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Cephren Expands Partnership with American Subcontractors Association, ASA, to Offer Key e-Commerce Services and Education to ASA Members.


Business Editors and High Tech Writers

PALO ALTO Palo Alto, city, California
Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries.
, Calif.--(BUSINESS WIRE)--Aug. 7, 2000

Cephren, Inc., the leading online workplace for the $3.6 trillion global construction industry, today announced an industry partnership with the American Subcontractors Association Founded in 1966, the American Subcontractors Association, Inc., is an IRS section 501(c)(6) non-profit, national, membership trade association of construction specialty trade contractors, suppliers, and service providers in the United States and Canada.  (ASA Asa (ā`sə), in the Bible, king of Judah, son and successor of Abijah. He was a good king, zealous in his extirpation of idols. When Baasha of Israel took Ramah (a few miles N of Jerusalem), Asa bought the help of Benhadad of Damascus and ), a national trade association with more than 6,500 member companies, predominantly specialty subcontractors. This alliance expands Cephren's existing relationship with ASA as part of a joint effort to deliver powerful, online e-commerce, procurement and project management services to ASA members through Cephren's online workplace, recently named among Forbes.com's "Best-of-the-Web B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
." ASA members will be able to access Cephren's suite of Web-based services directly from the ASA Web site (www.asaonline.com), as well as from Cephren's Web site (www.cephren.com). These services include Cephren ProjectNet(R), an award-winning project collaboration and project management service, Cephren MarketNet(tm), Cephren's online marketplace for buyers and sellers of construction products and services, and Cephren PrintNet(tm), Cephren's online reprographics Duplicating printed materials using various kinds of printing presses and high-speed copiers.  and print services marketplace.

"At Cephren, we are building a comprehensive online workplace that enables everyone involved in a project to work together seamlessly from a single online location," said Rob Majteles, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Cephren. "By working closely with ASA, Cephren will be able to provide valuable e-commerce and collaboration services to the specialty subcontractor One who takes a portion of a contract from the principal contractor or from another subcontractor.

When an individual or a company is involved in a large-scale project, a contractor is often hired to see that the work is done.
 community, enabling them to do business with general contractors and suppliers faster, smarter and cheaper."

Through Cephren MarketNet's existing bidding service, ASA members will be able to enhance existing trade relationships by dramatically speeding up the entire procurement process, eliminating paperwork and redundancies, and reducing processing times from weeks or months to days and hours. Using Cephren MarketNet, ASA members can:


      -- Create and manage new projects online.
      -- Seamlessly import bills of materials from estimating systems to
    create bid packages.
      -- Generate and issue Requests for Quotations (RFQs) to selected
    preferred vendors.
      -- Respond to electronic Invitations to Bid (ITBs) from general
    contractors.
      -- Compare and analyze bids that are imported directly into a
    comparison worksheet.
      -- Access and view electronic plans and specifications from
    Cephren ProjectNet, the company's award-winning project management
    and collaboration service.


"We are very pleased to see Cephren expand its relationship with ASA," said ASA president Richard Kohls, vice president of finance, The Fenton Rigging Company, Cincinnati, Ohio “Cincinnati” redirects here. For other uses, see Cincinnati (disambiguation).
Cincinnati is a city in the U.S. state of Ohio and the county seat of Hamilton County.
. "This partnership will help provide our members with the core Web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term.  they need to compete. As more developers, owners and general contractors embrace online collaboration and project management tools, having complementary e-commerce and procurement tools becomes even more critical for our members. Cephren has a well-established customer base comprised of leading companies in the industry. These relationships will be very attractive to our members."

Cephren will work closely with ASA chapter leaders to create localized educational and training programs to assist members in leveraging Cephren's marketplace to streamline their business processes, grow their customer base and save time and money. In addition, Cephren will deliver a custom e-commerce and collaboration workshop at ASA's Annual Convention in March 2001 in Biloxi, Miss., and will participate in the ASA Leadership Forum in September 2000 in Philadelphia. Special discounts and promotional offers for all of Cephren's services will be extended to ASA members through the ASAdvantage Program.

An article by Cephren, "Estimating and Online Bidding Combined for Efficiency," appears in the August/September issue of The Subcontractor, ASA's member newsletter.

About American Subcontractors Association (ASA)

The American Subcontractors Association Inc. is a national trade association, representing more than 6,500 professional constructors, suppliers and service providers in the construction industry. Since it's founding in 1966, ASA has provided its members with advocacy, leadership, education and networking. ASA's vision is to be the united voice dedicated to improving the business environment in the construction industry. The ideals and beliefs of ASA are ethical and equitable business practices, professionalism, a safe and healthy work environment, integrity and membership diversity.

About Cephren

Cephren, Inc., (www.cephren.com) is the leading online workplace for the $3.6 trillion global construction industry. Cephren is helping the industry change the way it builds the world with its seamless framework of web-based collaboration and e-commerce services, including Cephren ProjectNet(R), Cephren's award-winning project collaboration and project management service, Cephren MarketNet(tm), Cephren's online marketplace for buyers and sellers of construction products and services, and Cephren PrintNet(tm), Cephren's online reprographics and print services marketplace. With more than 12,000 registered users accessing its online services for more than 700 projects worldwide with construction value that exceeds $50 billion, Cephren is the industry pioneer serving this market. Cephren's services are currently being used at internationally known firms including The Bechtel Group, Morrison Knudsen, Webcor Builders Webcor Builders is the largest commercial construction contractor in San Francisco, USA. The company is headquartered in San Mateo with offices in San Francisco, Hayward, Los Angeles, San Diego and Anaheim, and clients include Starwood Lodging, Lucasfilm, Oracle Corporation, The , Gensler, HOK, 3Com, Odebrecht, and BSW BSW Bachelor of Social Work (degree)
BSW Bundesverband Solarwirtschaft (German Solar Industry Association)
BSW BrettspielWelt (online gaming site)
BSW Biblical Studies on the Web
 International. Companies participating in Cephren's e-commerce services include Mass Electric Construction Company, E-J Electric Co., J. A. Penney Co., Liberty-Wesco, Fischbach & Moore Electric, Inc., DualStar Technologies, Forest Electric (EMCOR), Midwest Mechanical of New Jersey, and Watsco. Cephren has approximately 200 employees and is based in Palo Alto, California “Palo Alto” redirects here. For other uses, see Palo Alto (disambiguation).
Palo Alto (IPA: /ˌpæloʊˈʔæltoʊ/, from Spanish: palo: "stick" and alto: "high", i.e.
 with offices in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, Grand Rapids Grand Rapids, city (1990 pop. 189,126), seat of Kent co., SW central Mich., on the Grand River; inc. 1850. The second largest city in the state, it is a distribution, wholesale, and industrial center for an area that yields fruit, dairy products, farm produce, , Munich, Vancouver, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov.  and London. Cephren also works through resellers and partners in other parts of Asia and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. .

Cephren ProjectNet is a registered trademark and Cephren, the Cephren logo, Cephren MarketNet, Cephren PrintNet and Change The Way You Build The World are trademarks of Cephren, Inc. in the USA and other countries.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Aug 7, 2000
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