Chart House sends frequent diner and mom around the world.SOLANA BEACH, Calif.--(BUSINESS WIRE)--April 13, 1995--Commercial airline pilot Tim Morton was not the first member of the Chart House Aloha Club frequent-diner program to visit all of the company's 65 restaurants and achieve the Aloha Club ``Paradise Level'' member status. He was, however, the first to actually claim his Paradise Level award -- a trip for two around the world. Morton, 30, from Wendover, Nev., endeared himself to parents everywhere by choosing as his traveling companion his 64-year-old mother, Gloria. ``I think of it as a payback. She's been such a great mom. I wish I could take my dad, too,'' Morton said. Mom blushed. ``It's really very nice,'' she said. ``I thought he'd rather go with a nice girl.'' Launched in October 1993, the Aloha Club has signed up 280,000 members and has issued nearly $1.5 million worth of frequent-diner award certificates. As with most programs of its kind, members earn points redeemable for complimentary meals when they dine at Chart House restaurants. In addition, members are rewarded for touring the company's 65 unique locations, most of which feature dramatic architecture and waterfront sites or mountain vistas. The ski-resort towns of Aspen, Vail and Steamboat Springs Steamboat Springs, town (1990 pop. 6,695), Routt co., NW Colo., on the Yampa River, just W of the Park Range; founded 1875, inc. 1907. It is a resort and skiing center, with ranching, farming, and light manufacturing. , Colo., each claim a Chart House. Eleven Chart House restaurants dot the beaches and marinas of Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, . There are six Chart Houses to visit in Hawaii, plus two in the U.S. Virgin Islands. More than two dozen Chart House restaurants occupy buildings deemed to be of historical significance by local, state or national historical organizations. ``Visiting all the restaurants was great fun,'' Morton said. ``I would spend a full day in each city learning something about the area and buildings -- especially the historic Chart Houses like Boston and Simsbury (Conn.).'' The Mortons' five-week itinerary is focused on the South Pacific, with stops in Rarotonga and Papeete, Tahiti; Christchurch, New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. ; and a 16-day tour of Australia that includes Ayers Rock Ayers Rock Rock outcrop, southwestern Northern Territory, Australia. Called Uluru by the Australian Aborigines and located in Uluru-Kata Tjuta National Park, it is 1,100 ft (335 m) high and may be the world's largest monolith. and the Great Barrier Reef Great Barrier Reef, largest complex of coral reef in the world, c.1,250 mi (2,000 km) long, in the Coral Sea, forming a natural breakwater for the coast of Queensland, NE Australia. -- where Tim will scuba-dive for the first time and Mom plans to snorkel snorkel, tube through which a submarine or diver can draw air while underwater. When in use, the top of the snorkel tube extends above the water surface into the air. . ``I've always wanted to do that,'' Mrs. Morton said. She even vows to watch as pilot Tim fulfills one of his own lifelong dreams -- to bungee-jump off the 165-foot Kawarau River A major New Zealand lake, Lake Wakatipu, in northwestern Otago, drains to the Kawarau River. The river flows generally eastwards for about 60 km and passes through the steep Kawarau Gorge until it joins Lake Dunstan near Cromwell. Suspension Bridge suspension bridge: see bridge. , near Queenstown, New Zealand For other places with the same name, see Queenstown (disambiguation). Queenstown is a resort town in Otago in the south-west of New Zealand's South Island. It is built around an inlet on Lake Wakatipu, a long thin lake shaped like a staggered lightning bolt, and has . ``It may not compare to bungee-jumping in New Zealand, but dining at all the Chart House restaurants is an adventure in itself. We admire Tim's persistence and appreciate his loyalty, but I think we're all a little jealous of where he'll be spending the next five weeks. I hope he and his mother enjoy the trip of a lifetime,'' Mike Plant, Chart House vice president of marketing, said. Chart House Enterprises Inc. operates 84 restaurants, including 65 Chart Houses, 11 Islands, six Paradise Bakeries, one Peohe's and one Quahogs. The company's franchisees operate an additional 44 Paradise Bakeries. The company has exclusive rights to develop and operate Islands restaurants under a license granted by the owners of the Islands concept, and manages 15 Islands restaurants owned by the licensor. CONTACT: Chart House Enterprises Inc., Solana Beach Mike Plant, 619/755-8281 |
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