Chinese Consumers Top U.S. in Concern for Corporate Environmental Records.Global TANDBERG Survey Shows Greatest Concern Among Consumers in China, Australia and Sweden NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of & OSLO, Norway -- Almost seven out of 10 Chinese consumers (67 percent/762 million people) prefer to purchase products and services from a company with a strong environmental reputation, while only 42 percent of U.S. consumers concurred, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a new survey released today by TANDBERG. Other countries that ranked high include Australia (52 percent), Sweden (46 percent) and Japan (40 percent). Spain trailed behind with only 18 percent of its consumers preferring to purchase from environmentally friendly Environmentally friendly, also referred to as nature friendly, is a term used to refer to goods and services considered to inflict minimal harm on the environment.[1] organizations. (TABLE 1). "The survey reflects that as the environment in China has increasingly degraded over the years the Chinese people The following is a '''list of famous Chinese-speaking/writing people. Note in Chinese names, the family name is typically placed first (for example, the family name of "Xu Feng" is "Xu"). are yearning for improved living conditions living conditions npl → condiciones fpl de vida living conditions npl → conditions fpl de vie living conditions living ," noted James McGregor, longtime China observer and author of One Billion Customers. The global survey, sponsored by TANDBERG and conducted by Ipsos MORI Canada, Australia and China Already Taking Personal Action When asked if they were taking personal steps to reduce their carbon footprints, Canadians topped the list, with 56 percent concurring. Australians and Chinese also ranked high at 55 percent and 52 percent, respectively. Americans came in seventh place with 41 percent. At the other end of the spectrum, only 17 percent of Italians and 21 percent of Russians said they were concerned about the environment and were taking personal measures to be more environmentally responsible. (TABLE 2)
TABLE 1
Prefer to Buy From Environmentally Responsible Companies
1. China (67%)
2. Australia (52%)
3. Sweden (46%)
4. United States (42%)
5. Japan (40%)
6. Netherlands (35%)
7. Canada (34%)
8. Italy (33%)
9. Brazil (32%)
9. Russia (32%)
11. Norway (30%)
12. Germany (28%)
13. Great Britain (27%)
14. France (23%)
15. Spain (18%)
TABLE 2
Taken Personal Steps to Reduce Carbon Footprint
1. Canada (56%)
2. Australia (55%)
3. China (52%)
4. Great Britain (46%)
5. Japan (45%)
6. Sweden (42%)
7. United States (41%)
8. Norway (37%)
9. Spain (35%)
10. France (33%)
10. Germany (33%)
12. Netherlands (32%)
13. Brazil (29%)
14. Russia (21%)
15. Italy (17%)
Methodology The TANDBERG-Ipsos MORI MORI n abbr (Brit) (= Market & Opinion Research Institute) → institut de sondage MORI (Brit) n abbr (= Market and Opinion Research Institute) → study was conducted via omnibus survey between May and July 2007. A total of 16,823 people were interviewed, representing a total global population of two billion people. Access the complete results of the global survey at http://www.tandberg.com/vcb/tandberg-green-survey.jsp About TANDBERG TANDBERG is a leading global provider of telepresence Meaning "long distance presence," it refers to videoconferencing applications that feel like a live meeting. Notable features are larger screens that may approach a virtual reality environment and sensors that keep at least one window focused on whomever is speaking at the moment. , high-definition videoconferencing and mobile video products and services with dual headquarters in New York and Norway. TANDBERG designs, develops and markets systems and software for video, voice and data. The company provides sales, support and value-added services in more than 90 countries worldwide. TANDBERG is publicly traded on the Oslo Stock Exchange Oslo Stock Exchange An exchange founded in 1819 and trading stocks, bonds, and stock options that is considered the options market of Norway. under the ticker TAA TAA - Track Average Amplitude .OL. Please visit www.tandberg.com for more information. TANDBERG is a trademark or registered trademark in the U.S. and other countries About Ipsos MORI Ipsos MORI is the sum total of two successful research companies, Ipsos UK and MORI, which joined together in October 2005 to create the second largest research company in the UK. With a focus on Social Research, Media and Corporate Reputation, the company's 950 staff offer a full range of quantitative and qualitative research Qualitative research Traditional analysis of firm-specific prospects for future earnings. It may be based on data collected by the analysts, there is no formal quantitative framework used to generate projections. services, as well as extensive international research capacity thanks to strong links with Ipsos companies around the globe. Working with hundreds of clients in both the private and public sectors, Ipsos MORI embraces both traditional and innovative research methods. www.ipsos-mori.com |
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