Changes In R/GA Management Team.Business Editors/High-Tech Writers NEW YORK--(BUSINESS WIRE)--Nov. 13, 2003 R/GA, the interactive advertising agency, announced today that CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and President, Martin Reidy, would be leaving the company by the end of November. Bob Greenberg, R/GA's chairman and chief creative officer, will assume the title of CEO. According to Bob Greenberg, "During the past seven years that Martin has been with R/GA, we have built a great partnership. His contributions have been a valuable asset to the company, including successfully leading R/GA through the recent difficulties faced by our industry. The company is well positioned for future growth and is stronger now than at any time in the past decade." Greenberg further commented, "Having previously held the position of CEO, prior to Martin joining the company, it is my intention to grow our current model. Going forward, there is every expectation that R/GA will continue on its current path of adopting to the changing marketplace and expanding to meet client demands." Mr. Reidy has taken a position as President of Digitas West in San Francisco, so that he can spend more time with his family who reside on the West Coast. Mr. Reidy joined R/GA as President in 1996 and was named Chief Executive Officer in 1999. Prior to R/GA, he was Senior Vice President of EMI (ElectroMagnetic Interference) An electrical disturbance in a system due to natural phenomena, low-frequency waves from electromechanical devices or high-frequency waves (RFI) from chips and other electronic devices. Allowable limits are governed by the FCC. Music. Previously he was a partner with Bain and Company. R/GA R/GA (www.rga.com) is an interactive agency based in New York and serves as the lead interactive partner for a variety of Fortune 500 companies and world-class brands. Founded in 1977, R/GA is known as a creative powerhouse and has received the top creative awards for film (The Academy Award), broadcast (Gold Clios and Cannes Grand Lions), and interactive (Milia mil·i·a n. Plural of milium. d'Or, I.D. magazine awards and Cannes). Today R/GA's work focuses on creating optimized, user-centric experiences that sell products, engage customers and build brands across interactive channels from the Web to broadband/enhanced television and wireless devices. Named Interactive Agency of the Year 2001 by Adweek, R/GA is known for innovative and award-winning design and recently has taken the technology lead on some high profile projects including, site and kiosk development for Ellis Island and the 23-story Reuters sign in Times Square. Recent work includes projects for Activison, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Time Warner, Aveda, Bank of America
Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world. , Bed Bath & Beyond, IBM, Nestle Purina, Reuters and Smithsonian. R/GA is part of The Interpublic Group of Companies This article or section needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article. (NYSE NYSE See: New York Stock Exchange :IPG IPG Implantable pulse generator, see there ), one of the world's largest advertising and marketing services organizations. |
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