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Cherokee Enters Into Consulting Agreement with MGM.


VAN NUYS, Calif.--(BUSINESS WIRE)--July 14, 1999--

Cherokee Cherokee, Native American language
Cherokee, language belonging to the Iroquoian branch of the Hokan-Siouan linguistic family. See Native American languages.
 Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:CHKE) today announced it has entered into an agreement with Metro-Goldwyn-Mayer Home Entertainment Inc. to consult on the development of its consumer products program and assist in engineering strategic licensing agreements.

Cherokee Inc., based in Van Nuys, a marketer and licensor of its primary brands Cherokee and Sideout, this news release that are not historical in nature constitute forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 for the purposes of the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provided by the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Investors are cautioned that this release contains certain such forward-looking statements that involve substantial risks and uncertainties. When used, the words "anticipate," "believe," "estimate," "expect" and similar expressions as they relate to the company or its management are intended to identify such forward-looking statements. The company's actual results, performance or achievements could differ materially from the results expressed in, or implied by, these forward-looking statements. Further management discussion of risks and uncertainties can be found in the company's quarterly filing with the Securities and Exchange Commission and other periodic filings.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 14, 1999
Words:178
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