China Type Design Ltd. Customizes Chinese Fonts for Oxford English-Chinese Dictionary.
WOBURN, Mass. & HONG KONG -- China Type Design Ltd., the Hong Kong-based subsidiary of Monotype Imaging Holdings Inc. (Nasdaq: TYPE), a leading global provider of text imaging solutions, has licensed two Chinese fonts that were customized for the Oxford University Press China Ltd., the Hong Kong-based branch of the Oxford University Press. The fonts, which together comprise about 35,000 characters, will be used in the Simplified Chinese version of the Oxford Advanced Learner's English-Chinese Dictionary, Seventh Edition. The dictionary is expected to be launched in Mainland China in the second quarter of 2009.
The publication is the second of a pair of advanced learner's English-Chinese dictionaries from the Oxford University Press. The first volume, published in April 2008, is the Orthodox Chinese version, which is used mainly in Hong Kong and Taiwan. The Orthodox Chinese version also uses fonts customized by China Type. Together, the dictionaries represent one of the latest projects from a relationship between the two companies that has spanned more than 20 years.
"Fonts play a significant role in our dictionary publishing, and we draw on China Type's expertise to help us identify the most suitable, reliable and high-quality solution," said Lau Yung Keung, head and editor-in-chief of the dictionary publishing unit of Oxford University Press China. "We have turned to China Type to provide customized type because existing fonts could not meet our precise needs."
"More work goes into Chinese fonts than many people realize," said Ricky Chun, director of China Type Design. "While they need to be appealing or distinct, the fonts also must be readable at various sizes and may require the support of tens of thousands of characters. Characters may need to be modified to complement a particular writing style, and some characters may need to be tailor-made, such as special purpose characters or educational wordings created for specific requirements and target audiences. Using custom fonts enables OUP China to differentiate its products while also meeting unique and functional requirements."
The DictSungHKS[TM] Light font, developed for the publication of the Simplified Chinese edition, was customized based on China Type's MSungHKS[TM] Light font. The company's MHeiHKS[TM] Bold font was also applied to the special headings and labels. Both fonts are based on the OpenType([R]) font format and conform to the Unicode[TM] Standard of multilingual digital information exchange. The typefaces also support the Big5 Chinese character encoding system. More than 3,000 characters were added to the DictSungHKS-Light font to achieve full coverage of the Hong Kong supplementary character set. Special characters were added to meet the customized requirements for dictionary usage. Also, aesthetic characteristics were enhanced to complement the writing style of the latest national character set standard of the Peoples Republic of China, GB 18030-2005.
Oxford University Press China is completing the Simplified Chinese edition of the dictionary in a traditional Chinese desktop environment, the same setup that was applied to the Orthodox Chinese edition. Both dictionaries are based on the same typographic design, which adheres to a specific house style. While the Orthodox Chinese edition is intended for students and advance English learners in regions such as Hong Kong and Taiwan, where Orthodox Chinese is used, the upcoming Simplified Chinese edition is aimed at Mainland China, Malaysia and Singapore, as well as other regions where Simplified Chinese is used.
About China Type Design
With offices in Hong Kong and Beijing, China Type Design was founded in 1986 and employs a team of experienced Asian font design and production experts. Information about China Type can be found at www.monotype.com.hk.
About Monotype Imaging
Monotype Imaging is a global provider of text imaging solutions for manufacturers and developers of consumer electronic devices including laser printers, copiers, mobile phones, digital televisions, set-top boxes, digital cameras and software applications and operating systems. The company also provides printer drivers and color imaging technologies to OEMs (original equipment manufacturers). Monotype Imaging technologies are combined with access to more than 10,000 typefaces from the Monotype([R]), Linotype([R]) and ITC([R]) typeface libraries - home to some of the world's most widely used designs, including the Times New Roman([R]), Helvetica([R])and ITC Franklin Gothic[TM] typefaces. Fonts are licensed to creative and business professionals through custom font design services, direct sales or e-commerce portals. Monotype Imaging offers fonts and industry-standard solutions that support all of the world's major languages. The company is based in Woburn, Mass., with regional offices in the U.K., Germany (Linotype), Mt. Prospect, Ill., Redwood City, Calif., Boulder, Colo., Japan, China and Korea. Information about Monotype Imaging and its products can be found at www.monotypeimaging.com, www.fonts.com, www.linotype.com, www.monotypefonts.com, www.itcfonts.com, www.customfonts.com, www.fontwise.com, www.fonts.hk, www.faces.co.uk and www.fontexplorerx.com.
Monotype is a trademark of Monotype Imaging Inc. registered in the U.S. Patent and Trademark Office and may be registered in certain jurisdictions. DictSungHKS, MSungHKS, MHeiHKS and Times New Roman are trademarks of The Monotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain jurisdictions. Linotype is a trademark of Linotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain jurisdictions. Helvetica is a trademark of Linotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain jurisdictions in the name of Linotype Corp. or its licensee Linotype GmbH. ITC is a trademark of International Typeface Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain jurisdictions. ITC Franklin Gothic is a trademark of International Typeface Corp. and may be registered in certain jurisdictions. OpenType is either a registered trademark or trademarks of Microsoft Corp. in the U.S. and/or other countries. Unicode is either a registered trademark or trademark of Unicode Inc. All other trademarks are the property of their respective owners. [c] 2009 Monotype Imaging Holdings Inc. All rights reserved.
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|Date:||Mar 25, 2009|
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