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Chordiant and IBM Host Customer Experience Summit in New York City.


Agenda Focuses on Re-energizing Global Brands With Customer-centric Processes and Technologies

CUPERTINO, Calif. -- Chordiant Software, Inc. (Nasdaq:CHRD CHRD Color High Resolution Display ), the leading provider of Customer Experience (Cx[TM]) software and services, and IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  Corporation (NYSE NYSE

See: New York Stock Exchange
:IBM), today announced their upcoming jointly sponsored Customer Experience Summit entitled: "Re-energizing the Global Brand," to be held at the NASDAQ MarketSite NASDAQ MarketSite (or simply MarketSite) is the physical presence of the NASDAQ stock market. Located in Times Square in New York City, it occupies the bottom of the Condé Nast Building, located at 4 Times Square.  in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 on May 2, 2007 from 9:00 am to 4:30 pm EDT EDT
abbr.
Eastern Daylight Time


EDT Eastern Daylight Time

EDT n abbr (US) (= Eastern Daylight Time) → hora de verano de Nueva York

EDT 
.

The Cx Summit will feature expert speakers discussing customer experience strategies that can help global 1000 companies deliver on their brand promise to consumers. This day-long Summit will provide valuable information about how and why consumer expectations and motivations are changing, and what global brands need to do to meet these expectations -- rapidly, effectively, and profitably.

Featured Summit speakers include:

John Armstrong, Partner, CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  Banking Solutions, IBM Business Consulting Services

Having supported a broad array of global brand implementations for the front-office in his career, John Armstrong is uniquely positioned to share insights and key principles in the design of a new "customer advocacy" framework.

William Band, Principal Analyst, Forrester Research

One of the industry's foremost thinkers on the subject of "customer experience," Bill Band has been helping organizations define distinctive customer-driven strategies throughout his entire career.

Chris Keating, VP of Strategy, Iconoculture

Given his unique view on the market, Chris Keating will translate emerging consumer macrotrends and insights across product categories, lifestyle segments, and demographic groups, and articulate how customer experience can meet the unspoken needs, wants, and motivations of consumers today.

Rob Walker, PhD, VP of Decisioning Solutions, Chordiant Software

At the forefront of user trends in the global brand area, Rob Walker will provide customer experience case studies in Financial Services and demonstrate new visualization technologies that enable enterprises to track and monitor the profit of business rules decisions and business logic.

"IBM and Chordiant are at the forefront of a sea change in the way businesses view their relationships with their customers," said Bryan Lee, Director, Solutions Management, IBM. "Global brands entrenched en·trench   also in·trench
v. en·trenched, en·trench·ing, en·trench·es

v.tr.
1. To provide with a trench, especially for the purpose of fortifying or defending.

2.
 in a traditional product-centric view of the customer will lose the loyalty of today's consumer. In these older models, customer need often isn't factored into business processes. At the Cx Summit, we will give global brands an alternative to these approaches to help them compete more effectively in the face of what today's consumer increasingly desires to experience with their supply relationships."

"For global brand companies, technology now exists to help make the dream of optimizing customer experience a reality," said Steven R. Springsteel, chairman, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Chordiant Software. "Through our applications and solutions, Chordiant helps leading companies deliver unique experiences to millions of individual customers. Working with partners like IBM to implement these groundbreaking solutions is helping to re-energize some of today's leading global consumer companies, and we are delighted to sponsor the Cx Summit with them."

About Chordiant Software, Inc.

Chordiant helps leading global brands such as HSBC HSBC Hongkong and Shanghai Banking Corporation
HSBC Humane Society of Broward County (Florida)
HSBC Humane Society of Bay County (Bay County, Michigan) 
, Barclay's, CIBC CIBC Canadian Imperial Bank of Commerce
CIBC Centres Interinstitutionnels de Bilan de Compétences
CIBC Commonwealth Institute of Biological Control (Trinidad)
CIBC Commercial International Brokerage Company
 and Capital One deliver the best possible customer experience. Unlike traditional business applications, Chordiant Customer Experience (Cx) solutions blend insight with predictive desktop decisioning to uniquely understand the customer's behavior. This deeper understanding cultivates a lasting, one-to-one relationship that aligns the most appropriate value proposition to each consumer. With Chordiant Cx solutions, customer loyalty, operational productivity and profitability reach new levels of return. For more information, visit Chordiant at www.chordiant.com.

About IBM

For more information on IBM, visit www.ibm.com.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement

This news release includes "forward-looking statements" that are subject to risks, uncertainties and other factors that could cause actual results or outcomes to differ materially from those contemplated by the forward-looking statements. Forward-looking statements in this release are generally identified by words, such as "believes," "anticipates," "plans," "expects," "will," "would," "guidance," "projects" and similar expressions which are intended to identify forward-looking statements. There are a number of important factors that could cause the results of Chordiant to differ materially from those indicated by these forward-looking statements. Other risks relating to Chordiant's products are detailed under "Risk Factors" in Chordiant's Annual Report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 for the fiscal year ended September 30, 2006, and Chordiant's Quarterly Report on Form 10-Q Form 10-Q

See 10-Q.
 for the fiscal quarter ended December 31, 2006, each as filed with the Securities and Exchange Commission. These filings are available on a Web site maintained by the Securities and Exchange Commission at http://www.sec.gov. Chordiant does not undertake an obligation to update forward-looking or other statements in this release.

Chordiant and the Chordiant logo are trademarks of Chordiant Software, Inc. The Customer Experience Company and Cx are trademarks of Chordiant Software, Inc. All other trademarks and registered trademarks are the properties of their respective owners.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 12, 2007
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