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ChoiceStream Taps Former Epiphany Executive for Senior Vice President of Sales, North America; George Wright to Lead Company's TV, Online and Mobile Market Expansion.


CAMBRIDGE, Mass. -- ChoiceStream, Inc., the leading provider of personalization solutions for online entertainment services, e-retailers, TV and mobile providers, today announced that George Wright George Wright may refer to:

In politics:
  • George Wright (governor) (1780–1842), Canadian, Governor of Prince Edward Island
  • George Wright (lawyer) (1847–1913), Solicitor General for Ireland
  • George Washington Wright (1816–1885), U.S.
 has been named senior vice president of sales, North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . Wright brings more than 22 years of sales and operations management experience in the high-tech sector to the newly created position. He will manage and expand ChoiceStream's sales operations as it looks to effectively service the growing demand for personalization solutions from the online, TV and mobile markets.

"George's appointment ensures ChoiceStream's tremendous growth and success will continue as we deliver the power of personalization to businesses looking to reach today's consumer on the right screen--PC, TV or mobile--at the right time," said Steve Johnson, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of ChoiceStream. "George's experience developing strategic win-win partnerships with customers, combined with his proven ability to lead sales organizations with high standards of excellence, make him a valuable addition to our core management team. This announcement emphasizes just how exciting and momentous this time is for ChoiceStream."

Wright was senior vice president & general manager of World Wide Field Operations for Epiphany Inc., a leading provider of customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) software solutions, where he oversaw day-to-day operations of sales, renewals, professional services and education. After joining Epiphany in 1998, Wright helped grow revenue from zero to $230 million in three years. Additionally, George led Epiphany to its first profitable quarter and IPO (Initial Public Offering) The first time a company offers shares of stock to the public. While not a computer term per se, many founders, employees and insiders of computer companies have found this acronym more exciting than any tech term they ever heard.  in 1999.

Wright most recently served as senior vice president and general manager at SAP America, Inc and is a veteran of both Oracle Corporation and Netscape Communications Corporation (company) Netscape Communications Corporation - (Formlerly "Mosaic Communications Corporation", MCC) A company set up in April 1994 by Dr. James H. Clark and Marc Andreessen <marca@netcom. . Wright earned a bachelor's degree in business from the State University of New York (body) State University of New York - (SUNY) The public university system of New York State, USA, with campuses throughout the state. , Plattsburgh.

"ChoiceStream has shaped personalization into a must have for consumer brands looking to build loyalty in today's competitive content delivery environment," said Wright. "ChoiceStream is the only personalization solution that delivers relevant content to consumers--when and where they want it--whether on their PC, TV or mobile screen. I'm thrilled by the opportunity to expand sales operations in multiple markets for a company that delivers real value to its clients and consumers."

About ChoiceStream

ChoiceStream is the first and only personalization solution for the NOW Consumer(TM). In an era of information overload A symptom of the high-tech age, which is too much information for one human being to absorb in an expanding world of people and technology. It comes from all sources including TV, newspapers, magazines as well as wanted and unwanted regular mail, e-mail and faxes. , ChoiceStream's Real Relevance(TM) restores control to the consumer by selecting and delivering preferred content when and where they want it. ChoiceStream's RealRelevance(TM) offers consumers access to their favorite music, movies, news, sports, and consumer products to all of their personal devices--whether computer, TV or mobile device--synchronously. For consumers, ChoiceStream delivers on the promise of instant gratification. For content providers, including AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , Yahoo! and Akimbo, ChoiceStream offers the power of ultimate consumer satisfaction in return for a lifetime of unyielding brand loyalty.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 19, 2006
Words:451
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