Printer Friendly
The Free Library
19,595,260 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Chip Sleeper, Longtime Ad Executive, Joins The Joey Company.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Gordon (Chip) Sleeper Sleeper

Stock in which there is little investor interest but that has significant potential to gain in price once its attractions are recognized. Antithesis of high flyer.
, who has a 30-year career as a senior-level ad agency executive with such firms as Compton Advertising (now Saatchi & Saatchi), Doyle Dane Bernbach and Grace & Rothschild, has joined The Joey Company as Executive Director, it was announced today by Joey Cummings, president and chief creative officer.

Sleeper, 52, will head client services and guide strategic and marketing thinking at the Brooklyn-based boutique agency.

"Chip has often been described as one of the best packaged goods Noun 1. packaged goods - groceries that are packaged for sale
foodstuff, grocery - (usually plural) consumer goods sold by a grocer

plural, plural form - the form of a word that is used to denote more than one
 minds in the business," says Joey Cummings. "Moreover, Chip's exceptional creative standards and interactive marketing experience make him a very rare individual and he will be a significant and special addition to our agency and our clients' businesses."

Following a successful tenure at Compton Advertising, where he supervised account teams on a variety of Procter & Gamble products, Sleeper joined Doyle Dane Bernbach and was involved with such brands as Borden, Sherwin-Williams, O.M. Scott & Sons and Popeye's. He then became a founding partner of Grace & Rothschild, where he was responsible for the day-to-day operations, strategy development and client relationship management.

After Grace & Rothschild closed, Sleeper expanded his knowledge base in New Media by joining Blue Dingo and then Digital Intelligence Group as Executive Director. During the past five years he has helped to build Web-marketing solutions for Fortune 1000 clients, introducing them to interactive data-capture, enterprise scale intranets and extranets, database marketing, and broad online advertising.

About The Joey Company

The Joey Company is a privately held advertising/integrated marketing firm founded in 1992 by Joey Cummings, an Adweek "creative all star." With exceptionally talented and credentialed strategic, conceptual, and executional minds, TJC TJC Tyler Junior College (Texas)
TJC The Joint Commission (Oakbrook Terrace, IL)
TJC Temasek Junior College (Singapore)
TJC The Jockey Club
TJC True Jesus Church
 is helping Fortune 500 companies and not-for-profits create brand programs across multiple platforms Refers to two or more operating environments, which typically include the CPU family and operating system. For example, if versions of a program run on Windows and the Macintosh, the software is said to support multiple platforms. . Described as an intellectual powerhouse that delivers breakthrough thinking, The Joey Company is sought after by clients who are looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 exponential growth Extremely fast growth. On a chart, the line curves up rather than being straight. Contrast with linear.  and a service ethic that exceeds their wildest expectation.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Feb 13, 2006
Words:318
Previous Article:RadioShack Corporation To Webcast Fourth Quarter 2005 Earnings Results on February 17, 2006.
Next Article:Trusted Computing Group Announces Trusted Software Specification, Makes Framework for Trusted Storage Available.
Topics:



Related Articles
BRIEFCASE VALLEY MALL GETS MARKETING HONOR.
BRIEFCASE HERNANDEZ CHOSEN FOR RYLAND'S BOARD.
Like the billboard said, Harrington is back.
UNCLE MILTIE TO BE HONORED AT HISTORIC TV GALA IN N.Y.
PARDON THEIR DUST WHEN SHOWS STAY, ACTORS COME AND GO.
Drama lived on in '99 win.
VEREEN COULD BE NEXT IN LINE AT VALENCIA.
HEY! HO! RAMONES FLICK HITS THE RIGHT CHORDS.
?! DAY ONE: 68 'F-BOMBS' AND COUNTING.
2005 OREGON RECRUITING CLASS.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles