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Challenging Times Ahead for MMS Markets.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c45240) has announced the addition of Global MMS (Multimedia Messaging Service) An enhanced transmission service that enables graphics, video clips and sound files to be transmitted via cellphones. Developed as part of the 3GPP project, MMS phones are generally backward compatible with SMS and EMS.  Markets: An Analysis to their offering.

This study analyzes the MMS markets worldwide and the industry value chain that has evolved against the backdrop of changing demographics The attributes of people in a particular geographic area. Used for marketing purposes, population, ethnic origins, religion, spoken language, income and age range are examples of demographic data. , as well as emerging technologies.

Apart from assessing the growth drivers and major challenges in the MMS domain, the study examines the key strategies put in place by major infrastructure and device providers, such as Logica, Nokia and Ericsson, as well as network operators, such as Vodafone, Sprint Nextel Sprint Nextel Corporation (NYSE: S) is one of the largest telecommunications companies in the world. With 55 million subscribers, Sprint Nextel operates the third largest wireless telecommunications network in the United States (based on total wireless customers), behind  and NTT DoCoMo (NTT Mobile Communications Network, Inc., Japan) Founded in 1991, NTT DoCoMo is a spinoff of Japan's NTT (Nippon Telegraph and Telephone Corporation) which provides wireless services, including cellular, paging, satellite and maritime and in-flight telephone services. . It also captures the important trends and key issues in shaping the outlook for this industry.

1. Introduction

1.1 Definition

1.2 Background

1.3 Comparison of MMS & SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM.

(2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server.
 

1.4 Functioning of MMS

2. Market Overview

2.1 Introduction to Key MMS Markets

2.2 Market Size

2.3 Market Dynamics

2.3.1 Trend Analysis

2.3.2 Key Drivers

2.3.3 Challenges Faced by MMS

3. MMS Technologies

3.1 Growth of GSM (Global System for Mobile Communications) A digital cellular phone technology based on TDMA that is the predominant system in Europe, but also used worldwide. Developed in the 1980s, GSM was first deployed in seven European countries in 1992.  

4. Industry Landscape

4.1 MMS Industry Value Chain

4.2 Profiles of Key Players

4.2.1 Key Infrastructure & Device Providers

4.2.2 Key Operators

5. Industry Outlook

List of Tables/Graphs

Figure 1.1 MMS Hype and Reality (2002-2006e)

Figure 1.2 Receiving MMS on a PC

Figure 1.3 Sending an MMS

Figure 2.1 UK MMS and SMS Messages SMS message SMS n(message m) SMS m  per user per Month (2002-2005)

Figure 2.2 Messaging Revenue in Asia-Pacific (2003)

Figure 2.3 MMS Penetration Rates in the US (2005)

Figure 2.4 US Data Usage-2004 (2004, 2009e)

Figure 2.5 Global Mobile Phone Subscribers (1991-2004)

Figure 2.6 MMS Revenue Trend (2004, 2009e)

Figure 2.7 Percentage of US Subscribers Using MMS (2004-2005)

Figure 2.8 Average MMS/SMS Price Ratio (Dec 2004-Dec 2005)

Figure 3.1 EDGE Commercial Network Launches (2003-2006)

Figure 3.2 Global Growth Forecast of GSM Subscribers (2007-2010)

Figure 4.1 MMS Value Chain

Figure 4.2 Vendor Market Share by MMS Traffic (2005)

Table 1.1: Commercial MMSCoGlobal Milestones

Table 4.1 Competitive Positioning

For more information visit http://www.researchandmarkets.com/reports/c45240
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 15, 2006
Words:362
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