China Southern Names New Israel Cargo Representative; Substantial Israel-Based Freight Moving Into China.

TEL AVIV, Israel -- China Southern Airlines (NYSE: ZNH, HKSE: 1055, SHA 600029) - www.cs-air.com/en - the largest airline in The People's Republic of China is pleased to announce that is has retained Turbo China as its first ever cargo sales agent for Israel.

Currently moving freight from Israel to China, Turbo China - founded in 1987 - is already, "handling between 30 to 40 inbound tons to China per month and we are just getting started," said Mr. Eran Zilberman, General Manager, Turbo China. "The opportunities for business between Israel and China are incredible," adding that his biggest challenge is "educating freight forwarders here in Israel on how we can quickly and safely move their cargo to literally any destination within China ... and beyond."

Based here at Ben-Gurion International Airport, Zilberman and his staff handle all arrangements for their clients, even down to hand-pasting airway bills on each shipment. "We definitely believe in the 'human touch,'" said Zilberman.

Since China Southern currently offers no direct service between Israel and China, all freight is moved on third-party carriers to the China Southern Cargo hubs in either Amsterdam or Liege, Belgium ... and then directly to Shanghai and beyond destinations.

"China Southern is not a small regional carrier but a major global airline so we can send our customer's freight to any destination in China such as Beijing, Chongqing and Guilin, as well as International destinations including Sydney and Melbourne, via China Southern's extensive system," said Zilberman.

He added that as freight forwarders become more familiar with the far-reaching China Southern network, "we will definitely see a substantial level of cargo moving from Israel to China via China Southern's European network." Turbo China is seeing significant increase in moving high tech equipment including telephones, software devices and flat TV manufacturing equipment from Israel into China.

For additional information regarding Turbo China and China Southern Airlines' cargo from Israel into the Chinese marketplace, please contact Mr. Zilberman via e-mail at [e-mail] or via his mobile at 972-524-770-770.

The largest airline in The People's Republic of China for the past 13 years, China Southern Airlines - www.cs-air.com/en - connects more than 80 cities around the globe. Major business and vacation destinations served in China include: Beijing, Chengdu, Guangzhou, Guilin, Hong Kong, Kunming, Shanghai, Shenzhen and Wuhan and as well as international service, including: Amsterdam, Bangkok, Fukuoka, Hanoi, Ho Chi Minh City, Islamabad, Kuala Lumpur, Jakarta, Los Angeles, Manila, Melbourne, Moscow, Osaka, Paris, Penang, Phnom Penh, Seoul, Singapore, Sydney and Tokyo.

For China Southern Airlines reservations and information, please contact your local travel agent.