Chinese Internet Population Doubled To 4 Million In Six Months; SINA.com Voted As Top Brand in China In CNNIC Survey.SUNNYVALE, Calif.--(BUSINESS WIRE)--July 15, 1999-- The Chinese internet population grew from 2 million in December 1998 to 4 million in June 1999 at an annualized annualized Of or relating to a variable that has been mathematically converted to a yearly rate. Inflation and interest rates are generally annualized since it is on this basis that these two variables are ordinarily stated and compared. rate of 200%, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. CNNIC's semi-annual survey. CNNIC CNNIC China Internet Network Information Center CNNIC China Network Information Center , China Internet Network Information Center China Internet Network Information Center (Simplified Chinese:中国互联网络信息中心), or CNNIC in short, founded as a non-profit organization on June 3, 1997, is the administrative agency responsible for Internet , is a preeminent official body providing Internet statistics, auditing and other related research in China. More than 52,000 Internet users in China participated in this study, which measured demographic, usage and preference data. The survey also provided interesting insights into one of the world's fastest growing group of internet users, further validating the tremendous potential of the market including: -0-
-- 44 percent of survey respondents get online access from home
-- 46 percent of survey respondents pay for their own Internet
access which shows fast-growing acceptance of the Internet among
Chinese consumers
-- 86 percent of survey respondents have a college education or
above
-- 79 percent of survey respondents have a higher than average
income.
The survey places SINA.com as the most popular web site in China. SINA.com improved its ranking from fifth to first place in a six-month period since the last study. According to the survey, twice as many users choose SINA.com to be their default homepage as the second ranked site. This is the second time within a month for an independent research institute to rank SINA.com as the number one web site in China. In June, www.consult, the largest Internet research company serving South East Asia and Australia with offices in Singapore and Sydney, released a report placing SINA.com as China's number one Internet site. China.com, which recently listed on the NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on , placed 39th in the survey. "We are pleased to receive this validation from CNNIC as the leading site in China," said Jim Sha, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of SINA.com. "From the beginning, SINA.com has worked to provide local news content combined with rich user experience and a 'one-stop shopping' approach to information services See Information Systems. , e-commerce and interpersonal communications." CNNIC is modeled after InterNIC in the US with similar functions of providing directory, database services, assignment of domain names and IP addresses, education and information services. It is managed by the Chinese Academy of Sciences The Chinese Academy of Sciences (CAS) (Simplified Chinese: 中国科学院; Pinyin: Zhōngguó Kēxuéyuàn), formerly known as Academia Sinica , China's most prestigious academic institution. ABOUT SINA.com SINA.com is the premier Internet destination site for the Chinese communities worldwide, combining the largest registered user base and the highest number of page views in its demographic segment from China, Hong Kong, Taiwan and the United States. With 150 million page views per month and 850,000 registered users, SINA.com provides best-of-breed combination of online news, entertainment, community and commerce. SINA.com also delivers a critical advertising access point to organizations such as IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Compaq, AT&T, Schwab and other multinational organizations and business partners seeking prime Internet "real estate" to reach the Chinese language market. The Company is headquartered in Sunnyvale with offices in Beijing, Shanghai, Taipei and Hong Kong. To learn more about SINA.com, visit our sites at http://www.sina.com, http://www.sina.com.tw and http://www.sina.com.cn All trademarks are properties of their respective owners. |
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