Chai-Na-Ta Announces the Successful Launch of its Mexican Sales Program.LANGLEY, BRITISH COLUMBIA--(BUSINESS WIRE)--Dec. 4, 1996--CHAI-NA-TA CORP.(NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on CCCFF, TSE See Tokyo Stock Exchange. TSE 1. See Tokyo Stock Exchange (TSE). 2. See Toronto Stock Exchange (TSE). CC) Chai-Na-Ta Corp. (the "Company") is pleased to announce the successful launch of its value-added Program in Mexico The product launch resulted in initial stocking orders of approximately US$325,000, which will contribute to the Company's revenues in the last quarter of fiscal 1996. The product will be sold through a network of nine distributors in Mexico. The Company's Mexican branch office, located in Mexico City Mexico City Spanish Ciudad de México City (pop., 2000: city, 8,605,239; 2003 metro. area est., 18,660,000), capital of Mexico. Located at an elevation of 7,350 ft (2,240 m), it is officially coterminous with the Federal District, which occupies 571 sq mi , was opened October 1995 and began the lengthy process of product registration for two of Chai-Na-Ta's most popular products: ginseng ginseng (jĭn`sĕng), common name for the Araliaceae, a family of tropical herbs, shrubs, and trees that are often prickly and sometimes grow as climbing forms. pure powdered root capsules and ginseng multi-vitamins. In Canada and the U.S., ginseng is considered to be a food product and as such does not require formal government registration. However, Mexico, like many foreign countries, classifies ginseng based products as medicinal and/or pharmaceutical products and applies strict guidelines and standards for importation or sale into their country. Chai-Na-Ta's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Gerry Gill, states, "We are delighted with the success of the initial launch of our products. Our distribution network, combined with a strong promotional campaign, will form the foundation for a solid value-added program in 1997." Chai-Na-Ta Corp., through its subsidiaries, is the world leader in the cultivation of ginseng root and a worldwide distributor of ginseng value added Value Added The enhancement a company gives its product or service before offering the product to customers. Notes: This can either increase the products price or value. products. CONTACT: Chai-Na-Ta Corp. Gerry Gill, 604/533-8883 604/533-8891 (FAX) 1-800-406-7668 or Chai-Na-Ta Corp. Rob Miller, 604/ 533-8883 604/533-8891 (FAX) 1-800-406-7668 or Barretto Pacific Corp. - Investor Relations Investor relations The process by which the corporation communicates with its investors. Landon Barretto, 206/ 583-8370 206/292-4965 (FAX) or Barretto Pacific Corp. - Investor Relations Addy Lang, 206/583-8370 206/292-4965 (FAX) |
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