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Ceto and Associates Reports Record Results in 2004 Consultants Achieves Best Volume and Growth to Date.


ATLANTA -- Ceto and Associates, a national consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee
consulting company

business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a
 providing revenue enhancement revenue enhancement

An increase in revenues, especially by way of increased taxes. Revenue enhancement includes reducing taxpayer deductions and eliminating tax credits.
 solutions for the financial industry, today announced the completion of its most successful year, doubling its profitability and acquiring 144 new clients. As a result of its growing market share, the firm provided revenue enhancement solutions for a record number of financial institutions, quadrupled its staff and made enhancements to its existing solutions.

"In 2004, Ceto and Associates made many enhancements to proactively address the growing need for advanced technology, which is crucial for institutions that wish to have an advantage in today's competitive landscape," said Nicholas Ceto, founder and president of Ceto and Associates. "Our continued success is truly a reflection of our firm's dedication to anticipating and exceeding the needs of its clients. Ceto has been helping financial institutions increase profitability for more than 10 years, offering solutions to increase revenues that accrue To increase; to augment; to come to by way of increase; to be added as an increase, profit, or damage. Acquired; falling due; made or executed; matured; occurred; received; vested; was created; was incurred.  year after year. Our firm will continue to create and develop solutions that positively impact an institution's bottom line, and we will do so with superior service and premier technology."

The firm enhanced several of its signature solutions in 2004, including Ceto Cash Calculator calculator or calculating machine, device for performing numerical computations; it may be mechanical, electromechanical, or electronic. The electronic computer is also a calculator but performs other functions as well.  and CheckMate checkmate

end of game in chess: folk-etymology of Shah-mat, ‘the Shah is dead.’ [Br. Folklore: Espy, 217]

See : End
 modules. Ceto Cash Calculator is a unique, Web-based inventory management tool that allows financial institutions to optimize vault cash Vault cash

Cash kept on hand in a depository institution's vault to meet day-to-day business needs, such as cashing checks for customers; can be counted as a portion of the institution's required reserves.
 levels. CheckMate is an overdraft A check that is drawn on an account containing less money than the amount stated on the check.

The term overdraft is also used in reference to the condition that exists when vouchers 
 assurance program that helps institutions generate additional NSF NSF - National Science Foundation  fee income and provide a valued service to their customers. While both have been in use for several years, the Years, The

the seven decades of Eleanor Pargiter’s life. [Br. Lit.: Benét, 1109]

See : Time
 firm enhanced the methodology and analytics of the solutions, refining the process to offer a more efficient, cost effective solution.

The rollout of Ceto's People Enhancing Profits (PEP) solution also took place in 2004. This solution is an executive management sponsored program that is managed by an external third party administrator. PEP motivates employees to cultivate cul·ti·vate  
tr.v. cul·ti·vat·ed, cul·ti·vat·ing, cul·ti·vates
1.
a. To improve and prepare (land), as by plowing or fertilizing, for raising crops; till.

b.
 and develop a revenue enhancement mentality and rewards approved ideas with cash incentives.

Headquartered in Atlanta, the firm uses a six-step, time-focused, collaborative project approach to improve revenue streams for financial institutions. Through this approach, Ceto identifies and creates an implementation environment that not only guarantees revenue improvements, but also uses a monitoring system to ensure benefits year after year for its clients.

Ceto and Associates designs solutions to increase revenues, rather than decrease operational expenses. Instead of suggesting major strategic changes within an operation, the firm guides institutions through small modifications to existing processes and procedures across all areas as opportunities to grow profits through fundamental profitability drivers. Additionally, Ceto remains cognizant cog·ni·zant  
adj.
Fully informed; conscious. See Synonyms at aware.



[From cognizance.]

Adj. 1.
 of the regulatory environment, creating solutions that give institutions the ability to stay in compliance while increasing profits.

The company is a solutions provider that partners with the executive management of an institution to find additional sources of revenue. Working with Ceto, financial institutions have access to a credible, experienced third-party who, through examination of the institution, can offer solutions designed to identify areas that had not previously been viewed or targeted as a potential revenue source.

The firm's revenue enhancement program has been implemented nationwide by more than 700 financial institutions, including 65 of the top 100 largest banks, and typically generates increases of 10 to 15 percent in pre-tax profits.

About Ceto and Associates

Founded in 1994 as a national consulting firm in the financial industry and headquartered in Atlanta, Ceto and Associates specializes in developing solutions to provide financial institutions the ability to increase profitability through the implementation of revenue enhancement programs. Ceto and Associates places their client's needs in the forefront and designs solutions tailored to their culture, goals and objectives. Ceto and Associates has earned the trust and improved annual revenues of more than 700 financial institutions across 50 states. For more information about Ceto and Associates visit their Web site at www.cetoandassociates.com.
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Publication:Business Wire
Date:Apr 13, 2005
Words:623
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