Chuck E. Cheese launches "Chuck E.'s Awesome Adventure Machine" to go where no mouse has gone before.DALLAS--(BUSINESS WIRE)--Aug. 21, 1996--Chuck E. Cheese (R) is going high-tech with the premier of his new Awesome Adventure Machine (TM). ShowBiz Pizza Time, Inc. unveiled their new entertainment attraction at a north Dallas North Dallas is an expansive area of numerous communities and neighborhoods in Dallas, Texas, (USA). It spans portions of three counties: Collin, Dallas, and Denton, and has strong social ties to two enclaves of Dallas (University Park and Highland Park) and a near-enclave Chuck E. Cheese's <noinclude></noinclude> Chuck E. Cheese's is a chain of family entertainment centers. The concept centers around a basic sit-down pizza restaurant, complemented by arcade games, small rides, animatronic characters, and other popular diversions for young Pizza (R) restaurant today. The performing anamatronic characters that have been part of the popular family entertainment centers since the first restaurant opened in San Jose, California San Jose (IPA: /ˌsænhoʊˈzeɪ/) is the third-largest city in California, and the tenth-largest in the United States. It is the county seat of Santa Clara County. almost 20 years ago are being replaced by a show that utilizes the latest audio-visual and computer technology. Featuring state-of-the-art computer driven technology, the stage utilizes a seven-channel surround sound An audio recording and playback system that uses five or more channels plus a subwoofer channel. See 5.1 channel and 3D audio. system, programmed lighting and laser disk digital audio and video. "Children today are extremely sophisticated when you consider how entertainment has evolved in film, computers and video games See video game console. ," said Richard M. Frank, Chairman and Chief Executive Officer of ShowBiz Pizza. "The showroom is the heart of our concept. This innovative entertainment concept brings Chuck E. Cheese's into the 21st century." At first glance it might appear that Chuck E. Cheese himself constructed his machine from everyday items you would find around your house...that is, if you have children. Over 500 individual pieces including a variety of toys, vacuum cleaners, bathroom scales, a wagon, tennis rackets rackets Game for two or four players with ball and racket on a four-walled court. Rackets is played with a hard ball in a relatively large court (approximately 9 × 18 m), unlike the related games of squash and racquetball. , bicycle wheels and, yes, even the kitchen sink are part of this fascinating contraption. With Chuck E. Cheese as the pilot in the command module, the audience will experience many adventures via two ten foot video screens and an assortment of special effects special effects, in motion pictures, cinematographic techniques that create illusions in the audience's minds as well as the illusions created using these techniques. that turn the restaurant's showroom into a magical vehicle that can take children (and parents) to any place their imaginations might wish to travel. "Our guests are looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. more value from their family entertainment budgets," stated Richard Huston, Executive Vice President of Marketing and Entertainment. "Of course the pizza, games, rides and play area are all reasons why they come, but a free show that offers this level of fun and excitement is what makes Chuck E. Cheese's unique." "Our goal is not only to entertain children, but to engage their imaginations," said Jim Newberry Jim Newberry was elected Mayor of Lexington, Kentucky on November 7, 2006, and was sworn into office on December 31, 2006. He defeated incumbent Teresa Isaac in his second attempt for political office. , Vice President of Entertainment for ShowBiz. "Chuck E.'s Awesome Adventure Machine gives us an incredible amount of flexibility to create a wide variety of programs. Kids will experience something different every time they see it." ShowBiz has recruited some of the area's best local talent to assist them in the production of the entertainment for their new stage. This team includes Brave Combo Brave Combo are a polka/rock band based in Denton, Texas. Founded in 1979 by guitarist/keyboardist/accordionist Carl Finch, they have been a prominent fixture in the Texas music scene for more than twenty-five years. , a Grammy-nominated musical group based in Denton, script writer Steven White Steven White (born June 15, 1981 in League City, Texas) is a right-handed pitcher in the New York Yankees Minor League system, currently pitching for the Scranton/Wilkes-Barre Yankees. of Plano, who also writes for Barney and Friends (R), and the Stokes group, an award winning video effects and post production company. Chuck E.'s friends Helen Henny (R), Mr. Munch (R), Jasper T. Jowls (R) and Pasqually (R) will now join the adventures via video. In addition, Chuck E.'s Awesome Adventure Machine will introduce a whole cast of new characters including: Brainivac (TM) - a combination of computers, calculators and a vacuum cleaner who acts as Chuck E.'s first officer; calculating coordinates and keeping the command module tidy. Dusty (TM) - side kick to Brainivac, a mechanical dog-like device that sniffs out new data for the Awesome Adventure Machine's main computer. Don't worry, his bark is worse than his byte. O.R.B.I.S. (TM) - (Onboard Radar and Bearings Intelligence System), the Awesome Adventure Machine's navigational tracking system keeps Chuck E. on course and out of trouble... also provides time and temperature. The company plans to test Chuck E.'s Awesome Adventure Machine for several months in Dallas before bringing it to the rest of the country. ShowBiz has also been in the process of repositioning their restaurants. The Company currently plans to reposition substantially all of its Company-operated restaurants by the end of 1996 and had completed 155 restaurants or 69% of all Company-operated restaurants at the end of the second quarter. ShowBiz Pizza Time, Inc. is headquartered in Irving, Texas and operates a system of 316 Chuck E. Cheese's restaurants in 45 states, of which 225 are Company operated. CONTACT: ShowBiz Pizza Time Inc., Dallas Jon Rice, 214/258-5413 |
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