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Chembio Diagnostics Announces Opening of East Africa Sales Office As Part of New Strategic Marketing Effort Aimed at PEPFAR Countries.


MEDFORD, N.Y. -- Chembio Diagnostics, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
: CEMI CEMI Center for Experimental Music and Intermedia (University of North Texas, Denton, TX)
CEMI Communications-Electronics Maintenance Instruction
) announced today the establishment of an East Africa sales office as part of a new strategic effort to market its rapid HIV test HIV test Various tests have been used to detect HIV and production of antibodies thereto; some HTs shown below are no longer actively used, but are listed for completeness and context. See HIV, Immunoblot.  kits in countries that are part of the U.S. Presidential Emergency Plan for AIDS Relief (PEPFAR PEPFAR President's Emergency Plan for AIDS Relief ).

Dr. Jay Drosin was appointed to head Chembio's new East Africa office. Dr. Drosin brings 18 years of diversified leadership experience in Africa to his new role, including senior positions at SmithKline Beecham Pharmaceuticals, the Medical Stores Department of Tanzania and the U.S. Agency for International Development. From 1990 to 1993, Dr. Drosin led social marketing efforts to promote condom usage as an HIV HIV (Human Immunodeficiency Virus), either of two closely related retroviruses that invade T-helper lymphocytes and are responsible for AIDS. There are two types of HIV: HIV-1 and HIV-2. HIV-1 is responsible for the vast majority of AIDS in the United States.  prevention measure in Zaire (now Democratic Republic of Congo), Zambia, and Ivory Coast for USAID USAID United States Agency for International Development
USAID Agencia de los Estados Unidos para el Desarrollo Internacional (Spanish) 
 and Population Services International Population Services International (PSI): PSI is a nonprofit organization based in Washington, D.C. that uses private sector funding to address the health problems of low-income and vulnerable populations in 60 developing countries [1]. .

"Jay has long been on the cutting edge of efforts to contain the African AIDS pandemic," said Avi Pelossof, Chembio's Vice President leading HIV international sales and marketing. "Now that treatment with antiretroviral drugs Antiretroviral Drugs Definition

Antiretroviral drugs inhibit the reproduction of retroviruses—viruses composed of RNA rather than DNA. The best known of this group is HIV, human immunodeficiency virus, the causative agent of AIDS.
 is becoming a reality in Africa, Jay is turning his attention and considerable marketing skills toward HIV rapid testing. We are very lucky to have him."

Dr. Drosin has also worked for leading multinational consumer products and marketing companies. From 2003 until 2005, he was director of product promotion for IPAS IPAS Iowa Physician Assistant Society
IPAS Integrated Program Assessment System
IPAS Inventory Product Assurance Surveillance
IPAS Integrated Pressurized Air System (gas turbine systems) 
, a North Carolina-based nonprofit organization working in reproductive health. He has a Ph.D. in anthropology and a master's degree in public health.

As part of the new strategic thrust into global markets, Chembio also announced that it has retained Global Health Strategies LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 (www.ghstrat.com ), a New York-based international consulting firm, to assist with marketing, communications and strategic positioning of the company. Chembio will also be a sponsor of the Global Health Council's annual conference next week in Washington, D.C. and expects to have a presence at the International AIDS Society's Conference on Pathogenesis and Treatment in Rio de Janeiro Rio de Janeiro, city, Brazil
Rio de Janeiro (rē`ō də zhänā`rō, Port. rē` thĭ zhənĕē`r
, Brazil, in July. Chembio's technology transfer and supply agreement with Bio-Manguinhos, which is the largest Brazilian manufacturer of vaccines and an affiliate of the Brazilian Ministry of Health, is just one example of Chembio's commitment to working with developing countries to create sustainable HIV testing programs.

ABOUT CHEMBIO

Chembio Diagnostics, Inc. (Chembio) possesses expertise in the development and manufacturing of rapid test products for various infectious diseases, including HIV, Tuberculosis and Chagas Disease. References to Chembio Diagnostics, Inc. may actually refer to Chembio Diagnostic Systems, Inc., the 100%-owned subsidiary of Chembio Diagnostics, Inc. Chembio is located at 3661 Horseblock Road, Medford, N.Y. 11763. Chembio's telephone number is 631-924-1135. Email can be directed to info@chembio.com. Additional information can be found at www.chembio.com.

FORWARD-LOOKING STATEMENTS

Statements contained herein that are not historical facts are forward-looking statements within the meaning of the Securities Act of 1933, as amended. Those statements include statements regarding the intent, belief or current expectations of the Company and its management. Such statements reflect management's current views, are based on certain assumptions and involve risks and uncertainties. Actual results, events, or performance may differ materially from the above forward-looking statements due to a number of important factors, and will be dependent upon a variety of factors, including, but not limited to, the Company's ability to obtain additional financing and the demand for the Company's products. The Company undertakes no obligation to publicly update these forward-looking statements to reflect events or circumstances that occur after the date hereof or to reflect any change in the Company's expectations with regard to these forward-looking statements or the occurrence of unanticipated events. Factors that may impact the Company's success are more fully disclosed in the Company's most recent public filings with the U.S. Securities and Exchange Commission.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 26, 2005
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