Christmas Shopping. (The Roving Eye).You wouldn't expect a Frank Gehry Frank Owen Gehry, CC (born Ephraim Owen Goldberg, February 28, 1929) is a Pritzker Prize winning architect based in Los Angeles, California. His buildings, including his private residence, have become tourist attractions. building to have just any Christmas tree Christmas tree Evergreen tree, usually decorated with lights and ornaments, to celebrate the Christmas season. The use of evergreen trees, wreaths, and garlands as symbols of eternal life was common among the ancient Egyptians, Chinese, and Hebrews. in front of it. At the Edgemar Complex on Main Street in Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , a former warehouse redesigned by the famous architect, there's a 29-foot Christmas tree made out of grocery shopping carts. The tree was designed by Anthony Schmitt, a lighting designer who was hired by complex owner Abby Sher to come up with something different. That he did. The tree's shiny carts are seemingly stacked precariously, one on top of the other. All 57 of them. "At Edgemar, we don't want anything to be traditional," said Schmitt, who has been doing holiday displays at the complex for six years. "This makes you question how you approach the season." Schmitt said his shopping cart idea ties in nicely with the complex's deconstructionist de·con·struc·tion n. A philosophical movement and theory of literary criticism that questions traditional assumptions about certainty, identity, and truth; asserts that words can only refer to other words; and attempts to demonstrate how statements attitude. The building, which houses Rockenwagner restaurant and the Museum of Contemporary Art gift shop, has lots of steel and glass. "I didn't want a fuzzy Christmas tree," Schmitt said. "I wanted something that was reminiscent of the aluminum trees of the 1960s." Schmitt rented the carts from Peggs Co. in Riverside, and he and three friends spent four days hoisting the 57-pound carts up a ladder to place in a stack. They are tied together with metal clamps. The design was examined and approved by a structural engineer. The result is a very untraditional Adj. 1. untraditional - not conforming to or in accord with tradition; "nontraditional designs"; "nontraditional practices" nontraditional tree decorated with silver and blue ornaments Ornaments are a frequent embellishment to music. Sometimes different symbols represent the same ornament, or vice versa. Different ornament names can refer to an ornament from a specific area or time period. . Said Sher, the complex's owner. "It's always something a little different for us." Schmitt said he selected shopping carts as his art medium because it connects well with Santa Monica, from the homeless that use shopping carts to tote around their entire world of goods to the shopping carts we use during our weekly shopping forays. |
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