Chockstone Acquires Peppercoin, Strengthens Its Leading Position in Real-Time Loyalty Marketing Programs for the Restaurant and Convenience Store Industries.PORTLAND Portland, town, England Portland, town (1991 pop. 12,945), Dorset, S England. It is on the Isle of Portland, a small rocky peninsula. Portland stone has been used in St. Paul's Cathedral and other important London buildings. Lobsters and crabs are harvested. , Ore. -- Chockstone Inc., provider of the world's most innovative customer loyalty marketing programs and stored value solutions, today announced that it has acquired Peppercoin Peppercoin is a cryptographic system for processing micropayments. Peppercoin Inc. is a company that offers services based on the peppercoin method. The peppercoin system was developed by Silvio Micali and Ron Rivest and first presented at the RSA Conference in , a provider of card-based merchant loyalty programs and related consulting and analytical analytical, analytic pertaining to or emanating from analysis. analytical control control of confounding by analysis of the results of a trial or test. services. Peppercoin's PCI-compliant services are used by leading restaurant brands to tie customer loyalty programs to credit and debit cards debit card, card that allows the cost of goods or services that are purchased to be deducted directly from the purchaser's checking account. They can also be used at automated teller machines for withdrawing cash from the user's checking account. at the point of sale. Both companies are privately held, and financial terms of the Peppercoin transaction were not disclosed. "This is a strategic acquisition for Chockstone," said Jeffrey Lipp, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and President of Chockstone. "Peppercoin's focus on delivering targeted offers to credit and debit card customers to increase frequency for restaurant companies is a perfect fit with our business. We're fortunate to strengthen and extend our loyalty marketing capabilities with Peppercoin's innovative and proven services." "There is a lot of talk about loyalty marketing services in the processing industry, but Chockstone is the only company that has delivered on the promise of loyalty on a national scale," said Mark Friedman, CEO of Peppercoin. "Combining our portfolios of business and highly complementary technology creates an unbeatable offering for merchants seeking to improve profitability through loyalty and rewards programs." Peppercoin: Easy Enrollment, Real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. Rewards and Reports Peppercoin gives merchants secure access to their customers' payments data -- the most relevant and important customer behavioral behavioral pertaining to behavior. behavioral disorders see vice. behavioral seizure see psychomotor seizure. data -- so they can increase the effectiveness of their loyalty programs based on the analysis Peppercoin's platform provides. Consumers can enroll in a Peppercoin-driven loyalty program with a single swipe of their credit or debit card. And with real-time reporting and customer analytics tools, merchants using the Peppercoin system are able to fine-tune offers based on business needs and consumer response. Chockstone: Driving Effective Loyalty Marketing Programs, Enhancing Services More than 30,000 retail locations are currently using Chockstone's loyalty marketing, gift card and payment programs worldwide, with the market for additional loyalty services continuing to grow. Chockstone's restaurant, convenience store and retail loyalty programs have proven to: * Increase consumer 'stickiness' and brand affinity * Increase sales and profitability between 8% and 14% * Increase average ticket price more than 12% In addition to this acquisition, Chockstone has recently announced several major upgrades to its loyalty marketing platform, including a 'do it yourself' Promotions Manager for marketers to launch and manage their own loyalty programs; and Receipt and Respond(TM), a receipt-based national advertising network that delivers targeted ads at the point of sale. About Chockstone Chockstone provides the most innovative personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. , loyalty marketing and stored value solutions available to merchants today. Chockstone's programs are used by leading brands like Subway subway: see rapid transit. subway Underground railway system used to transport passengers within urban and suburban areas. The first subway line, 3. , Ticketmaster and Plaid Pantry Plaid Pantry is a chain of convenience stores that operates throughout Portland, Oregon, and the surrounding areas, including several stores in Seattle. Founded in 1960 by John Piacentini, there are now over 100 Plaid Pantry stores. Stores in the restaurant, retail, and convenience store markets to increase consumer loyalty and drive profitability. Headquartered in Portland, Ore., Chockstone, Inc. is a privately-held corporation. To learn more about Chockstone's products and services, visit www.chockstone.com. |
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