Chris Boggs Joins Brulant's Search Engine Optimization Team.Noted Industry Expert Previously Search Strategist with Avenue A/Razorfish : Avenue A | Razorfish Inc. is an interactive agency in the U.S. and is an operating unit of Seattle-based aQuantive, Inc. Avenue A | Razorfish works with companies to build websites and the digital marketing programs that drive CLEVELAND -- Brulant, Inc., one of the nation's leading interactive marketing firms, announced that it has named noted search industry expert Chris Boggs as Manager of its Search Engine Optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden (SEO (Search Engine Optimization, Search Engine Optimizer) See search engine optimization. ) team. Boggs will assume strategic leadership and tactical responsibility for the team, helping to further integrate organic search into Brulant's other core service offerings. Boggs has recently relocated from the East Coast to be based at Brulant's headquarters in Cleveland. The SEO team is part of Brulant's search marketing practice, eMergent Marketing. Boggs will play an instrumental role in guiding the future growth of Brulant's highly successful SEO team. Other key hires throughout the year have truly positioned Brulant as a dominant force in the industry. Current search engine optimization clients include Marriott, Moen, Citizens Bank, Nationwide Insurance and Helzberg Diamonds, among others. "Chris was an early pioneer in the search engine optimization arena and has become one of the most sought-after experts in this industry," notes Paul Elliott, Principal of Brulant's eMergent Marketing practice. "We believe Chris' expertise will further strengthen our robust offerings in search and that our clients will greatly benefit from his addition to the practice." Boggs brings over 8 years of search industry experience to his role. He was previously a Search Strategist for Avenue A/Razorfish in their Philadelphia office and was responsible for SEO strategy development across multiple teams. Prior to that, he was Director of Online marketing with the G3 Group in Maryland. Boggs has had extensive experience in the Paid Search marketing specialty along with organic optimization, having been a certified Google[TM] AdWords[TM] Professional, a Yahoo! Search Marketing See Overture. Ambassador, and an early participant in the MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). AdCenter release in 2005. He speaks regularly at the Search Engine Strategies and other industry Conferences, and acts as a Moderator for the Search Engine Watch Search Engine Watch (SEW) is a website that provides news and information about search engines and search engine marketing. [1] Search Engine Watch was started by Danny Sullivan in 1996. Forums (http://forums.searchenginewatch.com/) in addition to penning columns there. Boggs has been a member of the Board of Directors of SEMPO SEMPO Search Engine Marketing Professional Organization , the Search Engine Marketing Professional's Organization, since 2006, and currently serves as Secretary. He is the Associate Editor of the Search Engine Roundtable Search Engine Roundtable is a news web site that discusses topics related to the premier search engines as reported on Internet forums. Search Engine Roundtable was founded in December 2003 by Barry Schwartz and has been referenced in several news articles. Blog, and is also co-host of the weekly "Search Pulse" podcast at WebmasterRadio.FM. About Brulant, Inc. Brulant is one of the nation's leading interactive marketing firms, with deep technology roots and a management consulting business-focused approach. The company was recently ranked by Advertising Age Magazine as the 30th largest interactive firm in the country and the 3rd fastest growing. Brulant remains focused on delivering multi-channel solutions that grow clients' revenue and deepen customer relationships while reducing customer acquisition, retention and conversion costs. Brulant celebrates a proven track record throughout its core competencies, including Internet marketing and strategy, search engine optimization, Web site design and usability, technology services, portal and Web development, application development, and market intelligence and analytics. Brulant's clients are middle-market to Fortune 2000 companies within the consumer goods consumer goods Any tangible commodity purchased by households to satisfy their wants and needs. Consumer goods may be durable or nondurable. Durable goods (e.g., autos, furniture, and appliances) have a significant life span, often defined as three years or more, and and retail, financial services, and healthcare sectors. The company works with clients on a national basis including: Bass Pro Shops Bass Pro Shops is a privately held sporting goods and outdoor goods store headquartered in Springfield, Missouri. The original Outdoor World store, referred to as the "Grand Daddy" is located at the corner of Sunshine and Campbell in Springfield. , Borders, Charter One Bank, Citizens Bank, The Cleveland Clinic, Hallmark, ICI (language) ICI - An extensible, interpretated language by Tim Long with syntax similar to C. ICI adds high-level garbage-collected associative data structures, exception handling, sets, regular expressions, and dynamic arrays. Paints, JoAnn Stores, Key Bank, Luxottica, MTD Products, National City Bank, Nationwide, Philosophy Cosmetics, Pearle Vision, Sears Portrait Studios, Steris, Things Remembered and University Hospitals. Brulant is headquartered in Cleveland, Ohio, with offices in Boston and Chicago. For more information, visit www.brulant.com. |
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