ChannelBuilders Introduces Channel Partner Program for Corechange.Business/Technology Editors ATLANTA--(BUSINESS WIRE)--Dec. 10, 2001 Program Designed to Meet Requirements of Growing Small to Medium Enterprise (SME (1) (Small and Medium-sized Enterprise) See SMB. (2) (Subject Matter Expert) An individual who is well-versed in the policies and procedures of a particular department or division. ) Market As a recognized expert in helping Microsoft Certified Solution Partners to cost-effectively locate complementary technology solutions, ChannelBuilders, Inc. today announced the introduction of a channel partner program for Corechange, Inc., a global provider of access framework software. As a natural extension to the company's direct sales efforts, Corechange's channel partner program will enable systems integrators and value-added resellers to recommend and resell Corechange's industry-leading enterprise portal See corporate portal. technology to the burgeoning SME market See SMB. . "To maximize the sales potential and global reach of our enterprise portal software, we needed to develop a comprehensive channel program focused on the needs of small to medium sized enterprises," said Charles F. Kane, president and chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. , Corechange. "ChannelBuilders' in-depth product expertise, in-house training and support, knowledgeable solution-selling expertise by market sector, and organized approach for channel sales success provided us with an ideal solution to gain significant SME market penetration and increase our bottom line." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. research firm International Data Corporation (IDC), channels will continue to play a major role in worldwide software distribution, helping end-user software spending increase at a 15 percent compound annual growth rate from $169 billion in 1999 to $343 billion in 2004. ChannelBuilders expands companies' sales channels and distribution reach through business partnerships with Microsoft Certified Solution Partners. The company offers comprehensive services aimed at establishing business partnerships with industry leading independent software vendors. These services include technology solution research, strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , marketing assistance, personnel training and ongoing service and support. ChannelBuilders will effectively introduce Corechange's Coreport solution to Microsoft's value-added reseller channel as well as take advantage of opportunities in their vertical offerings. "Leveraging our intimate knowledge and understanding of Microsoft's product suite, ChannelBuilders can efficiently and effectively create new opportunities for companies looking to expand their market presence by taking advantage of a targeted channel strategy," said Ray L. Perry, president, ChannelBuilders, Inc. "Our focus on the SME market supplements Corechange's direct sales efforts on larger enterprise portal opportunities and ensures a broader sales reach for both companies. Our partnership exemplifies our mutual commitment to providing industry leading technologies to companies across North America." About Corechange Corechange, Inc. delivers access framework software for deploying any kind of portal. The company's Coreport(R) product family profiles and manages people, information and applications to provide an integrated and personalized user experience based on roles that can be delivered on both desktop PCs and wireless devices. Corechange has a worldwide customer base, including American Electric Power American Electric Power (NYSE: AEP) is a major investor-owner electric utility in various parts of the United States. It is headquartered in Columbus, Ohio. It serves parts of 11 states, and is currently the largest electricity generating utility in the United States. (AEP AEP - Application Environment Profile ), Credit Suisse First Boston Credit Suisse First Boston was originally the trading name of the Financière Crédit Suisse-First Boston, a London-based 50-50 investment banking joint venture formed in 1978 between the First Boston Corporation and Credit Suisse. , UnumProvident Corporation, EMC (1) (EMC Corporation, Hopkinton, MA, www.emc.com) The leading supplier of storage products for midrange computers and mainframes. Founded in 1979 by Richard J. Egan and Roger Marino, EMC has developed advanced storage and retrieval technologies for the world's largest companies. , Ericsson, Philips, Hitachi, Krispy Kreme, and Royal & SunAlliance. The company's strategic partners include Microsoft, Nortel Networks, GE Medical Systems Information Technologies, Cap Gemini Ernst & Young, and Aether Systems. Corechange is headquartered in Boston, with offices throughout North America, Europe and Asia. About ChannelBuilders ChannelBuilders, Inc. is a recognized expert in channel partner development and management. The senior principals and staff have more than one hundred combined years of experience in all facets of channel sales development and management including strategic planning, market development, partner targeting and recruitment, as well as ongoing partner management. ChannelBuilders helps Independent Software Vendors (ISV (Independent Software Vendor) A person or company that develops software. It implies an organization that specializes in software only and is not part of a computer systems or hardware manufacturer. ) solve their important business challenges by enabling them to expand their sales channel distribution reach through business partnerships with Microsoft Certified Solution Partners. |
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