching, Olympic sports The Olympic sports comprise all the sports contested in the Summer and Winter Olympic Games. The current Olympic program consists of 35 sports with 53 disciplines and more than 400 events — the Summer Olympics include 28 sports with 38 disciplines, and the Winter Olympics  and action sports. In addition, IMG Academies This article or section is written like an .
Please help [ rewrite this article] from a neutral point of view.
Mark blatant advertising for , using .
 is the world's largest and most advanced, state-of-the-art, multi-sport training and educational facility, delivering world-class sports training Sports training refers to specialized strategies and methods of exercise used in various sports to develop athletes and prepare them for performing in sporting events. Sports training methods  experiences to over 12,000 junior, collegiate, adult and professional athletes each year.

IMG Media, which includes our content production subsidiaries TWI Twi  
n.
A variety of the Akan language spoken in Ghana.
 and Darlow Smithson Productions, is recognized as a global leader in the delivery of traditional and new media content and services, with Internet, broadband and mobile expertise, transforming how audiences access and interact with content. IMG Media produces and distributes over 9,000 hours of sports, documentary, docu-drama, entertainment, and popular factual content annually, over multiple platforms Refers to two or more operating environments, which typically include the CPU family and operating system. For example, if versions of a program run on Windows and the Macintosh, the software is said to support multiple platforms.  across 200 countries, including award-winning television and radio programming. It also represents the broadcast rights to many of the world's premier sporting events and has the world's biggest sports archive with more than 200,000 hours of footage.

More information about IMG is available at www.imgworld.com and www.darlowsmithson.com
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 30, 2006
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