CheetahMail Records 239% Growth Rate in Twelve Month Period; Company Achieves Substantial Revenue Growth and Continued Profitability.Business Editors & High-Tech Writers NEW YORK--(BUSINESS WIRE)--Oct. 28, 2002 CheetahMail, the fastest growing advanced email marketing company, today announced that it has grown 239%, between October 1, 2001 and September 30, 2002. CheetahMail, which combines leading technology and traditional direct marketing techniques to email campaigns, has more than doubled its number of employees during the past year and established a full service West Coast office; at a time when many companies have been forced to downsize Downsize Reducing the size of a company by eliminating workers and/or divisions within the company. Notes: When a company downsizes, it is attempting to find ways to improve efficiency and increase profitability. It is sometimes referred to as trimming the fat. . "We are excited to be experiencing such tremendous growth," said Irene Pedraza, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CheetahMail. "It is a true measure of success to be able to obtain and retain new clients, when so many businesses today are scaling back their marketing budgets. Our dedicated commitment to client service, coupled with our cutting-edge technology, has become a reason for clients to sign on, and stay with, CheetahMail." The CheetahMail platform, which allows for real-time data Real-time data denotes information that is delivered immediately after collection. There is no delay in the timeliness of the information provided. Some uses of this term confuse it with the term dynamic data. and results measurement, provides its clients with email marketing solutions that help them deliver highly impactful, permission-based campaigns and alerts. CheetahMail provides high level consultative and strategic services that provide the necessary clarity and understanding to leverage the tools that are at each and every client's disposal. CheetahMail imparts domain experience, proven methodologies, and strategic direction throughout the lifecycle of a client's email marketing initiatives. This service-centric approach, which provides clients multi-tiered access to their data, enables multi-channel marketing campaigns and delivers to clients the tools needed to effectively communicate with their customers. CheetahMail has been able to achieve this success by continuously building on proactive technology advancements through a deep understanding of clients' complex needs and requirements. By providing instant results to email campaigns, CheetahMail allows companies to send highly targeted and relevant messages in order to produce the highest level of ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). . "CheetahMail technology not only instantly tracks the success of an email campaign through a multitude of metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. and deep reporting, but also allows marketers to use this information to engage in a dialog with their customers," according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Pedraza. "This type of dialog marketing is one of the most compelling services in today's competitive marketplace. The most important goal for our clients is to build an ongoing, mutually beneficial Adj. 1. mutually beneficial - mutually dependent interdependent, mutualist dependent - relying on or requiring a person or thing for support, supply, or what is needed; "dependent children"; "dependent on moisture" relationship with their customers -- CheetahMail's technology and services were designed with this in mind, and it is the foundation of our offering." About CheetahMail CheetahMail Inc., www.cheetahmail.com, founded in 1998, is an email and customer intelligence solutions firm, currently serving over 120 category-leading clients in industry verticals such as retail, technology, financial, pharmaceutical, entertainment, and not-for-profit Not-for-profit An organization established for charitable, humanitarian, or educational purposes that is exempt from some taxes and in which no one in profits or losses. . CheetahMail's technology is designed for companies that want to increase their brand equity through customer acquisition and retention. CheetahMail is a full service provider that empowers organizations with the tools to send highly targeted and relevant messages to their permission-based subscriber list. CheetahMail is a privately held firm headquartered in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . |
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