Channel Link Streamlines New Vod Programming Options for Networks and Cable Operators; SeaChange's Digital Video Arts Enables Easy Access to More VOD Content.Business/Technology Editors Cable 2002 Booth 2533 NEW ORLEANS--(BUSINESS WIRE)--May 6, 2002 NCTA NCTA National Cable & Telecommunications Association (fka National Cable Television Association) NCTA National Cable Television Association (now the National Cable & Telecommunications Association) Cable 2002--As video-on-demand proliferates across North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , networks and other content providers are actively seeking ways to extend access to their video programming. A new development from SeaChange International  This article or section is written like an .Please help [ rewrite this article] from a neutral point of view. Mark blatant advertising for , using . (Nasdaq: SEAC SEAC Student Environmental Action Coalition SEAC Spongiform Encephalopathy Advisory Committee SEAC Southeast Archeological Center (National Park Service) SEAC South East Asia Command (Allies WWII) ) subsidiary, Digital Video Arts Video Arts is a British based video production company which produces training videos for companies. It was founded in 1972 by John Cleese and a group of other television professionals. , Ltd. (DVA DVA Department of Veterans Affairs DVA Deutsche Verlagsanstalt (German publishing company) DVA DatenVerarbeitungsAnlage DVA Defence Vetting Agency (UK) DVA Dundee Voluntary Action ) promises to accelerate cable networks' entrance into the realm of on-demand television. Dubbed Channel Link, it's a new, cost-effective software platform that enables cable networks to extend their brand to subscription VOD See video-on-demand. VoD - video on demand and `virtual channel' tiers. Debuted today at NCTA, Channel Link provides an interactive overlay to the channel the viewer is watching to enable interactive functionality. It reflects the network's branded "look and feel" and enables viewers to choose VOD options within the family of programs they're watching. For example, a viewer watching Discovery's Animal Planet could "click" and browse through a selection of video options from Discovery's breadth of topical programming. Cable operators only require a simple software upgrade to their SeaChange VOD Systems to support this powerful service. It's like middleware, but requires none of the complex integration of additional servers, routers and other ancillary equipment. With hundreds of servers installed in cities for Adelphia, Cablevision, Comcast, Cox' Hospitality Network, Rogers and Time Warner, the SeaChange VOD system is an economical platform that empowers cable operators to offer compelling new VOD services. Discovery Networks is excited by the possibilities to extend their brand to interactivity. "We offer a wide range of programming choices within the Discovery family of networks, and the ability to help viewers gain easy access to the content on our VOD tiers is important to us," said David Karp, Senior Vice President and General Manager, Discovery Digital Networks & New Media Ventures. "Channel Link affords Discovery Networks the opportunity to tap into our vast video library to offer audiences and advertisers the real-world, high quality entertainment they've come to expect from our networks." BBC AMERICA BBC America is an American television network, owned and operated by BBC Worldwide, which was launched on March 29, 1998, available on both cable and satellite. It is one of two BBC branded channels broadcast in the United States, the other being global news channel, BBC World. also sees benefits to Channel Link. "This application is compelling because it allows BBC AMERICA viewers to seamlessly move into BBC BBC in full British Broadcasting Corp. Publicly financed broadcasting system in Britain. A private company at its founding in 1922, it was replaced by a public corporation under royal charter in 1927. AMERICA's VOD environment without getting lost in a growing array of options," said Parule Basu-Barua, Vice President of Online and Business Development, BBC AMERICA. "With Channel Link we see an opportunity to offer our vast library of video programming to an audience that is already familiar with the style and quality of BBC AMERICA." Channel Link is an extensible software system for the SeaChange VOD platform and is designed to operate with widely deployed low-end Motorola and Scientific-Atlanta settops. It is being demonstrated on the Motorola DCT (Discrete Cosine Transform) An algorithm that is widely used for data compression. Similar to Fast Fourier Transform, DCT converts data (pixels, waveforms, etc.) into sets of frequencies. The first frequencies in the set are the most meaningful; the latter, the least. 2000 settop running with TV Guide's interactive program guide. It is available in the third quarter to SeaChange/Motorola customers, while Scientific-Atlanta variations will be available shortly after. "Its all about making VOD simple, for the viewer, the cable operator, and the program provider," said George Breen George Thomas Breen (born July 19, 1935) is a retired freestyle swimmer from the United States, who has won four Olympic medals (one silver, three bronze) in his career. Breen twice broke the world record in the 1500m freestyle. , President, Digital Video Arts. "As VOD choices become more extensive, it's important to be able to ensure that viewers are not lost in a sea of options. The strength of Channel Link is associating interactivity with a particular channel, while streamling the technology for cable operators." For cable networks and programmers, Digital Video Arts provides design, development, testing, verification and deployment services for Channel Link. For cable operators, Channel Link can be optioned on their existing SeaChange VOD System. Six of the eight largest cable operators in North America use SeaChange ITV (1) See interactive TV. (2) (iTV) The code name for Apple's video media hub (see Apple TV). Systems today. SeaChange VOD systems are deployed in the two largest cable systems in the U.S., and over 12 million residential subscribers and thousands more in hotels across North America will have access to VOD from SeaChange by this summer. SeaChange will demonstrate Channel Link and the other SeaChange products that enable the business cycle of television content at the National Cable & Telecommunications Association `Cable 2002' conference in New Orleans New Orleans (ôr`lēənz –lənz, ôrlēnz`), city (2006 pop. 187,525), coextensive with Orleans parish, SE La., between the Mississippi River and Lake Pontchartrain, 107 mi (172 km) by water from the river mouth; founded , May 5-8 in booth 2533. About BBC AMERICA For up-to-the-minute information on BBC AMERICA, forthcoming U.S. premieres, art work and news from the channel, log on to www.press.bbcamerica.com. BBC AMERICA brings audiences a new generation of award-winning television featuring razor-sharp comedies, groundbreaking movies, provocative dramas, and news with a uniquely global perspective. BBC AMERICA pushes the boundaries to deliver high quality, highly addictive and eminently watchable watch·a·ble adj. 1. Capable of being watched; viewable: watchable wildlife. 2. Good enough to watch: "The fastest modem ... programming to viewers who demand more. BBC AMERICA is distributed by Discovery Networks. It is available on digital cable and satellite TV. For more information about BBC AMERICA visit www.bbcamerica.com. About DVA Digital Video Arts, Ltd. (DVA) is a software engineering and consulting company Noun 1. consulting company - a firm of experts providing professional advice to an organization for a fee consulting firm business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a with roots in digital and compressed video compressed video - video compression , embedded systems development, and cable set top application software development. The company was formed in 1991 and continues to grow its product and client base now fully aimed at the digital cable industry. As a provider of turnkey solutions, DVA's comprehensive efforts have produced digital cable services for video-on-demand, Internet browsing, interactive programming guide, program-synchronous services, multi-service programming, Microsoft applications, and a variety of IP-based services. DVA has implemented these services through long-standing relationships with many of the major program content and middleware providers in the cable television industry. Visit www.dval.com. About SeaChange SeaChange International is the world leader in digital video systems that are changing television. Its powerful server and software systems enable television operators to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy-winning MediaCluster technology, thousands of SeaChange systems are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. SeaChange is headquartered in Maynard, Massachusetts and has product development, support and sales offices throughout the world. More at www.seachangeinternational.com. MediaCluster is a registered trademark of SeaChange International, Inc. |
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