Chumbo.com And AMD Announce Major Online Retailing Technology Agreement; Chumbo to Host AMD 3DNow! Technology Aisle on www.chumbo.com.MINNEAPOLIS, Minn.--(BUSINESS WIRE)--March 16, 1999--Chumbo.com(TM) today announced a marketing agreement with Advanced Micro Devices (NYSE NYSE See: New York Stock Exchange :AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. ) to provide value added Value Added The enhancement a company gives its product or service before offering the product to customers. Notes: This can either increase the products price or value. online retailing services to AMD's customers and OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and partners. In the first phase of the agreement, Chumbo.com is to launch and host an AMD 3DNow!(TM) Technology Aisle on its award winning online software store at www.chumbo.com stocked with Adj. 1. stocked with - furnished with more than enough; "rivers well stocked with fish"; "a well-stocked store" stocked furnished, equipped - provided with whatever is necessary for a purpose (as furniture or equipment or authority); "a furnished apartment"; software optimized for the AMD-K6(R)-2 and AMD-K6-III processors featuring 3DNow!(TM) technology. The 3DNow! Technology Aisle on Chumbo.com will also be accessible directly through the AMD website within the week. Today, the aisle provides users of PCs featuring AMD processors with immediate access to the complete selection of 3DNow! optimized software titles available. Customers can also visit the entire Chumbo.com online store and choose from more than 12,000 software titles, books and DVDs. "We chose to work with Chumbo.com based on the ability of its e-commerce technology and its Internet expertise. This agreement offers our 3DNow! ISV (Independent Software Vendor) A person or company that develops software. It implies an organization that specializes in software only and is not part of a computer systems or hardware manufacturer. partners with a direct sales channel for optimized software to owners of PCs using AMD processors with 3DNow! technology," said Dana Krelle, vice president of Marketing, AMD. "We are excited that this convenient method to purchase 3DNow! optimized software will now be available to all AMD users." Chumbo.com's OEM Advantage "Our relationship with AMD is an extension of our commitment to making software available to consumers easily and affordably," said David Prais, president, Chumbo.com. "Clearly with AMD's most recent success in outstripping Intel in the consumer retail sector in January, AMD is extending the value proposition of their processors and the 3DNow! technology. Over time, this agreement will help support AMD in maintaining its impressive success by exploiting the potential of online marketing and sales to the benefit of both customers and OEMs. "It's gratifying grat·i·fy tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies 1. To please or satisfy: His achievement gratified his father. See Synonyms at please. 2. that AMD recognizes this potential and is working with Chumbo as its preferred partner for its online retailing strategy," added Prais. "Our experience and success in building and hosting Technology Aisles for companies including 3DFx, nVidia and now AMD assures our OEM partners of success, while the choice we can provide their customers is a compelling reason to work with us to build their online retailing business strategy around us." Building on the success of its award winning online retail site, Chumbo.com is actively pursuing its business-to-business OEM strategy. AMD joins Chumbo's growing list of top tier OEM partners, including IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , 3Dfx, nVIDIA and Apple. Chumbo's OEM initiative recognizes that highly competitive market conditions demand that hardware providers creatively exploit new ways of differentiating themselves. Chumbo offers OEMs an attractive added business value opportunity in its ability to offer users choice, selection, ease of use and reasonable pricing. -0- The ability to team with a successful partner like Chumbo.com is attractive to hardware companies for several reasons: --Added value and choices with exceptional pricing is a powerful tool for attracting new customers. --In addition to attracting customers, the Chumbo business model is designed to engender loyalty and follow-on business. --Leveraging its industry experience, relationships and infrastructure, Chumbo is able to offer its OEM partners a unique end-to-end solution, from software sourcing to volume fulfillment. -0- About AMD AMD is a global supplier of integrated circuits Integrated circuits Miniature electronic circuits produced within and upon a single semiconductor crystal, usually silicon. Integrated circuits range in complexity from simple logic circuits and amplifiers, about 1/20 in. (1. for the personal and networked computer and communications markets. AMD produces processors, flash memories, programmable logic devices See PLD. , and products for communications and networking applications. Founded in 1969 and based in Sunnyvale, California Sunnyvale ([sʌniveil]) is a city in Santa Clara County, California, United States. It is one of the major cities that make up the Silicon Valley. As of the 2000 census, the city population was 131,760. , AMD had revenues of $2.5 billion in 1998. (NYSE:AMD). About Chumbo.com Chumbo.com provides a channel of distribution for independent software vendors (ISVs), an optional distribution method for PC OEMs and is a 24-hour resource for consumers and corporate clients to purchase software, DVDs and computer-related books. Chumbo Holdings Corporation, an Internet commerce company, is the parent of Point Group Corp. and Chumbo.com. Zomax Optical Media [NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : ZOMX] holds an equity interest in Chumbo Holdings Corporation. Chumbo.com can be found on the World Wide Web at www.chumbo.com. (c) 1997,1998, 1999 Chumbo.com. Chumbo, Chumbo Logo, and Chumbo The Ultimate Source in Software slogan A slogan is a memorable motto or phrase used in a political, commercial, religious and other context as a repetitive expression of an idea or purpose. Slogans vary from the written and the visual to the chanted and the vulgar. are trademarks or registered trademarks of Chumbo.com. All trademarks are property of their respective owners. All rights reserved. AMD, the AMD logo, K6, 3DNow!, and combinations thereof are trademarks and AMD-K6 is a registered trademark of Advanced Micro Devices, Inc. |
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