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ChannelPoint Technology Powers Online Sales for Blue Cross & Blue Shield United of Wisconsin.


Business Editors, Health & Medical Writers

WESTMINSTER, Colo.--(BW HealthWire)--Feb. 27, 2001

ChannelPoint, Inc., a leading provider of business-to-business, e-commerce solutions for the approximately $2.8 trillion One thousand times one billion, which is 1, followed by 12 zeros, or 10 to the 12th power. See space/time.

(mathematics) trillion - In Britain, France, and Germany, 10^18 or a million cubed.

In the USA and Canada, 10^12.
 global insurance industry and a leading technology solutions provider in the U.S. health insurance market, today announced that Blue Cross & Blue Shield Blue Shield A US not-for-profit health care insurer that is a reimbursement intermediary for physicians. Cf Blue Cross.  United of Wisconsin is the latest health carrier to employ ChannelPoint's technology to power their Internet-based customer acquisition initiatives.

"We're thrilled thrill  
v. thrilled, thrill·ing, thrills

v.tr.
1. To cause to feel a sudden intense sensation; excite greatly.

2. To give great pleasure to; delight. See Synonyms at enrapture.
 to add Blue Cross & Blue Shield United of Wisconsin to our growing roster of top-tier healthcare clients," said Jess jesse, jess

a leather strap placed around each shank of a hawk used for hunting, for the attachment of a leash.
 Parks, Vice President of Health and Ancillary Subordinate; aiding. A legal proceeding that is not the primary dispute but which aids the judgment rendered in or the outcome of the main action. A descriptive term that denotes a legal claim, the existence of which is dependent upon or reasonably linked to a main claim.  Markets at ChannelPoint. "BCBSUW recognizes the value of electronic customer acquisition and is moving aggressively to e-enable its sales processes A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. . Our Internet distribution technology gives them significant competitive advantage in the direct-to-consumer market by enabling rapid end-to-end processing for new business sales."

ChannelPoint HealthSuite, developed over the past four years, is a technology infrastructure that enables health carrier clients to rapidly implement their electronic customer acquisition initiatives. The technology supports carrier deployment and integration of multiple e-business application modules in multiple channels, using a single, carrier-based e-commerce infrastructure.

Blue Cross & Blue Shield United of Wisconsin now uses HealthSuite infrastructure to support the following modules for e-distribution for both small groups and individuals:
-- Real-time Internet-based quotes and proposals

-- Group application

-- Individual application and enrollment

-- Convenient, online payment information transmission

-- Web-based authorizations

-- Direct transport of all data directly to Wisconsin's data center


On February 1, BCBSUW went live with their second ChannelPoint application, HealthSuite Consumer, which enables direct selling Direct selling is the marketing of products or services to consumers through sales tactics including presentations, demonstrations, and phone calls. It is sometimes also considered to be a sale that does not utilize a "middle man" such as a retail outlets, distributors or brokers.  to individuals and families. In the first week, the site delivered more than 500 quotes. "It is our goal to provide a simple, convenient, accessible online system for individuals to buy health insurance," said Cathy Harvey, senior vice president of marketing for United Wisconsin Services, Inc. "Using the bluecrosswisconsin.com site and the Channelpoint technology, individuals can obtain a quote and complete an online application in about 10 minutes."

About Blue Cross & Blue Shield United of Wisconsin

Blue Cross & Blue Shield United of Wisconsin is the state's largest health insurer. Headquartered in Milwaukee, the company offers a flexible product portfolio with a broad range of options for small, medium and large groups, as well as individual plans for people who don't have access to group coverage. The Blue Cross Internet address There are two kinds of addresses that are widely used on the Internet. One is a person's e-mail address, and the other is the address of a Web site, which is known as a URL. Following is an explanation of Internet e-mail addresses only. For more on URLs, see URL and Internet domain name.  is www.bluecrosswisconsin.com.

About ChannelPoint, Inc.

ChannelPoint provides Internet-based, business-to-business solutions that enable e-commerce for carriers, distributors and customers in the $2.8 trillion global insurance industry. The company provides solutions and expertise focused on delivering value in the Life, Property & Casualty, and Health Insurance lines of business. ChannelPoint provides technology and services for more than 500 carriers and 60,000 agents and brokers, and powers leading insurance portals. ChannelPoint's technologies leverage the power of the Internet to streamline and automate To turn a set of manual steps into an operation that goes by itself. See automation.  the insurance distribution process to facilitate end-to-end transaction processing Updating the appropriate database records as soon as a transaction (order, payment, etc.) is entered into the computer. It may also imply that confirmations are sent at the same time.

Transaction processing systems are the backbone of an organization because they update constantly.
. The company's technology enables the creation of e-markets that bring together buyers and sellers of insurance products. ChannelPoint is headquartered in Westminster, Colo. For more information, visit www.channelpoint.com.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 27, 2001
Words:506
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